Are you passionate about Advertising and looking for an exciting opportunity? Look no further than Seminole Casino Coconut Creek! We are currently seeking a talented Advertising Specialist to join our team. As an Advertising Specialist, you will play a vital role in developing and executing marketing campaigns to enhance our brand and drive revenue. If you have experience in advertising and a strong attention to detail, we encourage you to apply. Join us in our mission to provide an unforgettable experience for our guests. Apply today and take the first step towards an incredible career! #Advertising #Marketing #CareerOpportunities #Gotoworkhappy https://lnkd.in/eurRtniy.
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On Applying the Rules of Retail – and Real Estate – to Broadcast Revenue Ever worked in retail? Then you've probably heard of “floor-planning.” Product placement and inventory selection designed to maximize the revenue per square foot of selling space. They govern impulse buys and limited-time specials. Stores, car dealers -- they all use 'em. Traditionally, broadcast "floor plans" comprised only on-air spot inventory, managed using yield metrics designed to wring the most revenue (and profit) out of available units, depending mostly on the nature of specific content, daypart, supply and demand. But what about the rest of broadcasting's "inventory" and "real estate?" I was at Yankee Stadium yesterday for the rubber game of the latest Yanks/Red Sox series. Storied rivalry…usually a sellout. Lots of dough rolling in from just ticket and concession sales. But beyond those big money-makers, it seemed as if every square inch of Yankee Stadium – every minute of fan interaction -- was sponsored...and engaging the audience to act. Digital signage and interactive content EVERYWHERE. WINS Radio supplied the game time weather report. There was an “80s in the 8th” feature that allowed fans to pick their favorite 80s song from a displayed list using their smartphones, and the winning 80s song would play in the 8th inning. There was a 50-50 raffle, just before the end of the game, that in only about 150 minutes took in almost $35,000 – with half going to charity and the rest to a lucky fan. On air, heck, even the copyright disclaimer sponsored by – you might have guessed – a law firm. Mo’ money, mo’ money, mo’ money. So let’s look at BROADCASTING’s floor plan and real estate. Studio naming rights to your banker, time checks to a watch seller? Partnering with your budget-challenged newspaper to force-multiply on coverage and cross promote? Studio makeovers? Get 'em on as your “official renovators of (your brand here)?” Is your landscaper/snow remover on your air as “the official groundskeeper of (your brand here)?” Ditto your custodial and other service providers? Your beverage and snack service? Is your “street team” matching revenues at kiddie lemonade stands to a min/max for charity? Stopping by school car washes and PTA bake sales – and posting pictures of all those interactions on your online “jumbotron?” High heat warning - generator vendor. High wind warning - roofer or arborist. Flood warning - disaster cleanup company. Daily standard forecast - psychic? Stock market up or down? - financial advisor. Little League/Pop Warner sponsors will sponsor your "high school game of the week."(And “interns” from local school media programs can provide the technical and booth teams at little to no cost.). Other sponsors will ride those coattails. If all you're selling is commercials, you've left cash on the table. Create listener/client value in all you control by making those assets relevant, resonant, essential. Sell VALUE, not TIME.
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Effective Strategies for Water Park Operations Learn about advertising, festival promotions, membership cards, and off-season discounts for successful water park management. #WaterPark #MarketingStrategies
Effective Strategies for Water Park Operations
bluewave.eu.org
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Las Vegas outdoor advertising is ramping up in the lead up to the Super Bowl, and PepsiCo has just taken it to the next level. To amplify their takeover of the Sphere, Pepsi has partnered with Zach King, a creator known for his "magical vines" and who boasts a 80.8m TikTok following. Activity on the Sphere naturally receives huge reach (over and above IRL) but they're using his platform to better connect with Gen Z and promote their Wild Cherry flavour. Sphere ad-rates are sky-rocketing thanks to the Super Bowl... The Sphere Entertainment Co. is central to Las Vegas' outdoor offering and brands are being charged up to $2m for Sphere takeovers during Super Bowl week, vs $450k during normal time periods. Although it sounds like an exorbitant amount, some argue that it's not enough given the benefits the Sphere can deliver, and perhaps they might be right given the inventory sold out easily. With so much ad-investment around the Super Bowl, it's vital for brands to get creative in order to stand out and get bang-for-buck. Recently, the Luxor Hotel & Casino was just turned into a giant Dorito and more building wraps are expected to follow. What creative execution will we see next across the Las Vegas skyline? #sportsmarketing
