Best Buy’s Post

✨ Survey says: 4 of 5 consumers consider User Video Reviews crucial when deciding on new appliances! This research by Christoph Knudsen, Consumer Insights at Cohley gives great insight on the importance of user-generated reviews. According to this study, 82% of over 250 consumers who plan to buy a new kitchen appliance in the next 12 months find video reviews on online retailer product pages very or extremely important for making their purchase decisions. 📊 User Video Reviews not only demonstrate product features and real-life usage but also offer a sense of authenticity and reliability that text reviews or product descriptions alone cannot match. They enable consumers to see appliances in action, providing a clearer understanding of performance and usability. For retailers, this means actively encouraging and facilitating the creation of video reviews by satisfied customers. Check out the report details below for more insights: http://surl.li/vvyxtl #ConsumerInsights #ReviewVideos #ProductReviews

Thanks to Bhejash Joshi at Swirl® for highlighting my fresh consumer research on User Video Reviews for Kitchen Appliances. It's become clear that consumers of all ages are increasingly relying on these authentic user videos to SHOW them (rather than just TELL) why a product is right for them, so they can be confident in making their purchase. When it comes to Kitchen Appliances, this means demonstrating the different features/settings and how the buttons work, pulling out drawers/compartments to show capacity, displaying the appliance on the user's kitchen counter to get a sense of size & style, hearing the sounds the product makes while in use, etc. Consumers need to see the appliance in a real kitchen and being used in real life scenarios that are familiar and relatable to them. Doing so is far more convincing than any advertisement or purely text-based review could ever be. This is just the tip of the iceberg - I'll be exploring the impact of authentic user video reviews in various verticals, including Consumer Electronics, Vitamins & Supplements, Footwear & Apparel, etc. Stay tuned!

People are often pleasantly surprised when they call Buyers and Sellers and are greeted by an actual human who has real, in-depth knowledge of domestic appliances. Customers are often so taken aback by the sound of a real human on the end of the phone, that they lose their train of thought! it reflects just how conditioned we’ve become to interacting with machines. Believe it or not, Buyers and Sellers not only offer personalised phone service with real human interaction, but we also have a real shop that stocks real products! At Buyers and Sellers, we understand that sometimes, there's no substitute for a proper real-world shopping experience. Our knowledgeable staff are always on hand to guide you through your purchase, offering expert advice and answers to any questions you may have. In a world increasingly dominated by screens and automation, our commitment to maintaining a tangible, personal shopping experience is something we're proud of. So, whether you're calling us or visiting the store, you'll always be met with genuine service and expertise! #CustomerExperience #ShopLocal #PersonalisedService #Buyersandsellers #RealPeopleRealService

Thrilled to share my insights in this Best Life article about savvy post-holiday shopping!🎉 - It delves into the hot items that are cheaper after the holidays, such as tech items and home appliances -- with new models on the horizon, post-holiday deals are a win for savvy shoppers.🛒 - Check out the article for more expert tips on making the most of your shopping strategy!🤓 - #RetailExpert #RetaiIndustry #ConsumerInsight #Retail #ConsumerSpending #bestlifeonline

Does your spring cleaning extend to your PDP images? 🌸 Take a look at the home cleaning appliances and visual trends that are dominating the digital shelf this month, and get a preview of the image best practices for effectiveness content in the vacuum cleaners category on Amazon. https://ow.ly/wyzI50R1tIH #ContentOptimization #VisualContent #Amazon #Vacuums

Do you think that people over 55 still prefer shopping for their white goods in person? Our survey may change your mind. 👇 In collaboration with our client NAY a.s. we recently surveyed the market in Slovakia 🇸🇰 . It revealed that 57.5% of people over the age of 55 value two main benefits of shopping for appliances online: 🟢 The possibility of having the old appliance removed. 🟢 The option for installation of the new appliance, even if that means bringing it to the second floor first. Furthermore, over 56% of respondents in this age group are willing to order same-day delivery. A few more noteworthy statistics: - 54.7% of respondents cited transportation costs and time savings as the top benefits of buying white goods from an online store. - Up to 55.4% of respondents from all age groups expressed interest in a service guaranteeing delivery of appliances to the second floor and installation if available in their location. As a reaction to this trend, we will further scale up our services. Together with Nay, we will soon introduce professional delivery of large appliances to more Slovaks. What is your experience with large goods delivery? Do you order them online? And would you appreciate installation services? Let us know in the comments.

May is just around the corner, so you know what that means – time to save on award-winning appliances with #MayisMaytagMonth 🎉 Now through May 31, 2024, save up to 30%* on all major Maytag appliances. Plus, purchase three select appliances to get an additional $200 prepaid card via mail-in rebate or instant rebate**. Head to maytag.com or a participating retailer to start saving now: https://lnkd.in/g7mdnZFc *Offer Valid 4/25/24 - 5/31/24. See store or maytag.com for pricing and offer details. Advertised savings available through maytag.com and participating retailers. Prices May vary. Additional terms and conditions apply. Ⓡ/™Ⓒ 2024 Maytag. All rights reserved. ** Offer valid 4/25/24-5/31/24. See store for rebate details. Advertised savings available through maytag.com and participating Maytag brand retailers. Prices may vary. Mail in rebate redeemed in the form of a virtual or physical prepaid card. Additional terms and conditions apply. Ⓡ/™Ⓒ 2024 Maytag. All rights reserved.

Our customer, a German home appliances manufacturer, used several outside tools to compensate for features their restrictive QR code system lacked. BLINK's solution allowed our customer to easily migrate their short links and QR codes onto the platform, providing them with much-needed features including a branded short domain for added consumer confidence and trust. ✅ Discover more about this case study here https://lnkd.in/e2qHmNmD #betterwithblink #linkmanagement

As consumers seek affordable ways to more comfortable living, increased product returns must be processed efficiently with recommerce as a viable revenue stream. Check out our latest infographic, highlighting commonly reported issues by consumers following a recent Which? report. https://lnkd.in/ePdW7bqN #smalldomesticappliances #productreturns #reverselogistics

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