🛒 https://lnkd.in/eVczxXFr Consumer Packaged Goods to supermarkets. Dive into the world of CPG with insights from Frank CPG 🎉 #CPGIndustry #SupermarketSuccess #BusinessInsights
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🛒 https://lnkd.in/eVczxXFr Consumer Packaged Goods to supermarkets. Dive into the world of CPG with insights from Frank CPG 🎉 #CPGIndustry #SupermarketSuccess #BusinessInsights
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🛒 https://lnkd.in/eVczxXFr Consumer Packaged Goods to supermarkets. Dive into the world of CPG with insights from Frank CPG 🎉 #CPGIndustry #SupermarketSuccess #BusinessInsights
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🛒 https://lnkd.in/eVczxXFr Consumer Packaged Goods to supermarkets. Dive into the world of CPG with insights from Frank CPG 🎉 #CPGIndustry #SupermarketSuccess #BusinessInsights
LINKEDIN + YOUTUBE 😱 How does it Work?! - WANT TO START CREATING CONTENT?Choose Your Level and Start Now! 🚀 Each level equips you with the essentials and is completely modular. Progress without miss...
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With rising prices and continued inflation, shoppers have been forced to stretch their food dollars even further in recent years. Private Label (PL) product sales have surged as a result, selling more than ever before, even in categories where national brand equivalents have historically typically dominated. Condiments, for example, have seen drastic changes in shopper behavior. For the past three months, we’ve analyzed the condiments categories of ten national retailers, measuring how PLs have penetrated the category and mitigated the sales potential of national brands like Kraft Heinz, McCormick and Unilever. Intrics unmatched accuracy in product matching and Private Label catalog of over 530k products drives these insights and is used by our clients to maximize the effectiveness of their pricing strategies. Get in touch for more insights! #retail #grocery #dataanalytics
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Some great insight here from Intrics, timely with recent reports suggesting shoppers are going to stick with Private Label, having switched from brands due to cost concerns. Read more below!
With rising prices and continued inflation, shoppers have been forced to stretch their food dollars even further in recent years. Private Label (PL) product sales have surged as a result, selling more than ever before, even in categories where national brand equivalents have historically typically dominated. Condiments, for example, have seen drastic changes in shopper behavior. For the past three months, we’ve analyzed the condiments categories of ten national retailers, measuring how PLs have penetrated the category and mitigated the sales potential of national brands like Kraft Heinz, McCormick and Unilever. Intrics unmatched accuracy in product matching and Private Label catalog of over 530k products drives these insights and is used by our clients to maximize the effectiveness of their pricing strategies. Get in touch for more insights! #retail #grocery #dataanalytics
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Senior Category Manager at More Retail I Ex Reliance Retail & Swiggy | MBA Xavier Institute of Management
In a Supermarket Customer sees 70% Off/ 80% Off in CPG Food/ Non Food items. Thinks of it as a massive offer/ promo, evaluates, may be gets tempted A CPG category manager Sees 70%/80% Off - checks expiry date of that batch (to validate assumption of liquidation due to ageing) - If on liquidation due to ageing, makes a mental note whats wrong with this brand/ SKU, thinks if this was a good product but overbought/ badly managed inventory levels, or did the product fail on the shop floor #moderntrade #categorymanagers #ecommerce #retail
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According to our 2024 Consumer Outlook report, 34% of grocery shoppers have switched to lower-priced options, and 32% stock up on brands when they are on promotion. From the report we've learned: ⏺️ Shoppers are shifting their behavior to shop more at value retailers ⏺️ 19.5% of FMCG sales are private label products and are growing ⏺️ Retailers can use price tiers as a technique to convey pricing rationality At our #C360 conference, Whole Foods' Head of Competitive Intelligence, Price & Promotion Strategy, Jake Whalen shared how they recently assessed their opening price point competitiveness, with a focus on its private label offerings. For example, Whalen said Whole Foods is highly conscious of its premium positioning overall and monitors price perceptions with this in mind. His company pays special attention to the ingredients labels for its private brands, all with the goal of having shoppers consider healthier formulations to be a component of value. Find out more from this example and from the Consumer Outlook report here: 👉 https://lnkd.in/ee2ez78i Scott Yamada Arthur Dmitruk #PricePromotion #GroceryRetail #NielseniQ #FMCG
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According to our 2024 Consumer Outlook report, 34% of grocery shoppers have switched to lower-priced options, and 32% stock up on brands when they are on promotion. From the report we've learned: ⏺️ Shoppers are shifting their behavior to shop more at value retailers ⏺️ 19.5% of FMCG sales are private label products and are growing ⏺️ Retailers can use price tiers as a technique to convey pricing rationality At our #C360 conference, Whole Foods’ Head of Competitive Intelligence, Price & Promotion Strategy, Jake Whalen shared how they recently assessed their opening price point competitiveness, with a focus on its private label offerings. For example, Whalen said Whole Foods is highly conscious of its premium positioning overall and monitors price perceptions with this in mind. His company pays special attention to the ingredients labels for its private brands, all with the goal of having shoppers consider healthier formulations to be a component of value. Find out more from this example and from the Consumer Outlook report here: 👉 https://lnkd.in/ee2ez78i Scott Yamada Arthur Dmitruk #PricePromotion #GroceryRetail #NielseniQ #FMCG
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Check out this article: On how Whole Foods refines Price Tiers to adjust to consumer behavior shifts. It’s fascinating to see how strategic pricing can adapt to changing market conditions and consumer preferences. 🛒📊 #PricePromotion #GroceryRetail #NielseniQ #FMCG
According to our 2024 Consumer Outlook report, 34% of grocery shoppers have switched to lower-priced options, and 32% stock up on brands when they are on promotion. From the report we've learned: ⏺️ Shoppers are shifting their behavior to shop more at value retailers ⏺️ 19.5% of FMCG sales are private label products and are growing ⏺️ Retailers can use price tiers as a technique to convey pricing rationality At our #C360 conference, Whole Foods’ Head of Competitive Intelligence, Price & Promotion Strategy, Jake Whalen shared how they recently assessed their opening price point competitiveness, with a focus on its private label offerings. For example, Whalen said Whole Foods is highly conscious of its premium positioning overall and monitors price perceptions with this in mind. His company pays special attention to the ingredients labels for its private brands, all with the goal of having shoppers consider healthier formulations to be a component of value. Find out more from this example and from the Consumer Outlook report here: 👉 https://lnkd.in/ee2ez78i Scott Yamada Arthur Dmitruk #PricePromotion #GroceryRetail #NielseniQ #FMCG
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