Cody Lassen’s Post

It's always a privilege to contribute to such impactful projects. The effectiveness of video is undeniable; a concise and engaging clips can significantly amplify your company's visibility. This video has accumulated thousands of views online, directly contributing to increased ticket sales for Seven Drunken Nights! As I mentioned previously, the potential of video is vast, consistently aiding in acquiring more clients and enhancing brand recognition. #VideoMarketing #BrandVisibility #DigitalMarketing #SevenDrunkenNights #TicketSales #BusinessGrowth #ContentCreation #MarketingStrategy #EngagingContent #BrandRecognition

An iconic Hollywood movie house has been brought back to life. Netflix purchased, and spent $70 million dollars, restoring Grauman’s Egyptian theater to pristine condition. On an earnings call in April of this year, Netflix’s CEO Ted Sarandos said, “Driving folks to a theater is just not our business.” The company now owns an iconic theater in Hollywood. There could be a plan afoot. Tom Rothman of Sony Pictures, speaking at CinemaCon also in April of this year, said that “streamers don’t create movie stars, only global hit movies do.” Is the Egyptian Theater restoration the first step in Netflix widening its embrace of theatrical releasing? Apple and Amazon have already announced plans to increase their theatrical release efforts. Apple’s “Napoleon” is being released in theaters this week. Sony Pictures is handling the distribution. Last year Netflix released “Glass Onion, A Knives Out Mystery” in theaters for only one week. Although it was only in 700 theaters, it made $15 million that week and outearned, per screen, every other movie. Analysts have projected that “Glass Onion” would’ve made well over $100 million if it had enjoyed a broad release for the usual 6 to 7 weeks. Subscriber churn, tightening competition, and recessionary forces are all driving media companies to refine their business processes. “Windowing” content is once again in vogue. Is Netflix about to begin a push into broader theatrical releases? Will they be using the newly renovated Grauman’s Egyptian Theater to host red-carpet premiers as part of wide theatrical releases? I’m working on the last part of the “media apocalypse” series now. It’s going to be filled with information on media trends in the new year. Look for that article to post on a Monday in the next couple of weeks. Sending best wishes to everyone. We have much to be thankful for. Happy Thanksgiving. All the best to you. -Randall

Check out these key takeaways from our Broadway Audience Series! #audience #research #data

In this new era of the performing arts, non ticket revenue, and extending your potential for driving revenue for your productions are crucial. Let me show you how I can help you do that at no cost to your Organization.

In our latest blog post, we discuss whether star power can make or break a theatre production. Is having a big Hollywood name attached always a good thing, or are there other factors involved when it comes to the world of stage performance? Here, we take a look at the key factors in creating the West End's next big hit and what household names mean for a new show. Take a look at From Slave Play to Wicked: is star power a blessing or a curse? below. https://lnkd.in/eBpR7w2g Feel free to share your thoughts and comments too. And please be sure to Like and share with likeminded theatre people! #westend #blog #feature

What IF

Where do great ideas become reality? In the theatre production world, it all starts with a vision and an idea. Once given the green light, it's all hands on deck to bring it to life. From branding to set design, lighting to costume design, and everything in between, each department plays a crucial role in the final product. But it's not just about creativity and execution. The financial clock starts ticking from day one, and everyone involved holds their nerve, hoping that the ticket sales will come in. It's a challenging and thrilling world that requires a unique blend of artistry and business acumen. So here's to the creators, the dreamers, and the doers who make theatre production and promotion possible. Let's give them the recognition they deserve for bringing us the magic of the stage. #theatreproduction #promotion #creativity #businessacumen

🚨 Broadway Box Office Update: Week Ending August 11, 2024 🚨 🌟 Top Shows: Wicked: Leading with $2.19M and 98.64% capacity. The Lion King: Consistent at $2.38M with 99.43% capacity. Hamilton: A fan favorite, grossing $1.95M with 98.90% capacity. 📈 Notable Trends: ILLINOISE closed on August 10, wrapping up its run with a solid $878K. Once Upon A Mattress is gearing up for its opening on August 12, after a successful preview period. The Lion King had a fully comped evening performance on August 11, which impacted its gross despite near-full capacity. 🔄 Overall: Total Gross: $30.77M Average Ticket Price: $126.84 Total Attendance: 242,572 Compared to the previous week, the total gross increased slightly by 0.80%. The average paid admission saw a modest increase, rising by $0.49. Attendance increased by 3,246, indicating a positive trend in audience engagement. #Broadway #Theatre #BoxOffice #LiveEntertainment #BroadwayShows #InvestInBroadway #TheatreInvestors

Have you ever missed the touching moments in a movie because the sound of the TV is not powerful enough? Today, we bring you this long soundbar that will completely change your movie-watching experience. It is not just a soundbar, but also the core of your home theater, allowing the perfect fusion of sound and image, as if you were in the movie theater. #Thomson #Thomsonsoundbar #TVsoundbar

Unleash your inner film buff with these 15 genius tips for creating the ultimate theater room experience. 🍿🎬 Click the link below to read more 📲 #WyreDreams #HomeTheater #HomeTheaterSystem #HomeAudioSystem #HomeAutomation #SmartHomeSystem #VideoWall #OutdoorWaterproofTV