Diversity, Equity, and Inclusion (DEI) play a crucial role in marketing for business events. Inclusivity in event marketing ensures that everyone feels welcome and represented. According to a study by Factory 360, inclusive marketing creates a perception of progressiveness and inclusivity for companies. It's not just about being diverse; it's about embracing diversity authentically and promoting equality. Let's make our marketing efforts more inclusive by showcasing diverse voices, perspectives, and experiences. By doing so, we create an environment where attendees from all backgrounds can connect, engage, and feel a sense of belonging. Together, we can build better events that celebrate diversity and drive positive change! Read more on what we can do to improve DEI in #BusinessEvents https://zurl.co/wjdH #DEIinMarketing #InclusiveEvents #BuildBetterMeetings
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Inclusion Marketing is more than just a trend; it's a fundamental shift in the way we approach digital outreach. By embracing diversity and inclusivity in our campaigns, we not only foster a sense of belonging but also unlock untapped markets and drive meaningful engagement. Stay tuned as we delve deeper into this transformative approach and learn how to harness its potential for your brand's success. #InclusionMarketing #DigitalTransformation"
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How important is inclusivity to you in the brands you support?🌈 Inclusivity and Diversity: Embrace the Power of Unity! Brands that genuinely promote inclusive values are connecting with a broader audience like never before. Celebrating diversity in marketing not only fosters a sense of belonging but also builds stronger, more authentic relationships with consumers. Imagine a world where everyone feels seen and valued! Share your thoughts and join the conversation! Follow us for insights on how brands are championing diversity. Let’s create a more inclusive future together! 🌍 #Inclusivity #Diversity #InclusiveMarketing #Unity #BrandValues
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🌈 Inclusivity and Diversity: Embrace the Power of Unity! Brands that genuinely promote inclusive values are connecting with a broader audience like never before. Celebrating diversity in marketing not only fosters a sense of belonging but also builds stronger, more authentic relationships with consumers. Imagine a world where everyone feels seen and valued! How important is inclusivity to you in the brands you support? Share your thoughts and join the conversation! Follow us for insights on how brands are championing diversity. Let’s create a more inclusive future together! 🌍 #Inclusivity #Diversity #InclusiveMarketing #Unity #BrandValues
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Saving Your Event from being a Fyre Festival | Building Creative Events With Your Audience In Mind | Posts About The Process
Many people in the event industry are confused by what inclusion is. Here’s a quick reminder on what it isn’t. I read so many articles about how companies have changed its practices to have more inclusive events. I then read what these changes are and it sounds like this: We have seen a higher number of women attend events We have had more women guest speakers than ever We have a more gender diverse audience We have quiet rooms All of the above is great until you realize that most are all about white folks. Having more white women as Speakers is amazing, but it is not inclusion. When we talk about inclusion, we have to be specific as to who is being included in these spaces. If Black and Brown people are not part of your inclusion efforts, then it is not inclusion. Many of you are confused about the difference between inclusion and accessibility. Here is what inclusion in the event world looks like to me: More Black and Brown Speakers ↳Keynotes, Panelist, Breakout Sessions, Moderators, Event Hosts An increase in Black and Brown #eventprofs (decision makers) ↳Event Planner, Lead Production, A/V, Exhibitors, Catering, Décor, Collateral Change in event format ↳Type of music, entertainment, food, cultural introduction Marketing ↳Using multi-cultural faces on event websites and graphics and targeting diverse attendees Long-term Impact ↳Hiring of Black and Brown people as decision makers and creating initiatives to reinforce everything in this post This could be a long post, but ultimately it is to remind you that without Black and Brown people being involved, it is not inclusion.
