BeautyMatter’s Post

Meta has officially launched two features to enable monetization for eligible creators in #Kenya. These features include In-Stream Ads and #Facebook Ads on #Reels, allowing creators to earn money from the videos they create and post on Facebook. With Facebook Reels ads seamlessly integrated into the original Reels, creators will be able to get paid based on the performance of their original Reels. According to Meta, eligible online creators in Kenya will earn from their video content, with support in over #30 languages globally, including #Swahili. Moon Baz, Global Partnerships Lead for Africa, the Middle East, and Turkey (AMET) at Meta, stated, "Every day, we’re inspired by the incredible African creators who use Facebook to tell their stories, connect with others, and bring people together. This expansion will empower eligible creators in Kenya's vibrant creative industry to earn money while setting a high standard for creativity worldwide, making Meta’s family of apps the go-to platform for all creators." To be eligible for monetization, creators must comply with Facebook’s Partner Monetization Policies and Content Monetization Policies, and they must be at least 18 years old. For in-stream ads, creators must meet specific eligibility requirements, including having a minimum of 5,000 followers. “In-stream Ads can play before, during, or after on-demand videos, whether it’s pre-recorded content or when publishing a recording of a previous live stream. Types of In-stream Ads include Pre-roll Ads (which play before a video starts), Mid-roll Ads (which play during videos), Image Ads (static image ads displayed beneath the content), and Post-roll Ads (ads that appear at the end of videos),” Meta states. This rollout comes a few months after the company promised that these features would be available on Facebook and Instagram for content creators.

𝗙𝗔𝗖𝗘𝗕𝗢𝗢𝗞'𝗦 𝗣𝗔𝗥𝗘𝗡𝗧 𝗖𝗢𝗠𝗣𝗔𝗡𝗬 𝗥𝗢𝗟𝗟𝗦 𝗢𝗨𝗧 𝟮 𝗡𝗘𝗪 𝗠𝗢𝗡𝗘𝗧𝗜𝗭𝗔𝗧𝗜𝗢𝗡 𝗙𝗘𝗔𝗧𝗨𝗥𝗘𝗦 𝗜𝗡 𝗞𝗘𝗡𝗬𝗔 𝗔𝗙𝗧𝗘𝗥 𝗥𝗨𝗧𝗢 𝗗𝗘𝗔𝗟 Facebook's parent company Meta has confirmed Kenya among the nations where content creators can earn on Facebook, Instagram and Threads. This follows President William Ruto’s Deal with the Company in December 2022. “I have spoken directly to Meta, the parent company of Facebook to monetize content. If I was not a State officer, I wonder what the content on my small Facebook page would earn me daily,” the president previously said. "In stream-Ads on Facebook and Facebook Ads on reels will enable creators to earn money for crafting original videos and creating communities," read the statement in part. "Every day, we're inspired by the incredible African creators who use Facebook to tell their stories, connect with others and bring people together," Moon Baz, Global partnerships Lead, Africa, Middle East and Turkey (AMET) said during the roll out. The In-stream Ads can play before, during or after on-demand videos whether it's pre-recorded content or when publishing a recording of a previous live stream. Ads on Facebook Reels will integrate seamlessly into original reels, enabling creators to get paid based on the performance of their original reels while entertaining their followers. Eligible creators in Kenya will be able to earn for their video and reels content with support in over 30 languages globally including Swahili. To use the products, creators must adhere to Facebook's policies and be aged above 18 years. For in-stream ads, creators must meet certain minimum eligibility standards such as having a minimum of 5,000 followers. "This expansion will empower eligible creators in the vibrant creative industry in Kenya to earn money, whilst setting the bar high for creativity across the world and making Meta's family of apps the one-stop shop for all creators," added Moon. The rollout of the new monetization features is set to spur content creation in the Kenyan creative industry.

Calling all Nigerian Creators! Meta's got your back! Ready to turn your Facebook passion into profit? Here's your beginner's guide to mastering Meta's new monetization features: 1. Content is King (or Queen): Find your niche! What are you an expert in (and love)? Gaming? Makeup tutorials? Share your knowledge! Quality matters! Invest in good lighting & sound (if possible) and edit for a polished look. Consistency is key! Regularly upload fresh content to keep your audience hooked. 2. Monetize like a Boss: In-Stream Ads: Let Meta place ads within your videos and earn based on views. Facebook Ads on Reels: The more views & engagement your Reels get, the more you can earn! 3. Build Your Fanbase: Profile Power-up! Craft a professional profile with a clear bio, eye-catching pics, and a killer cover photo. Talk to your audience! Respond to comments, participate in discussions, and run polls/Q&A sessions. Spread the word! Share your content across other platforms, collaborate with other creators, and join relevant Facebook Groups. 4. Ready, Set, Earn! Age 18+ is a must! Follow Meta's Partner & Content Monetization Policies. Have a live Facebook page in Nigeria. Bonus Tips: Track your progress! Use Facebook Insights to analyze your audience and potential earnings. Stay updated! Follow Meta for new features and access creator resources. Patience is a virtue! Building a successful online presence takes time. Ready to level up your Facebook game? Start creating, engaging, and monetizing today! Like & Follow #NigeriaHustle #MetaMonetization #FacebookCreator #onlinelearning #onlineshopping

++ Meta Introduces Monetization on Facebook in #Kenya, Empowering Content Creators ++ In a landmark move, Meta has rolled out monetization features on Facebook for content creators in Kenya. This development has been lauded by Eng. John Kipchumba Tanui, MBS, Principal Secretary – State Department for ICT and Digital Economy, Kenya. Posting on X, Eng. Tanui highlighted the significance of this advancement, noting that it offers Kenyan content creators new avenues to earn from their creativity while enhancing engagement with their audiences. The introduction of monetization tools on Facebook is poised to revolutionize the local digital content ecosystem. By providing content creators with opportunities to monetize their efforts, Meta is setting a new benchmark for innovation and creativity within the Kenyan digital space. This initiative aligns with Kenya’s broader vision of fostering a robust digital economy. #techafricanews #africa #kenya #digital #space #economy #vision #creativity #benchmark #innovation

