Amalie Thompson’s Post

What kind of beauty do we want AI to learn? As we enter the 20th year of the Campaign for #RealBeauty, Dove’s work is not done – our biggest ever study of beauty around the world reveals that women and girls still feel great pressure to be a certain type of beautiful. And that one of the biggest threats to the representation of real beauty is AI, which is predicted to be 90% of the content online by 2025. AI generated content is perpetuating unrealistic beauty standards and lacks #representation, and even when women and girls know the images are fake or AI-generated, 1 in 3 feel pressure to alter their appearance when exposed to these visual representations.  In Dove’s new campaign, #TheCode, we reflect on the fact that #AI, like any new technology, has the power to become whatever we want it to be, it’s up to us. AI can mirror the societal biases we have towards women’s representation, but it also can learn to become more diverse and inclusive. Today, Dove renews its vows by committing to #KeepBeautyReal, by never use AI to create or distort women’s images. We are also taking action to equip creators, brands and anyone using AI, with the Real Beauty Prompt Playbook, a free tool to create visual content that widens the representation of beauty on the most popular GenAI tools. Let’s #KeepBeautyReal. Even in AI. 💙 Head to Dove.com/KeepBeautyReal to find out more #LetsChangeBeauty #DoveSelfEsteemProject #Dove #UniquelyUnilever Unilever Alessandro Manfredi Firdaous El Honsali Leandro Barreto Pau Bartoli Victoria Floyd Stella Megalou Sarah Potter Claudia Tezcan Lynsey Smith Stacie June Shelton, MPH Gaia Maranetto Lottie Stanford Ashley Goldie Clare Fineberg Creative: SOKO - Production: Saigon / The Mill / HEFTY PR: Edelman & Halpern - Digital: Media.Monks Paid Media: Mindshare - Music: Big Sync Music Influencer: Collectively - Talent: UEG , Unilever Entertainment

From Ale, a huge inspiration for all of us at Dove in our careers together and the leader of one of the largest brands in the world ✨ big celebrations this week! “And it is THIS the greatest source of pride for me, 20 years later: to be able to say we have demonstrated that there is NO trade-off between Purpose and Profit.”

Like me, if your feed is FULL of anti-ageing content then it's no surprise that kids as young as 10 are already worrying about wrinkles and getting older...   More than ever, young girls are being exposed to adult skincare advice, which puts unnecessary pressure on them to adopt anti-ageing routines even before they’ve fully grown up, with over 1 in 4 young girls feel judged about how their skin looks. It is time to speak up to highlight the absurdity of this issue and protect their self-esteem 💙   Dove has partnered with TikTok voices, academic experts, dermatologists, creators, body confidence advocates, as well as mother, actress and talk show host,  Drew Barrymore to raise awareness of this issue. Creative from our community shows what 10-year-olds should be using: glitter, stickers, and face paint—not retinol and other anti-ageing products 🌟 And to help us all navigate this conversation with young people, Dove have created an expert-led resource - ‘The Gen A Anti-Ageing Talk’: Check out the tool pinned on Dove’s TikTok 🤳🏽 At Dove, we believe beauty should be a source of happiness, not anxiety. For two decades, Dove has taken action to build confidence and self-esteem for over 100 million young people ✨ Together, let’s celebrate and protect #TheFaceof10 #DoveSelfEsteemProject #LetsChangeBeauty #UniquelyUnilever Unilever

What a year, 2023 was the best yet! Excited for what 2024 will bring ✨💙 #Dove #SelfEsteem #Confidence

By the age of 14, 45% of girls drop out of sport globally at twice the rate of boys. But did you know the #1 reason is low body confidence? For the first time ever, Dove has teamed up with Nike to launch Body Confident Sport a first-of-its-kind online coaching program to help build body confidence in girls all over the world 🌍 When girls reach adolescence, they experience significant changes to their bodies. As girls move and play sports, this can leave them feeling exposed and vulnerable to judgement for what their bodies can and can’t do, but also how they look.     The Body Confident Sport online coaching tool is proven to reduce self-objectification and increase body-esteem and will be delivered through a global network of organizations in schools and sports clubs.  The program builds on Nike’s and Dove’s longstanding commitments to support girls and aims to reach more than one million young people around the world.     Working in partnership with Dove, Venus Williams, tennis champion and entrepreneur, young athletes, sports coaches and academic experts are all helping to spread the word about the new tool to help keep girls in sports 💙    Together, we can make sports a better place for the next generation of girls.    Want to find out more? Visit Dove.com/ConfidentSports to explore the tool and share with coaches 🎾 2 years in the making from the most impressive people Leandro Barreto Bianca Galimberti Adrian O'Brien Pau Bartoli Stacie June Shelton, MPH Victoria Floyd Sarah Potter 👏    #Dove #Nike #KeepHerConfident #BodyConfidentSport #GirlsInSports #DoveSelfEsteemProject #LetsChangeBeauty #UniquelyUnilever Unilever