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At Highlight, we work with companies of all sizes. So we couldn't help but notice: emerging brands are doing some things very differently from legacy #CPG companies. One key way smaller startups are nailing innovation and delighting consumers is the way they test with real consumers in their natural environments--early and often, from concept to prototype to post-launch tweaks. Big brands like Nestlé CAN do the same--that's why they've invested in initiatives like the Nestle Accelerator. Product innovation today is not what it used to be. To create truly consumer-led growth, testing is necessary early and often. What else can enterprise CPG brands learn from the little guys? Leave your advice in the comments👇

🌱 What key innovation hotspots are we focusing on to drive a sustainable, resilient, and just food system? By supporting innovative startups in these impact areas with #investment and targeted #acceleration support, we can drive that transformation together. If you – or a startup you know – is tackling one of these final three topic areas, don’t miss the boat to apply now for the AgFunder GROW Impact Accelerator, which provides $100,000 cash investment to successful applicants, along with tailored coaching, industry mentorship, and more. 🗂️ Find resources to help you understand the programme and application process here on LinkedIn and our website. We will be actively seeking startup applications right up to the closing date.  👉 Let our Programme Manager Jamie Heng walk you through the application process here: https://lnkd.in/ewv8kADE 👉 Learn more about the programme and apply now: https://lnkd.in/gmKFjjht ✨ Agrifoodtech startups with innovative solutions that promise real food system impact, we’re ready to receive your application with open ears and open minds! #goGROW #agritech #foodtech #carbon #AI #digitalisation AFN FoodHack AgriFutures Australia Enterprise Singapore Singapore Agri-Food Innovation Lab (SAIL) Green Queen Media Forum for the Future

Are you creating a climate-positive world through impactful solutions? NSRCEL in collaboration with the Pernod Ricard India Foundation is helping early-stage startups create sustainable outcomes in India with the Impact Orbit – Circular Economy Incubation Program. If you are also a startup driving climate-positive innovations, apply for the program today. Applications are open! Apply Now- https://lnkd.in/gyYzM-uU Learn more about the program here- https://lnkd.in/gwaqnWBP Yunus Social Business #NSRCEL #Circular #CircularEconomy #ImpactOrbit #Impact #ClimatePositive #Climate #cleantech #Greentech #plasticcircularity

Applications for the PepsiCo Greenhouse Accelerator APAC 2024 are open now through March 18! Last year, MEDS Venture was a finalist in the PepsiCo Greenhouse Accelerator program, where we collaborated with PepsiCo mentors & subject matter experts and received grant funding to accelerate MEDS Venture’s breakthrough innovations. The accelerator supports startups in the APAC region who are working on circular economy, sustainable agriculture, and climate action innovations. During the Accelerator program, 10 selected innovators will receive: 💡 Hands-on mentorship in key areas of business development  🌏 Access and exposure to PepsiCo’s network and resources, industry experts, VCs and investors 💸 An initial $20,000 USD grant  🤝 Unlocking of potential pilot and partnership opportunities   At the program’s closing, one participating company will be awarded a $100,000 USD prize to help advance and scale its innovation.     For more information, please visit: https://lnkd.in/gTzSHVJ5.    #MEDSVenture #PepsiCoGHAC2024 #PepsiCoGreenhouse #StartUpAccelerator #APAC #Sustainability #ClimateChange #DECAPLAN #Decarbonization #GreenTech #NetZero

We are delighted to have Bernard Budiman, our Enterprise Development Lead, share some insights on ESG at Spill The Tech #3 "ESG for Startups: Why Does it Matter?" as part of Digital Hub Collaboration with UK-Indonesia Tech Hub and Gerakan Nasional 1000 Startup Digital. Environmental, social, and governance (ESG) matters now more than ever. Effective ESG strategies are crucial for building sustainable futures for all companies, especially startups. So why does ESG matter for startups? 💡 Companies that adhere to ESG standards will stand out more in the business ecosystem. Over the past five years, awareness of ESG importance has significantly increased. This is a moment for startups to attract attention! 💰 Investment trends indicate that many investors are more likely to invest in companies that incorporate ESG values into their business operations 📦 Consumers are also shifting their purchasing decisions based on how products support sustainability, particularly concerning the environment and society 📣 Startups with limited resources can first focus on sustainable sectors they can improve. Once they are sufficiently established, they can expand their focus to enhance other areas. Thank you to Afrizal N. Baharsyah of Gerakan Nasional 1000 Startup Digital for moderating the session and Hans Sebastian Diaz of Rekosistem for sharing his views on the importance of ESG. A big shout out to MARKAS INDONESIA for providing a platform for startup community to engage with and learn from each other. Moving forward, let's embrace sustainable practices in business for a sustainable future!