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Learn about these six key areas that every brand should address to foster inclusivity and enhance brand success ⬇️
Neglecting inclusivity can carry significant costs, both financially and in terms of missed opportunities. In Janelle's AdAge article, she deep dives into the six areas every brand playbook should focus on. 👉 https://lnkd.in/gWWgy5Zh Content. AI. Suppliers. Product. Insights. People. Janelle is the Chair of Ipsos' Inclusion Council, a group of 30+ multi-faceted practitioners that excel in gleaning insights across 6 key categories critical for workplace and marketplace Diversity, Equity, and Inclusion initiatives. This team is particularly skilled at telling intersectional stories, amplifying traditionally excluded voices, and uncovering universal truths that connect with both mainstream and underrepresented audiences. They are culturally fluent experts who bring a variety of functional, industry, demographic expertise, and cultural context to consumer understanding. Reach out to Janelle today with your questions about incorporating DEI brand strategies. Janelle A. James #DisabilityPrideMonth #ProudtobeIpsos
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"Attention all event organizers! Want to improve your events and make them more inclusive? Here's a hidden truth: soliciting feedback from female participants is crucial. How to do it? Simple - listen, ask open-ended questions, create safe spaces, provide anonymity if needed. #feedback #inclusivity"
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I help businesses create inclusive brands & drivesignificant bottom-line growth🔷️Im your DEIB expert ⏭️ Utilize my training/teaching skills to develop strategies that resonate with audience through SMART metrics🔷️
VIDEOALERT🔥🔥🔥🔥 INCLUSIVE BRANDING-BOOST YOUR INCLUSION EFFORTS....INCREASE PROFITABILITY& more...😃 # 🔥🔥🔥🔥 🌠Your customers are demanding change... 💫Is your branding truly #inclusive? 🌺 Discover how #inclusion can boost your bottom line and build a #stronger brand. 🌟In this video, I share with Dr. Janice on her program #firesidechat how #inclusivity can provide a strong competitive advantage in #retail 🥳🥳Book a consultation to discover how inclusion can transform your brand. #🔥🔥🔥branding #diversity #businessgrowth #inclusion #msmes #strategy #dei# #LinkedIn
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Inclusivity encapsulates authentically representing and engaging individuals from various backgrounds, identities, cultures and experiences. Authentic inclusivity is not only the right choice but also a strategic one. We zoom in on brands that have taken the initiative: https://lnkd.in/g3mXS9a3 #branding #inclusion
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"Helping You Get Comfortable With Uncomfortable Using Continuous Improvement To Elevate Performance, Drive Growth, and Inspire Change"
🌟 Embrace Diversity 🌟 ✨ In today's world, celebrating diversity isn't just a buzzword – it's a necessity for progress. Each of us brings a unique perspective to the table, contributing to a tapestry of experiences that enrich our workplaces and communities. Let's embrace our differences, learn from each other, and create a more inclusive world together. 🌍 Diversity is not just about what we see on the surface; it's about the plethora of perspectives, backgrounds, and experiences that shape who we are. When we open our minds to these differences, we open ourselves to a world of learning and growth that transcends boundaries. ✨ The beauty of diversity lies in the power of unity it creates. By coming together, despite our differences, we build stronger, more resilient communities that thrive on the collective wisdom of individuals from all walks of life. It's not about erasing our uniqueness but celebrating it in unison. 🌍 As we navigate through the complexities of our interconnected world, let's remember that diversity is not a box to tick or a trend to follow – it's a fundamental pillar of a harmonious society. When we embrace diversity wholeheartedly, we pave the way for innovation, empathy, and progress. ✨ It's not enough to merely coexist in a diverse environment; true growth comes from actively engaging with and learning from one another. Let's listen attentively, speak respectfully, and collaborate passionately to harness the transformative power of diversity in all aspects of our lives. 🌍 Today, I challenge you to reflect on how you can champion diversity in your sphere of influence. Whether it's fostering inclusive practices at work, amplifying underrepresented voices, or simply celebrating the richness of our differences, your actions have the potential to spark positive change and create a more equitable world for all. ✨ Together, let's weave a tapestry of diversity that shines brightly with the threads of unity, understanding, and respect. Our collective strength lies in our differences, and it's time to harness that strength to build a brighter future for generations to come. #EmbraceDiversity #InclusionMatters #UnityInDifferences
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WarehousePro | Commercial Real Estate | NNN Lease | Repositioning | Social Media Marketing | SAAS | Net Negative Churn
#2 Increase Inclusivity and Diversity Gen Z is the most racially and ethnically diverse generation in history. They expect the brands they support to embrace diversity and prioritize inclusivity. Your strategy should follow suit and build a brand that demonstrates authentic commitment to these values.
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