Don't make me get the corgis on you! 🐕
Where the heck is Kate?
I talk A LOT about transparency in business.
That and trust.
If you’re aiming to resonate with your audience and craft a deep, meaningful connection (so they’ll eventually part with their pennies), you can’t afford to misstep these two values.
Queen Lilibet is probs looking at this PR carnage from beyond like:
“I’ve barely been gone 10 minutes; don’t make me get the corgis on you!”.
But in all seriousness, the royal family has a duty to their audience—us, the (sometimes not so Great) British people, and their global audience of fans.
Queen Lizzie’s mantra was: Never complain, never explain.
Does this hold up in 2024, though?
When thinking about your brand/business, the answer should be a resounding…
🥁🥁🥁🥁🥁🥁🥁🥁
Check out Sonder's free weekly Main Character newsletter to find the answer! 👇
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Ciao for now x
#marketingnewsletter #brandstorytelling #whereiskate
Go Lauren🥇 We are so proud of you!