Siam Capital Shows That Consumer Green Tech Is Big Business Sita Chantramonklasri founder and general partner of Siam Capital, is making waves in the sustainability and venture capital sectors. At the Web Summit in Lisbon 2023, she showcased Siam Capital's commitment to investing in technology solutions that intersect sustainability, consumption, and profit. With backing from major players like KASIKORNBANK of Thailand, Siam Capital has deployed over $43 million from Fund I and launched a second fund late last year. Siam Capital’s investments include biotech company Helaina which uses precision fermentation for infant nutrition, and Ecovative - the mycelium technology company which pioneers mycelium technology for sustainable materials. Chantramonklasri's vision and dedication to impact investing stem from her Thai heritage and observations of socioeconomic disparities. Her approach proves that financial returns and positive environmental and social impacts can coexist. The global green technology market, expected to grow from $19.83 billion in 2024 to $83.59 billion by 2032, highlights the immense potential in this sector. Siam Capital’s success under Chantramonklasri’s leadership exemplifies how venture capital can drive sustainable change. https://lnkd.in/exuUHUg7 #Sustainability #GreenTech #VentureCapital #ImpactInvesting #SustainableInvestment #ConsumerTech #Innovation #FinancialReturns #EnvironmentalImpact #SocialImpact #SiamCapital #SitaChantramonklasri #KasikornBank #Helaina #Ecovative #GreenBusiness #FutureOfTech #SustainableGrowth #TechForGood #GlobalGrowth

How Could ESG Startups Close Enterprise Deals? Journeying from government work to building social enterprises and ESG movements, Jonathan is now leading Muuse to become the premier sustainable infrastructure provider for cities by eliminating single-use packaging through a smart, tech-driven reuse and return system. I had the privilege of speaking with Jonathan about his journey with Muuse, how he is growing the company, standing out from other ESG startups, and securing deals with enterprises like Swire Properties and Starbucks Coffee Hong Kong. Here are the topics we covered in our conversation: - How did Muuse secure enterprise deals with companies like Swire Properties? - Why did Muuse shift from a B2C to a B2B model, and how did it enhance their scalability? - How did Muuse find product-market fit? - What challenges did Muuse face in their early days? - How does technology play a crucial role in Muuse’s sustainability solutions? Check out the highlights of our conversation! - https://lnkd.in/gsaUZA22 —— Here at Maven Club, I’m sharing all the insider insights I’ve gathered from other seasoned founders and GTM leaders on how they grew their startups in early stages. If you want to learn actionable insights from industry gurus, subscribe here for free! - https://lnkd.in/g9fDrV5R

I didn’t think I’d ever be invited to speak about corporate innovation at an event hosted inside a brewery, but then again, yesterday I did just that for the students and alumni at Copenhagen Business School. As a graduate of the Innovation & Entrepreneurship master's program, I joined to share my career journey and how I built up my career working in startups, scale-ups, and now in a CVC of a global logistics company. My goal was to share how innovation processes develop in large organizations and how you can use all of your career experiences to solve problems and create an impact. 📌 Have a solution-focused mindset. Your job is to take the weight off and come up with perspectives and ideas to solve problems. 📌 Ask questions to get as much clarity as possible. This will help you find the right approach and potentially the right solution faster and create more impact. 📌 Be mindful of everyone’s time and don’t create unnecessary situations that move you away from your goal. This applies to both the start-up and your business stakeholders. Your goal is to be the person people rely on to move their roadmap further; always focus on the goal. 📌 Foster a collaborative culture. Innovation thrives in environments where diverse ideas and perspectives are encouraged and valued. Collaborate across departments and with external partners. 📌 Keep the customer at the center of your innovation efforts. Understand their needs and pain points, and develop solutions that provide real value to them. 💡 Bonus: Ask yourself often: Is this (piece of information) adding to the conversation or pushing our focus away from what we’re trying to achieve? Prioritization will take you far in life. ⚡ What else would you add? P.S. Thanks to a great team for organizing, Philip Hulgaard and Anders Buchmann for their cool insights, and all of the alumni and students who shared their feedback. It was a pleasure to spend a Thursday afternoon with you all! Maersk Growth #cvc #innovation #network #community #career #impact

I had the pleasure of completing the Nestlé x L'Oreal Season 2 certificate, delving into captivating topics: 1. Al and its Transformative Impact: Explored how Al is revolutionizing industries, making tasks more efficient, and empowering creativity, ultimately creating new opportunities. 2. Entrepreneurship and Corporate Support: Gained insights into managing startups and witnessed how major corporations are actively fostering entrepreneurship. 3. Sustainability and Green Energies: Discussed the global shift towards sustainable industries and green energies, not only benefiting the environment but also offering lucrative investment avenues. 4. Data's Crucial Role: Explored the pivotal role of data in the corporate landscape and observed the strategic shift of major companies towards data-driven decision-making. #professionaldevelopment #NestleLorealCertificate #NxL