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Despite the rapid growth of generative AI, our new Innovation Tracker shows that human-generated content still has the advantage. https://lnkd.in/ewW-_S44

Trust in Human Voices Beats AI in Media, Reveals Audacy - Radio Ink

Trust in Human Voices Beats AI in Media, Reveals Audacy - Radio Ink

https://radioink.com

Joe Sauer

Award-Winning Researcher | Neuromarketing Specialist | Data & Analytics Expert | Speaker & Thought Leader

1mo

Thanks for sharing, Idil Miriam Cakim. The gap is even wider when we test (true) implicit response to AI vs. Human voices. Even when participants can’t tell them adapt consciously, the human voices still trigger a significantly more positive emotional response AND stronger mplicit associations with the attribute “trustworthy”.

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