Alexis Ohanian Sr.’s Post

"First, the news development that has so many people talking about golf balls: The United States Golf Association and its global counterpart, the R&A, announced a new regulation on Wednesday that will mandate the use of balls that don’t go as far. The “rollback,” as it’s called, takes effect in elite competitions in 2028. In 2030 it’ll be the standard rule for regular players at golf courses all around the world. The ball will lose 10ish yards of flight off the tee for superstars and less than that for ordinary folk. It’s a marginal change whose effects will be most noticeable in elite pro golf, where the margins make all the difference. Your typical amateur player might lose a few shots here and there, but our success or failure will still come down to the same things as always: striking the ball reasonably purely and making putts. Advertisement What’s grim about the golf ball rollback isn’t the policy itself. It’s a strong idea. Golf is a less interesting, less strategic game when fewer skills matter at the sport’s top levels. The rollback, as advocates like McIlroy have argued, will “help bring back certain skills in the pro game that have been eradicated over the past 2 decades,” and it shouldn’t change the sport a whole lot for the rest of us." https://lnkd.in/gdjNEVGC

The Golfing Pyramid has gained a lot of traction over the past few weeks, driven by comments from Rory McIlroy first mentioning an "IPL style" model before pivoting towards the "Champions League style" model. https://lnkd.in/eAqnur5W There's no doubt bringing the top players together at the top of the game can create more value in the whole golf ecosystem but what model would you choose? A number of important questions remain if Golf is to use this time to unlock it's full potential. What tour is the top of the pyramid? Does a new tour need to be created? Are tours happy being feeder tours? How could scheduling work? What format should the events at the top of the game be and should they all be the same? Should they involve teams? How can this inspire and link to grassroots golf? The next few months could be extremely interesting. If you are interested, or have any particularly strong opinions on the strategy for the top of the sport then I would love to have a chat.

Good article from My Golf Spy about Wilson Golf evolution, transformation. If you are a golfer you might want to read this. https://lnkd.in/gywFgi6E

Best-selling author and world-renowned sports psychologist Dr. Bob Rottella best described golf this way, “Golf is not a Game of Perfect.” As any golfer will tell you no matter how good a golfer is, it is sometimes impossible to predict exactly what that little white ball will do after it has been hit. No matter how good a golfer may be, a myriad of things can still affect the trajectory of the golf ball. These factors can include everything from the person’s stance, grip, and swing plane. A minor deviation in any of those factors can change a ball from a perfect shot to a dreaded whiff. No matter how good a golfer you may be, golf balls sometimes just appear to have a mind of their own.  For this reason, millions in research dollars continue to be dumped into the golf industry and it has evolved into a 27.2-billion-dollar industry in the United States alone.  Companies are continuously doing research on everything from better club design to golf ball design to help better the game for everyone. In fact, most average golfers are willing to spend big money in the hopes of shaving 1-2 strokes from their game. For this reason, it is not uncommon to see people spending $400-500 on a driver or $50-60 on golf balls in the hopes of improving their own game. The problem that arises is everyone’s golf game is different. Whether it be the hackers out with buddies on a Saturday morning on their second round of beers or Brooks Koepka playing to win the PGA Championship at Oak Hill County Club, every golfer needs something specially tailored to fit their game.  To help golfers improve their games the golf industry like many before it has evolved into a market of #masscustomization. Everything from golf clubs to golf balls are uniquely designed for different target audiences.  Much like people previously paying money for golf club fitting services, retail stores are now offering golf ball fitting services to golfers. This is because of the wide variety of golf balls now available on the market. If you ask a handful of golfers what balls they prefer to play you will get a litany of different answers and that is because of the different properties each golf balls give. Some balls can give a 20-30 yards difference on a drive alone. Other balls are designed specifically to land on the green and just bite and give backspin. What the #golfball is designed to do can greatly affect the shot selection of a #golfer. The proper decision on which golf balls to use can legitimately make or break some people’s rounds. Read more @ https://lnkd.in/gC2ANtKR #mixer #industrialEquipment #plowmixer #mixertechnology #HighViscosityMixer #mixers #industrialmachinery