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We are pleased to announce the launch of Fine & Country's latest advertising campaign, ‘Dare to be Iconic’. This comprehensive campaign spans multiple media platforms, including radio, social media, programmatic advertisements, our website, print adverts in magazines, canvassing cards, and window cards. We look forward to engaging with our audience through these diverse channels. The ‘Dare to be Iconic’ campaign message revolves around customers’ lifestyles, urging them to embrace their aspirations and dreams with Fine & Country as their trusted property partner. The campaign aims to portray Fine & Country as the estate agency of choices within the upper quartile of the sector. Emilie Despois, chief marketing officer for Fine & Country, said: “Our aim is to inspire our customers to live the life they aspire to by choosing Fine & Country as their property partner.” “This campaign has been meticulously crafted over several months, with the aim of resonating with our audience on a deeper level. We want to convey the message that choosing Fine & Country means choosing excellence, trust, and a commitment to fulfilling your dreams,” she added. Read more >> https://lnkd.in/ebCCQy7a Follow for more… If you are in the process of buying or selling, contact us today. We specialise in exclusive properties ranging from rural estates to luxurious houses. Paul Zaad | Associate Director & Marketing Specialist | Stoke Newington and Highgate, London N16 Nw5 N19 N4 N6 E: [email protected] T: +44 (0)207 079 1523 M: +44 (0)7809 692 030 BOOK A VALUATION ⬇️ Link in the comments. #property #estateagent #house #hackney #stokenewington #finsburypark #paulzaad #realestate #fineandcountry #highgate
Fine & Country launches new omni-channel advertising campaign - Property Industry Eye
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During my job search, one of the awesome things I'm able to do at my part-time Target job - Co-creating the Target liquor store signs. My co-worker and I draw the ones at the Medina location. It may not be my dream role, but this at least keeps me feeling closer to the industry, at least on some level. I get to develop (draw) marketing/advertising (promo) campaigns (chalk paint signs) and share that with our target (pun totally intended) audience. So stop on by if you want to check out our super cool signs! PS - This one isn't done yet. 😆 #advertising #Target #drawing #marketing
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We're going back to basics with this explainer of out-of-home advertising to help you make informed decisions about marketing strategy. Learn about the different mediums and how OOH can benefit your business via the link below. #madeyoulook #oohadvertising #outofhomeadvertising #billboards #billboardadvertising #marketing #marketingcampaigns
What is OOH Advertising? | Bishopp Outdoor Advertising
bishopp.com.au
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🚍🌟 Transit Advertising vs. Traditional Billboards: The Ultimate Showdown! 🏙️✨ Curious about the advertising game-changer? 🤔🔍 Let's delve into the battle between Transit Ads and Classic Billboards! Click here for more info: https://lnkd.in/ds5rpMD9 #TransitAds #Billboards #AdvertisingBattle #MarketingStrategy #BrandGrowth #BrandStrategy #BuildingYourBrand #MarketingSuccess #BusinessSuccess #ServiceAndResults #traditionaladvertising #billboards #transitadvertising
Transit Advertising vs. Traditional Billboards: Which is More Effective? - Transit
https://www.transitadz.com
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Find out how and why the night time economy should utilise the power of OOH #ooh #outdooradvertising #outdoorads #outdoormedia #outdoormarketing #billboards #billboardadvertising #billboard #advertising
Outdoor Advertising for the Night Time Economy | Amplify Outdoor
https://www.amplifyoutdoor.co.uk
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Managing Director @ 3ROCK GLOBAL | Increasing impact, attention and sales for brands around the world with innovative 3D and AR solutions.
The best ads are 3D... and interactive. KFC Hong Kong's latest campaign wanted to push the limits of 3D advertising. The inclusion of a QR code which gave users a voucher for a free burger encouraged them to stop and interact before pushing them toward stores. It was a genius plan that meant more eyes stayed on the campaign and ensured that this campaign did more than catch people's eyes; it got them to act, too. Want to make your 3D ads more interactive? 3Rock Global has got your back. #3D #DOOH #Advertising #InteractiveAds #CreativeAdvertising
KFC HK and Edelman HK create 3D billboard at Mong Kok
marketing-interactive.com
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A national 30-second Super Bowl ad buy costs $7 million. Sheesh. More brands have been opting for regional ad buys to avoid the hefty price tag in recent years. These provide an opportunity to improve sales in weaker regions or as a way to complement areas where they already have a foothold. #SuperBowl #RegionalAds #AdvertisingTrends
Why More Brands Turned To Regional Super Bowl Ad Buys - Novus Media
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