It's many things, but it's not a ban. TikTok isn't facing an outright ban, it's undergoing a seismic shift that will reshape its presence in the American market. It will have massive ramifications for the next few years for the upcoming election, media & entertainment, and, of course, the people who make the platform so successful - the creators. 💰 It's not a ban, it's a sale. There's too much money on the line for the app to be banned and it's not going anywhere. The question is who buys it? Meta and Alphabet maybe if they can get around anti-trust. Microsoft would probably be a better bet, and it would skyrocket their investment in video. Paired with their investment in Open AI, it could create a powerhouse in the future of social and media. Apple? Unlikely but they could. Wallmart? Solidifying the rise of TikTok Shop for sure. Then there are all the rumors around Steven Mnuchin, Bobby Kotick, and even Mr. Wonderful. The bottom line is there's no shortage of money and interest if a sale is forced, and Bytedance stands to make a lot here. 🤳👯 It's not a ban, it's a sign for creators to diversify (emojis may reflect a very old version of TikTok now but the camera emoji from the 80s never makes sense to me). TikTok is the home and main revenue driver for so many content creators, both the pure creative driven and more entrepreneurial. The problem is that building a business off one platform is renting and not owning. On top of that, whoever you're renting from owns all your customers. If this is you, then it's time to take a step back and relook at your business. Find what you are best at and figure out how you can diversify that talent across multiple revenue streams. If it's daunting to do that on your own, seek out a strategic partner to help. There are a lot of us out there. Having spent many years in the digital media business, the only constant has been change. The only successful players are the ones who have been able to diversify their revenue and growth. It's challenging, but in the end, incredibly rewarding. I'm trying to find the emojis for "the ban is not a ban" and I feel like it's this... 🚫📱🚫 ... which looks like a ban, and is a sign I need help with emojis. #tiktok #creatoreconomy #tiktokban

The content creators in Nigeria are thrilled by the recent developments on Facebook. Unlike in the past, when monetizing videos on the platform required having a page manager in an eligible country, Nigerian creators can now independently leverage Facebook’s monetization tools to generate income. This change has spurred renewed interest among talented Nigerians, who now see a tangible pathway to financial betterment through their creative endeavors. However, not many content creators in Nigeria are fully aware of the various Facebook monetization tools available to them. Read more in the link below #facebookcreators #contentcreators #creatorfunding #facebookmonetization #TIMA

Meta (Instagram and Facebook) monetization is coming to Nigeria and Kenya in June 2024. Here's what you need to know if you're looking to benefit from it. 1. What specific monetization features will be available to creators in Nigeria and Kenya? - In-stream advertisements: These are short video ads that appear between Stories or during your videos longer than 2 minutes. - Earn badges/gifts through IG Live: Badges cost $0.99, $1.99, or $4.99. You'll see heart symbols next to comments from people who've purchased them. - Instagram Shopping: This feature allows creators to tag products in their posts and Stories, enabling users to purchase directly from the platform. Creators can track and earn from these affiliate sales. 2. What is the eligibility criteria for creators to participate in the monetization program? - Be 18 years or older. - Have a professional account on Instagram with at least 10,000 followers. - Your content must also reach a certain threshold of views to qualify for monetization. - Your content will need to comply with Meta's community guidelines. 3. What steps will creators need to take to set up monetization on their accounts? - Connect your account to Meta Pay (which facilitates transactions). Here, you'll link a payment method (debit card, credit card, or PayPal account). 4. Are there any tax implications or requirements for creators earning money through Meta's monetization program in Nigeria and Kenya? - Yes, tax implications depend on the country's policies. For example, Kenya imposes a 3% withholding tax on creators' earnings, while Nigeria has a 1.5% tax on earnings. This monetization program is a welcome development for Kenyan and Nigerian Meta creators who have been driving traffic to products and businesses on IG and Facebook but haven't previously shared in the ad revenue. While most information is based on monetization processes in South Africa and Egypt (the only Africans with Meta monetization), there might be adjustments for the Nigerian and Kenyan launch.

💔Imagine pouring your heart and soul into creating valuable content, yet still find it difficult to make ends meet. _This hard reality affects a lot of content creators in most countries where content monetisation isn’t enabled, who in turn struggle to figure out how to commercialize and turn their passion into a living. _For digital entrepreneurs and content creators, a new era of opportunity is signaled by local adoption like with Meta content monetization in Nigeria and Kenya 🤩More African creators can pursue their passions and expand their businesses by monetizing their material and opening up new revenue streams and gain financial independence. _Creators now have the means to directly monetize their material thanks to features like in-stream adverts, shoppable posts, and fan support that platforms like Facebook, Instagram, and WhatsApp are introducing. _With this newfound freedom, creators can now monetize their videos, posts, and stories, giving them the financial independence they've always wanted. 💪🏾But the benefits of meta content monetization extend beyond individual creators. It also coincides with the rise of social commerce—a trend that's completely changing the way that brands interact with consumers. _By monetizing their content and building active communities, content creators provide significant chances for partnerships and collaborations in social commerce. _Brands can leverage these communities to reach targeted audiences, drive product discovery, and facilitate seamless transactions, ultimately bridging the gap between content creation and commerce. 💭Are you a content creator or digital entrepreneur? Share your thoughts on how Meta content monetization can empower you to pursue your passions and grow your business. #creatoreconomy #socialmedia #socialshopping #Meta