Avex E-commerce’s Post

EVENT ALERT 🚨 Here are a few photos from our virtual tequila tasting with Fortinet. Included custom boxes with: ✅ Branded flight boards ✅ Branded shot glasses ✅ 4 types of tequilas ✅ One premade cocktail Virtual Tasting Experience: ✅ Customers learned more about Fortinet’s products ✅ Premium tequila bottle giveaways ✅ Guided tasting and cocktail curation Want to host a similar event? Click the link in our bio for more info! #MatrixEvents #EventExperts #eventplanning #eventmarketing #hybridevents

The tried-and-true Pipeline Accelerator. (one of 7 classic purple corks helping you tackle the tough marketing challenges -- for future posts!) Taylor Macomber at Snyk has it all dialed in with their SMEs. Round out the hour with some exclusive wines, spirits or non-alcoholic options for attendees to enjoy. #demand #accountbasedmarketing #virtualevents #virtualevent #notawebinar

The wait is almost over! 3 days until our 3rd Annual Napa Wine Tasting Real Estate Mastermind. Imagine the excitement and energy as you arrive and begin this unforgettable journey. From the first wine tasting to the last networking session, every moment is designed to enhance your knowledge and connections. Let’s make these days count! 🎉 (remove the spaces): https://repro. events/napa2024 #Napa2024 #RealEstateMastermind #realestate #realestateinvestors #realestateinvestor

Missing out on properly attributing deals influenced by your event? It can lead to undervaluing your event’s impact and missing key opportunities. And if your sales team isn't fully engaged on-site, those valuable leads might slip through the cracks. Join our Virtual Beer Tasting Session where we'll explore ways to make every event count by prioritizing accurate attribution and active sales participation→bit.ly/46YyslV #events #ROI #salesandmarketing #alignment

EVENT ALERT 🚨 Here are a few photos from our virtual tequila tasting with Fortinet. Included custom boxes with: ✅ Branded flight boards ✅ Branded shot glasses ✅ 4 types of tequilas ✅ One premade cocktail Virtual Tasting Experience: ✅ Customers learned more about Fortinet’s products ✅ Premium tequila bottle giveaways ✅ Guided tasting and cocktail curation Want to host a similar event? Click the link in our bio for more info! #MatrixEvents #EventExperts #eventplanning #eventmarketing #hybridevents

The wait is almost over! 3 days until our 3rd Annual Napa Wine Tasting Real Estate Mastermind. Imagine the excitement and energy as you arrive and begin this unforgettable journey. From the first wine tasting to the last networking session, every moment is designed to enhance your knowledge and connections. Let’s make these days count! 🎉 (remove the spaces): https://repro. events/napa2024 #Napa2024 #RealEstateMastermind #realestate #realestateinvestors #realestateinvestor

Cruffins as big as people’s heads!!! IFE,  ExCeL London It was good to see a few of our customers last week at this great food industry event. This event is getting bigger and bigger each year. Cruffins as big as people’s heads, whatever a cruffin is, unfortunately I didn’t get the chance to taste a one of these, but they looked amazing. There was some really nice food on display and to sample, which both me and Ryan did throughout the days that we attended. In the middle of the hall, which did break up the different industries, was a huge pub event, with beers and spirits as well as other services for pub industry. Which I can’t remember from last year, and that is not because I was too drunk, but it was good to meet some of these small (and large) breweries as we do now export and import alcohol. The event must have been over subscribed as there where a few industries out of sync, a burger seller in the machinery department and one of our ice cream customers in the advice part of the exhibition, but I guess as things get more popular there will be a few discrepancies. Overall, a great turnout, we initially went to visit and support our customers and it was really nice to speak to people in person. One of our customers said, everything we have on this stall was imported by NETS, we even provided the vehicle to take all of there goods to the event. Sometimes, and I know it shouldn’t, but you don’t realise how much you do help businesses achieve their goals, just by providing the best service you can give, and it was nice to get that amazing feedback. When you are in the office and on the telephone, it is hard to get the intensity of the appreciation that some people have for what you do, and it is quite overwhelming when people rave about you. Our whole team worked so hard to help some of the exhibitors. We are looking forward to next years event and helping even more customers, especially with our new temperature controlled European groupage service. #ife #foodindustry

It's Friday and that means it's time for another #franchisefunfact! 🎉 The Secret Menu Phenomenon: Though not officially endorsed by Starbucks, the "Secret Menu" has become a cultural hit, with customers and baristas creating unique drinks. ☕ From the Cotton Candy Frappuccino to the Pumpkin Cheesecake Latte, these creations showcase the brand's impact on coffee culture and community creativity. 🍭🍰 Sharing stories or hosting contests around Secret Menu items can engage customers, prompting them to share their own inventions and experiences. Tell us, how often do you create secret menu items for your franchise or indulge in a secret menu at your favorite restaurant?

There’s event follow-up and then there’s *creative* event follow-up. This post (and my next two, as well!) will focus on event follow-up because it’s such an area of opportunity for anyone who plans events. A quick “thanks for coming, [FIRST.NAME]! Want to talk to sales?” email is just not the way people want to be treated anymore. So here’s a more creative way to follow up if you’ve got a little bit of budget: At the beginning of an event, have everyone introduce themself with an icebreaker question. In your follow-up, send them something related to what they mentioned. For example, if you’re hosting a wine tasting and ask everyone to share their name, company, and favorite type of wine, follow up by mailing prospects their favorite wine. It shows you a) listened, and b) care about them. Cheers to better follow-up! 🥂 #eventplanning #eventfollowup #fieldmarketing

A partnership is more than shared goals. It’s a shared vision. This is how we aligned with Mezepoli, Patron and Melrose Arch beyond the obvious.   On the first of September we curated the Italian Grand Prix screening at Melrose Arch, hosted by Patron and Mezepoli. It was more than just a screening.    The event was strategically designed to drive cocktail sales, with Mezepoli supplying the food and perfectly pairing their culinary offerings with Patron-crafted cocktails. It was a seamless example of how collaboration can amplify results—bringing a world-renowned spirit to life in a way that speaks directly to what people love and enjoy.   This is the power of collaboration. The outcome is a richer, more tailored experience that serves both parties—enhancing brand visibility while boosting sales. It’s in these spaces, where different strengths come together, that innovation thrives, and real connections are made.