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Daily Inspiration: "At the base of every opportunity lies the challenge that got you there" - Futurist Jim Carroll I'm going in. I might come to regret the decision, but I'm going in. The Seniors Club Championships, that is. Since it's summertime and I've got a bit of downtime, there's a lot of golf time. Given that's the case, my days are full of chasing a little white ball around a few acres, constantly chasing the small incremental improvements to be found in my game. Many golf clubs have an annual club championship - one each for Men & Ladies, and another for Juniors and Seniors. They are a test of the golfer's skill and are both fun and competitive. I've also always been deathly afraid of competing in one. And to be honest, I've always avoided the thought of participating in a real competitive event. As a late-in-life golfer who had absolutely no competitive sports in his background, I've always been terrified of putting my game to the test by participating. After, while most sports-minded teens were busy chasing sports, I was busy running my high school radio station and having way too much fun. Later on in life, I was too busy chasing my career to spend time chasing a ball. But I started getting into the game regularly about 15 years ago since one of my sons is an avid (almost scratch) golfer, and because many of my leadership-oriented keynotes are held at really, really nice golf resorts. I've always thought I should be 'out there.' But I've never had a competitive bone in my body. It's now time to put it to the test. Club Championships are deadly serious for some folks - their ego depends on their success and demands that they chase peak performance. In my case, I'm merely hoping to survive. Original post: https://lnkd.in/gY78WuTf

What's going on with golf? Big question, complex answer but as an eternal optimistic, I would put it this way: Golf is experiencing a dramatic, disruptive, series of events quite comparable to a Roland Emmerich movie. Things go really bad before they can eventually go better and there's always a happy ending. Hard to see what will be the shape of the new golf world a few years from now, but easy to see that it will be better equipped to deal with the challenges that all pro sports are facing today. In a way, what is happening is a blessing in disguise, it should allow pro golf to makes the necessary changes other pro sports are too frightened to undertake. Of course many things must change and will change: From the tour/players business relations, to the tour/fans interactions, to the way content is being offered to consumers on a global scale but with more personnalisation options as well as more localization. As long as everyone understand that the new world needs to be all about fan first, entertainment, content and offering true value for the sponsors, pro golf should be OK, and I'm fully convinced it will!

Here's why #golf makes good business sense for New Era Cap. #buffalony #retail #sports #businessstrategy #partnerships #golfindustrycollaborations #golfpartnershipdeals https://lnkd.in/ebqSwBxf

Daily Inspiration: "At the base of every opportunity lies the challenge that got you there" - Futurist Jim Carroll I'm going in. I might come to regret the decision, but I'm going in. The Seniors Club Championships, that is. Since it's summertime and I've got a bit of downtime, there's a lot of golf time. Given that's the case, my days are full of chasing a little white ball around a few acres, constantly chasing the small incremental improvements to be found in my game. Many golf clubs have an annual club championship - one each for Men & Ladies, and another for Juniors and Seniors. They are a test of the golfer's skill and are both fun and competitive. I've also always been deathly afraid of competing in one. And to be honest, I've always avoided the thought of participating in a real competitive event. As a late-in-life golfer who had absolutely no competitive sports in his background, I've always been terrified of putting my game to the test by participating. After, while most sports-minded teens were busy chasing sports, I was busy running my high school radio station and having way too much fun. Later on in life, I was too busy chasing my career to spend time chasing a ball. But I started getting into the game regularly about 15 years ago since one of my sons is an avid (almost scratch) golfer, and because many of my leadership-oriented keynotes are held at really, really nice golf resorts. I've always thought I should be 'out there.' But I've never had a competitive bone in my body. It's now time to put it to the test. Club Championships are deadly serious for some folks - their ego depends on their success and demands that they chase peak performance. In my case, I'm merely hoping to survive. Original post: https://lnkd.in/gMgNMinC

Thanks for covering my thoughts!