BigCommerce’s Post

5 UX Hacks to Skyrocket Your Ecommerce Conversions 🚀 Shoppers today crave a smooth online experience. Here's how to win them over: 🧭 Navigation Nirvana: Make finding products a breeze with clear menus & a powerful search bar. 🛍️ Product Page Persuasion: High-quality visuals, detailed descriptions & social proof build trust & drive sales. 💳 Frictionless Checkout: Minimize steps, offer multiple payment options & keep users informed for a frustration-free finish. 📱 Mobile Magic: Prioritize mobile-first design for the on-the-go shopper with touch-friendly elements & clear CTAs. 🔄 Test, Refine, Repeat: Gather user feedback & analyze data to continuously improve your website's experience. Let's discuss ! What UX tips have boosted your ecommerce sales? #Ecommerce #UXDesign #UserExperience #TheUxers #AI

AI in E-Commerce: My Latest Obsession 🚀 Lately, I’ve been obsessed with how AI is transforming the e-commerce world, especially when it comes to improving user experience (UX). As someone who’s always focused on creating seamless, intuitive designs, I’ve seen firsthand how AI can elevate e-commerce platforms by making them smarter, more personalised, and more user-friendly. Take Shopify’s AI-powered product recommendations—it uses machine learning to show users exactly what they’re looking for, often before they even know it! It’s an incredible way to create a personalised shopping journey that feels effortless. And then there’s Adobe Sensei, which analyzes customer behavior to optimize content and deliver relevant experiences in real time. These AI tools are changing the way we design for users, making their experience smoother, faster, and more engaging. For me, great UX is all about reducing friction and anticipating user needs. When you combine that with AI, you’re creating a shopping experience that not only delights customers but also drives conversions. In my work with e-commerce platforms, I see AI as the key to building websites that are both visually compelling and intelligently designed. If you’re as fascinated by AI in UX as I am, I’d love to hear your thoughts. How do you think AI will shape the future of e-commerce? #AI #Ecommerce #UXDesign #Shopify #AdobeSensei #DigitalInnovation #shopifyagency #ObsessedWithDesign #uiux #optimization #conversionrate #vinovaagency

How do you take a social+ approach and unbore the sea of sameness that exists in today's e-commerce and bridge an important gap between brand inspiration and the functional side of things? Our UX/UI team in Italy has the answer with "Kynest," a design concept that simulates how brands' shopping platforms could evolve into brand-led immersive environments, reducing the steps required to move from awareness and engagement to conversion. 🗓️ 🚨 Want to learn more about how we can help you build a more magnetic brand and business within your d2c strategy, then send us a message to book a session with our team. Read the full article and find out more on Medium. (https://lnkd.in/dn3KkMgs) Check all the design highlights on Dribbble. (https://lnkd.in/djcE45sc) hashtag #commerce #d2c #experience #transformation

In the world of #eCommerce, speed defines the winner. An online brand can outperform its competition if it handles the "speed". Few examples: 1. How 𝐟𝐚𝐬𝐭 does your store perform on mobile? - 85% of customers are mobile and have a 4-second attention span. Don't lose them. 2. How 𝐟𝐚𝐬𝐭 can your customers find and learn about your products? - A well-defined UX speeds up product discovery, making shopping easier and more enjoyable. 3. How 𝐟𝐚𝐬𝐭 do you respond to your customers? - Detailed product pages reduce the need for customer support - Are you still responding to each customer manually in the AI era? 4. How 𝐟𝐚𝐬𝐭 do you dispatch your products? - Are you still processing each order manually? Automation can help. What else will you add? #eCommerce #WebsiteSpeed #Marketing #UX #shopify #adobecommerce #magento #Hyva #D2C

Halfway through 2024, we’re reflecting on the key trends we've seen so far and sharing our predictions for what lies ahead. Below are 10 trends we're excited to see evolve by the end of the year ⤵️ 1. Sustainability: Consumers increasingly prefer businesses that align with their values, particularly regarding environmental responsibility. Sustainable sourcing, packaging, and corporate responsibility are becoming crucial for attracting and retaining customers. 2. Augmented Reality (AR) and Virtual Reality (VR): These technologies are enhancing online shopping by allowing consumers to virtually try on products or see how they fit in their space. 3. Voice Search Optimization: With the rise of smart speakers and voice assistants, optimizing ecommerce platforms for voice search is becoming essential. This trend includes ensuring that product descriptions are voice-search friendly and incorporating natural language patterns. 4. Fast Delivery Options: Consumers increasingly expect rapid delivery, with same-day or next-day shipping becoming the norm. 5. Personalized Customer Service: Personalization extends beyond marketing to customer service, where businesses are leveraging data analytics and AI to provide customized support and interactions. 6. Subscription Models: Subscription services are gaining popularity as they offer ongoing value and convenience to customers while increasing customer lifetime value for businesses. 7. Headless Commerce: Headless ecommerce architectures, which separate the front-end and back-end systems, are becoming more popular for their flexibility and scalability. 8. Minimalist Design: Simplifying website layouts to reduce clutter and focus on essential elements. This includes ample white space, straightforward navigation, and clear calls to action. The goal is to create an aesthetically pleasing and easy-to-use interface that guides users seamlessly through the buying process. 9. Accessibility: Ensuring websites are accessible to all users, including those with disabilities, is becoming increasingly important. This includes using alt text for images, providing keyboard navigation options, and following web content accessibility guidelines (WCAG). 10. Fast Load Times: Users expect fast-loading pages. Optimizing website performance by compressing images, leveraging content delivery networks (CDNs), and minimizing code can significantly improve load times and reduce bounce rates. #ecommercetrends #ecommerce #ux #design #developer

