Angelica Santoso’s Post

We're all busy, some more than others. So "busy" is not an excuse to ignore those purposely engaging via comments, etc. 🚫 I've come to the point of having no time for influencers who are not present on the platform they push. A key indicator that an "influencer" is actually supportive of their own posts is if they routinely respond to comments. Observing some big names out there who are never, ever on this platform; yet, followers pour out their repetitive devotion in threads worthy of a scroll-a-thon award. ➡ Listen, your worth supports focusing on the folks who are actually present. Build relationships, not fan clubs. In other news I'm currently hiring someone to manage my fan club... or be in it. ✌ Together We Rise!

A huge role it certainly is...personally, I think this role ad indicates the current issue within social media. We have an everything-for-nothing attitude to social media and digital in the UK that discredits the impact of creativity. Brands' and individuals' presence on social has the potential to be the single most impactful and recurring promotional/marketing investment they make. And the demand for brands to have their social curated and managed continues to grow at a rapid rate. But just because it's social media and not billboards, doesn't mean it's easy... In fact, it NEVER stops, so it's arguably harder. One role for a challenge this size shouldn't really encompass these 5 differing skill sets. This role (like many social media roles I see) is going to require its social media person they be: A photographer A videographer A producer / editor (likely to V high standard) A brand strategist A data analyst + Operations/customer service Don't get me wrong, some of those skills 100% go together to form a cohesive digital marketing role. But I think (in the UK especially) we need to get real. Even in an AGENCY, those skills are split between roles, or at the very least are achieved within teams. Don't try to cram all your marketing under one umbrella to spend the absolute minimum, yet expect an impressive impact and ROI. I believe this role will require an extended creative team at their disposal, certainly an assistant to some degree, or an agency that can cover all the bases. We need to start seeing and crediting social media investment the same way we see advertising investment, and in the UK we need to start embracing advertising investment full stop 😂

Potentially an unpopular opinion: The job advert that sparked a debate in the past few days on LinkedIn and triggered many marketing professionals… …although I understand where most of you are coming from (it seems like a lot of responsibilities for one person), working with Ben building his own personal brand (not Gymshark’s Ben’s!!) is a wonderful opportunity and will be a great achievement for someone out there. Someone who sees this as a dream job! We all have different expectations (both from an employer and an employee side) and that’s the beauty of it. You might think this job should require a whole team, while someone else thinks this job is everything they could ever wish for. In an ideal world, everyone finds an employer/employee that is the perfect match for them. ☺️ #gymshark #gymsharkjob #marketing #marketers #marketinggraduate #glasgowmarketing

I’M A SOCIAL MEDIA MANAGER; 1. I develop social media strategies aligned with brand objectives and target audience. 2. I identify key digital platforms and channels for brand promotion and engagement. 3. I create and curate engaging content tailored for each social media platform. 4. I schedule and publish content across different social media channels. 5. I monitor social media trends and stay updated on industry news. 6. I engage with our brand's audience, responding to comments, messages, and inquiries. 7. I monitor and analyze social media metrics and performance. 8. I conduct competitor analysis to identify opportunities for growth. 9. I manage social media advertising campaigns and budgets. 10. I collaborate with other departments to ensure brand consistency across all communication channels. 11. I stay informed about relevant social media tools and technologies. 12. I implement social media best practices and stay up-to-date with platform algorithms and policies. I’m a social media manager, what’s your superpower?

Your employees are walking, talking content machines It's time to unleash their creativity and boost your brand... ...without hiring a £1500p/h agency. Here's how to get started 👇 UGC-Style: Your Secret Weapon for Budget-Friendly, High-Impact Video * Unleash Employee Talent: Demos, behind-the-scenes, even quirky ideas – your team has the potential. * Build Trust with Realness: People resonate with authenticity, let your employees be your best brand ambassadors. * Get Creative: Variety keeps it interesting! Think tutorials, Q&As, day-in-the-life with a unique twist... * Boost Morale: Collaboration, Involve your team, build excitement, and showcase your company culture.
 But remember...UGC isn't ALWAYS the answer: * Big Projects, Big Impact: Sometimes you need that polished, pro touch for flagship campaigns. Don’t tarnish important events with a low-end look. * Expert Help: Don't DIY complex animation or editing if you lack the skills in-house.
 I’ve got a tried and tested method to get in-house UGC content underway quickly and with minimal effort. Let me know if it’s of interest in the comments and I’ll write it out! 👇

Calling the talented marketers in my network - check out these exciting opportunities 🚀 I love supporting fellow marketers and am thrilled to share these fantastic roles at UpWorld. They’re hiring for multiple (full-time and part-time): 💡 Senior Growth Marketing Manager 💡Personal Brand Manager 💡Social Media Executive 💡Brand Strategist Why UpWorld is pretty epic, run by my marketing chum Lottie Unwin (she/her): ✨ Autonomy: No fixed office, lots of flexibility. ✨ Fast-paced: They move FAST and need someone who can keep up. ✨ Healthy Feedback: They value feedback and trust. Diversity is a priority for UpWorld. They welcome candidates from all backgrounds and are committed to creating an inclusive environment. Check out their jobs board in the post. Let’s match great talent with these great roles! ⚡ Tag someone in the OG post who should see this! (I know a few people looking for opportunities just now, so I hope you see this 👀) #MarketingJobs #CareerOpportunities #Hiring #MarketingCommunity #UpWorld

WE'RE HIRING... like crazy! Are you the missing member of this dream team? We're looking for 4+ roles (combo of full time and part time): > Senior Growth Marketing Manager > Personal Brand Manager > Social Media Executive > Brand Strategist Our roles are not for everyone... 🤷♀️ We are "roaming", which means no office and lots of automony 🤷♀️ We work FAST so need pace and flexibility 🤷♀️ We have a HEALTHY feedback culture that means egos don't last For the right person, our roles are incredible... 🦋 We have a culture of trust 🦋 We dream big and really get sh*t done 🦋 We support each other through thick and thin It's not lost on me how little diversity there is in this team shot. We welcome candidates from all backgrounds. Our organisation is on a continuous journey to achieve an authentic feeling of belonging, with focused inclusion policies and training. We believe it’s not only the right thing to do, but it’s also right for our community - and our industry. If you feel like you belong, you’re more likely to do your best. ...No, we don't just hire women. I'll link to our jobs board in the bio. ⚡ Tag someone looking for a unique opportunity.

Phase two of the Little Nessy business plan is a GO! Comment “I’m interested” and I’ll send you more information.

Who we are? 🤔 A team enthusiastic about making your business better! FlameFame is a team of highly skilled marketers with vast experience across various industries. We not only track trends, but also innovate, pushing your business from search engine results to leading positions. We create the boldest ideas, develop effective advertising strategies, and increase brand presence on social media, in specialized publications, and in the digital space of the potential audience. We're passionate about our work to ensure your company shines across the internet.

Be wary of affinity brands that are constantly hiring. It may not be growth related. It could be code/indication of high turnover rate especially if they use PR tactics like “Voted Best Place To Work” to spin the narrative. Even the smartest marketers fall for a good story.