Annie Thomas’ Post

While I haven't managed six-figure to multi-million follower social channels for brands since August, I'm still 100% plugged into the social media world. I'm a top contributor and moderator for several Automotive Facebook Groups ranging from 5.6K members to over 62.3K members. I love keeping my skills sharp, exploring new techniques for community-building, and creating a positive space for global audiences to engage, learn, and feel connected. P.S. - This is your friendly reminder not to sleep on Facebook Groups. If you're expanding your personal brand as part of a larger brand-building initiative for your company, find a way to tap into your industry with groups. Here's a great example where Automotive Development & Business Planning Leader, Jonathon Rivers jumps into a group to share real-time updates for the highly anticipated launch of the 2024 Acura Integra Type S: #SocialMediaMarketing #SocialMedia #SocialMediaManager #PersonalBrand #BrandBuilding #Facebook #FacebookGroups #Meta #Acura

Have you noticed how companies are changing the way they connect with us? From Elon Musk to uncle Suck, CEOs are no longer just faces in annual reports; they're becoming the voice of their brands. Why? Because consumers crave authenticity and emotional connection. Building a strong personal brand for a CEO not only boosts the company's credibility but also fosters engagement and attracts talent. And the best part? This trend isn't just for big corporations. With Instagram's new algorithm, even small content creators have a unique opportunity to shine. Tell me how you're using your CEO's personal brand to connect with your audience See you in the comments!

who else freezes when the camera is on them? Anyway, off topic.... Working for a corporate company and combining social media can be quite tricky. You have to maintain professionalism as well as creating engaging TikTok's and Reels. Well, as we are breaking barriers in this day and age, It seems as though high professional companies are making 'silly' comedic videos to increase engagement and I'm ALL for it! It not only lets employees feel like they can be themselves but, also creates a stronger community within the company and that means = BETTER CONTENT, MORE LEADS, AND INCREASED REVENUE! Doesn't sound bad at all, does it? Would love to know your thoughts on this in the comments :) #socialmedia #socialmediastrategy #company #tiktok #personalbrand

As Facebook turns 20, we reflect on the incredible journey of community, engagement, and brand storytelling that this platform has facilitated. From pioneering marketing strategies to fostering meaningful connections, Facebook has been a game-changer in the digital landscape. Here's to the brands that have leveraged this dynamic platform to engage audiences, build communities, and tell compelling stories. Cheers to the evolution of marketing, where creativity meets connectivity, and where brands find their voice in the social conversation. 🌐📣 Happy Birthday, Facebook! Here's to two decades of marketing milestones and countless more to come. 🎂👏 #Facebook20 #DigitalMarketingEvolution #CheersToInnovation

"Excited to share insights from my recent courses on leveraging Meta technologies for business growth! From establishing a strong online presence on platforms like Facebook and Instagram to connecting with customers via Messenger and WhatsApp, these strategies are invaluable for engaging audiences by creating brand awareness,making campaign, generating leads,impressions, consideration, conversion,sales and driving success. Ready to take your business to the next level? Let's connect and discuss further! #Meta #DigitalMarketing #BusinessGrowth"

Being truly successful as a brand on TikTok over a longer period of time is not that easy. 💡 However, our colleagues at XING have proven that with the right strategy for your own target group, you can achieve incredible things. 🤩 Read for yourself how passionately the social media team has turned this channel into a very special brand experience. Special thanks to Carina Lutze for sharing her point of view. 🫶   And be sure to check out the account:  https://lnkd.in/dTNWiWHs   #tiktok #xing #socialmedia #success #performance #newworkse

Platforms, media owners and agencies keep sharing a similar growth challenge As their product portfolio expands in breadth and complexity - beyond the core ‘must haves’ - their clients struggle to understand why they should care. And who has to show clients why they should? Client leaders and Sellers ... who can't possibly master the ins and outs of every single product or service in a portfolio Based on our experience - Meta, GroupM, Publicis Groupe , X (Twitter) and others - we put together some insights on behaviours and techniques from Consultative Sales and Design Thinking that enable you to navigate this challenge For regular industry insights follow True & North. #beyond #product #growth

Dear Communication PRofessionals, I reverse-engineered Red Bull's and two other content calendars for February. I set out to confirm practically why some content calendars are high performers and some are not. I found it interesting that Red Bull shares a post every 6:01 PM and 10:01 PM. Below are sample timestamps for Red Bull's Facebook posts (Find full month in the comments): - Thursday February 1, 2024, 6.01 pm - Thursday February 1, 2024, 10.01 pm - Friday February 2, 2024, 10.01 pm - Saturday February 3, 2024, 6.01 pm Time of publication: 6:01 PM and 10:01 PM I am not sure why, but I am guessing that generally, 6 PM is when most people are in traffic and 10 PM is when they are headed to bed. Also, it is impossible to hack this without scheduling posts. However, you may notice that there were a few times they posted outside of 6:01 or 10:01 PM. - Monday February 12, 2024, 5.59 pm - Friday February 16, 2024, 6.03 pm - Tuesday February 20, 2024, 10.02 pm - Thursday February 22, 2024, 6.02 pm Perhaps they had to recall a scheduled video for re-editing to avert the damage such a video would cause. But because most social media platforms provide a 1-hour max window within which to schedule a post, one has to publish manually while aiming for their 6:01 or 10:01 lucky charm. On Facebook - Red Bull posted reels only - 2 posts a day - Few times they posted only once On Instagram - Red Bull posted reels only - Two (2) posts in Feb, on the 12th and 27th For X - Short questions - Every two days, slightly flexible - Shied away from images and videos All above are potential components in Red Bull's Communication Strategy-Social Media. Here are others: 1. We use social media to showcase extreme sports and entertainment. 2. We avoid using social media for hard news and updates (in the month of February). 3. We try as much as possible to be organic on social media 4. We build a community of 2000 artists with whom we create our content 5. We post only at 6.01pm and 10.01pm 6. Et al... From the bottom of my heart, Happy International Women's Day #IWD2024 Red Bull

Instagram is a place for people who already know your brand 🌟 – it’s a shop window to sell 🛍️. TikTok is a place for people who have no idea who you are, to discover what you do 🌱 – it’s a place to provide 100% value and solve people’s problems with your product or service 💡. #businessowner #marketingmanager #brandmanager

If you would like to help you maximize engagement, check below some general guidelines : Meta #Facebook Posts with fewer than 80 characters tend to receive higher engagement. Aim for concise and impactful messages. #Instagram Keep your captions around 138-150 characters for optimal engagement. For Instagram Stories, posting twice a day is recommended.