Celebrating a new chapter in the story of the legendary BMW Art Cars. Designed by renowned artist Julie Mehretu, the 20th Art Car transforms the BMW M Hybrid V8 racecar into a dynamic work of art, carrying on the tradition of BMW Art Cars and competitive racing. After its unveiling in Paris, this latest addition to the BMW Art Car collection will take part in the 24 Hours of Le Mans on the 15-16 June. “The BMW Art Car project embodies invention, imagination, and pushing the boundaries of possibility. This car isn't just for display; it's meant to race in Le Mans. It's a performative painting, created in collaboration with motorsport and engineering teams,” explains Julie Mehretu. “The BMW Art Car isn't finished until the race is over.” The collaboration between BMW and Julie Mehretu extends beyond the Art Car, with a joint commitment to a series of PanAfrican Translocal Media Workshops for filmmakers, touring African cities in 2025 and 2026, culminating in a major exhibition at the Zeitz Museum of Contemporary Art Africa in Cape Town. The BMW Art Car is an integral part of the company’s global cultural commitment. For nearly five decades, BMW has partnered with artists who share the brand’s passion for mobility, design, technology, and motorsports. Julie Mehretu's vision for a racing car adds a powerful chapter to the BMW Art Cars series. #BMWAU #BMWArtCar #BMWGroupCulture
Amazing design, this car is incredible
Lovely design…. Will a 1:18 scale Model be made and sold through the BMW Dealer Network?
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Congratulations!
Experienced Event Manager @ PositiveMedia | Marketing, Partnerships, Events🇦🇺
3moDuring my time at BMW Australia the Art Cars left a profound impression on me, showcasing that the company was about more than just manufacturing vehicles. These cars represented the intersection of engineering and artistic expression, embodying BMW's commitment to innovation and creativity. Each Art Car, transformed by world-renowned artists, illustrated the company's dedication to pushing boundaries and integrating art with automotive design. This creative arm of BMW highlighted a deeper, more vibrant aspect of the brand, emphasizing its role as a cultural and artistic influencer in addition to being a leader in the automotive industry.