On Monday, 2 September 2019, I officially joined Citi Private Bank, bringing with me experience from J.P. Morgan, HSBC, and a fresh IMD Executive MBA . Even before my first day, I was already immersed in Citi’s culture—invited for drinks in Geneva with Sanjay Chari, who flew in from London, along with Philip Hooper and other members of the Swiss staff. It was the perfect introduction—a blend of professionalism and genuine connection. My first email welcomed me to the start of what could be a successful career at Citi outlining key stakeholders and projects. I dove straight in.
#TheCulture
First, the way leadership handled the chaos of COVID-19. They encouraged me to prioritize family over work during that challenging time, showing empathy that left a lasting impact. This wasn’t just about me; it reflected the broader culture here.
Second, the longevity of careers at Citi. While five years might seem significant, it’s just the beginning here. Colleagues who’ve been with Citi for decades prove that this is more than a workplace—it’s where you build a meaningful career.
Third, the importance of internal networking. Building relationships is key to getting things done at Citi. It takes time, but the support is there. Building bridges is just as crucial as avoiding burning them; these connections drive success and achieve goals.
#OneCiti
Over the past five years, I’ve experienced what it means to be part of a truly global organization—one that sets itself apart from other banks. Citi isn’t just another financial institution; it’s a #globalpowerhouse delivering value through its #OneCiti approach. We engage clients in meaningful investment conversations, conduct regular health checks, and maintain strong relationships. With a family-first focus, we ensure that generational wealth planning remains central to all we do.
At #CitiWealth, we drive cross-border excellence, supported by four powerhouse business lines—#Services, #USPersonalBanking, #Markets, and #Banking. This integrated approach allows us to offer seamless, global solutions that no other institution can match. Whether in the Americas, Europe, the Middle East, or Asia-Pacific, Citi’s vast reach and resources make us the trusted partner for world class wealth management.
#TheRoadAhead
As Andy Sieg pointed out, our priorities are clear: “hone our core proposition, unify our wealth business, deepen relationships with clients, and capitalize on the power of Citi’s platform.” These align perfectly with the opportunities ahead. The challenges aren’t roadblocks—they are the road. Every tough piece of feedback and every setback has pushed me forward.
#5YearsIn, and I’m just getting started. The past has taught me invaluable lessons, but it’s the future that drives me. The next chapter is about #Growth, overcoming #Challenges, and making an #Impact with #CitiSwitzerland.
“The key is to stay focused and keep pushing. No matter what happens, keep going.” — #FernandoAlonso 🚀
Congrats Cadu! You are an example to be followed! 👏🏻👏🏻👏🏻