Contentsquare's Pocket Guide for Digital Experience Metrics Understand (and optimize) the retail customer experience. Digital Experience Metrics serve as a barometer for customer engagement, satisfaction, and overall digital performance. By meticulously tracking these data points, businesses can... optimize their digital strategies. enhance user experiences. stay competitive in a rapidly changing digital marketplace. It answers key questions like: How effectively are we engaging customers? Are our marketing efforts successful? Where do we lose potential customers? What is the impact of mobile vs. desktop platforms? How can we enhance user experience? The Digital Experience Benchmark Report 2023 revealed key insights you need to keep in mind for these metrics: Most common frustrations are... Slow page loads: 18.6% of sessions Rage clicks: 5.9% of sessions Scroll rate in retail was down -2.7% in 2022, from 51.6% in 2021 to 50.2%. Session depth fell to an average of 5.0 pages, a -2.3% decline year-over-year. Activity was highest on category pages (32.7%) and search (30.3%). Conversion rate fell -3.5% to 2.36% in Q4 2022. Want a clear PDF copy? Let me know in the comments. 👇 #CustomerExperience #ProcessMining #CX #UX 🛎 Follow me to stay ahead with the latest UX insights. Source: Contentsquare PS. Are you experiencing a drop in users? You definitely have a UX problem. Take it from someone with a 91% customer retention rate since 2014. Our clients include eBay, Pepsico, and American Airlines. Germain UX provides you with the insights to identify causes of UX frictions. Send me a private message with "FREETRIAL" and I'll find a way to get you a free trial link.

Nobody will trust an outdated eCommerce site. And online shoppers are reckless when it comes to trusting eCommerce portals. Unfortunately, this is a subconscious process. Shoppers don’t stop to analyze every aspect of your site’s UX or architecture. They don’t care about that. All they see is:  - Is this site mobile-friendly?  - Is it responsive and fast?  - Is it showing me products that I would likely buy?  - Are the checkout and payment options reliable and popular? Having an online store is no longer an edge. Constantly optimizing it by leveraging the latest tools is. Let me help you stay ahead of the curve! Send me a DM, and we can explore how Remote Native GmbH can help your business stay updated on the latest eCommerce tactics.  #management #ai #retai #ecommerce #digitaltransformation #RemoteNative

🚀 Boost Your Customer Retention with Tailored UX Solutions! 🚀 Struggling to keep your customers engaged and coming back? We helped one of our clients increase their customer retention by 25% with personalized, data-driven UX strategies. From simplifying navigation to streamlining the checkout process, we know how to turn frustrated visitors into loyal customers. 💡 🎯 The results? ✅ Boosted retention ✅ Reduced cart abandonment ✅ Happier customers! Ready to take your retail business to the next level? Let’s chat about creating a seamless experience for your customers! #uxdesign #customerretention #ecommerce #retailsuccess #userexperience #shopify #ai #digitaltransformation #hotjar #googleanalytics

🚀 From marketing personalization to the importance of last-touch attribution, AI is transforming user experience and marketing in ecommerce. . . . . . . . . . . #ux #marketing #ai #personalization #ecommerce

A slick interface is NOT enough in online stores.   If you want to stand out, you have to do more.   I agree that “UX design” is crucial, but it’s not the end-all-be-all.   Here is the mini masterclass of standing out in e-commerce and enhancing user experience:   1. Personalize User Experience The key to standing out is to offer a personalized experience. This can range from product recommendations to personalized offers. Here is how to do it: - Use AI-powered data analytics to understand user behaviour. - Implement personalized marketing campaigns based on user data.   2. Enhance Search Functionality An intuitive and efficient search feature can drastically improve user experience. Here is how to do it: - Include filters and sorting options. - Implement a natural language processing search bar.   3. Streamline Checkout Process A simplified checkout process reduces cart abandonment rates. Here is how to do it: - Offer multiple payment options. - Minimize the steps required to complete a purchase.   4. Provide Excellent Customer Service Great customer service can turn a one-time buyer into a repeat customer. Here is how to do it: - Offer 24/7 customer support. - Implement a chatbot for instant help.   5. Optimize for Mobile More and more people are shopping on their phones. Make sure your store is mobile-friendly. Here is how to do it: - Test your website on various screen sizes. - Optimize site speed and navigation for mobile use.   Which one is your favourite?   #ecommerce #userexperience #personalization #customerservice