60 Decibels’ Post

Why do our clients say we have the highest quality data compared to other solutions? The fact that we take a "high tech/high touch" approach to our curation. Our advanced technology continuously scans dozens of data sources, always keeping our platform up to date. At the same time, our local-for-local analysts provide further market information enriched with proprietary insights from c-level interviews. To ensure our information is to the highest caliber, we enforce a strict quality assurance process whereby 3 researchers review and validate all content prior to it reaching the platform. This way, you can trust in Gain.pro as your single source of truth when reviewing potential investment opportunities, ultimately speeding up your day-1 research efforts so you can review more leads than ever before. Start using the highest quality data on the market. Book a demo today: https://okt.to/Yilvbz #privatemarketdata #privateequity #dealsourcing

Evaluating Policy Effectiveness (commonly a neglected yet important step in the policy cycle) Key methods📊 1. Quantitative Data Analysis: Analyzing numerical data to measure policy impact and outcomes. 2. Qualitative Research: Gathering insights through surveys, interviews, and case studies to understand stakeholder experiences. 3. Stakeholder Feedback: Engaging with those affected by the policy to gather valuable input and suggestions. 4. Compliance Monitoring: Assessing adherence to policy requirements through audits and inspections. 5. Comparative Analysis: Learning from similar policies to assess effectiveness and adopt best practices. 6. Cost-Benefit Analysis: Evaluating economic impact and considering ROI. Implementing these evaluation methods helps organizations make data-driven decisions and continuously improve policy effectiveness. #PolicyEvaluation #DataAnalysis #ContinuousImprovement

Netscribes goes beyond data collection to deliver meaningful insights that fuel informed business decisions. With an extensive team of over 50 research specialists, our services bring extensive quantitative and qualitative expertise to the table. Choose Netscribes for expert primary market research that drives results. https://lnkd.in/dxY9wQFC #MarketResearchServices #DataAnalysis #BusinessIntelligence Sankar Paul | Jayesh Bhat

❌ Qual vs. quant is a debate you don't need. From in-depth interviews to online surveys, when considering which method of research will help hit your objectives, think 'and' not 'or'. Harnessing a dual methodology gives you the best of both worlds: ✅ Illuminative, rich detail to uncover ideas and connect the dots ✅ Robust, representative data to guide your decision making To find out how (and when) you can harness the value of both, have a read of Lauren Woodley's new article: https://lnkd.in/ecx9C4s2 #marketresearch #b2btech #b2bmarketing #qualitative #quantitative

Did you know these Qualitative Analysis Tools 🔹Dovetail: A qualitative research repository that streamlines data organization and analysis. It includes features like auto-transcription and sentiment analysis. 🔹Condens: This tool helps researchers analyze qualitative data efficiently by providing a structured repository for insights. 🔹Reveal: An AI-driven tool that synthesizes qualitative data from interviews, making it easier to identify patterns and insights. Have you used these tools before? If so, comment on your experience.

For Qualitative Research, In-Depth Interviews and Focus Groups are essential tools that provide valuable insights into participant behaviors and preferences. At Unimrkt Research, we specialize in these methodologies, ensuring that your research goals are met with precision and depth. With our ISO 20252 and ISO 27001 certifications, we bring unparalleled expertise and credibility to Qualitative data research. To learn more about these techniques, check out our blog, https://lnkd.in/gyk3Zkdy. To learn more, please email [email protected] today. #UnimrktResearch #Growth #MarketResearch #Blog #MarketResearch #DataAccuracy #ResearchQuality #QuantitativeResearch

Further to my Greenbook article, “The Death of The Survey?: The Future of Surveys in a World of Synthetic Data” (link to article in comments), I chatted with Karine Pepin from The Research Heads about the participant experience and data quality. In yesterday’s clip, Karine spoke about her experiences taking surveys. I followed up by asking Karine about whether the bad experiences were those where the survey was probably written by a non-researcher. Her answer is interesting (close your eyes now market researchers!) and you can watch it in today’s clip. The full interview can be seen on our You Tube channel (link also in comments) along with other interviews in our series with Mike Stevens about #syntheticdata for #marketresearch and Ansie Collier (Lombaard) (D.Phil) about #ConversationalAI. #insights Kathy Cheng Lara Schefers Josh Seltzer

At the end of a week, I like to spend a few minutes thinking about a success story, and how that can translate to/help other companies. This week, the theme is patience, trust and persistence. Our Heurisay team started working with a reporter at a top-tier business publication 2 years ago. TWO YEARS. We introduced the company, set up introductory calls and then shared news over that period. When we had news we knew he would be interested in, we followed up with all the numbers - financials, data, resources. And, when we got the interest/green light, the client was flexible with scheduling, available for the interview (had to travel) and ready to tell the story. (This part is CRITICAL.) #Mediarelations is hard work. It sometimes takes a long time. But, when client/agency are committed partners, the results can be significant.

Market Research Checklist: Your Guide to Informed Decisions Market research is the foundation of strategic decision-making. Whether you’re launching a new product or entering a new market, here’s a quick checklist to ensure your research hits the mark: 1. Define Objectives: Clarify what you need to learn and set specific goals. 2. Understand Your Audience: Develop buyer personas and segment your market. 3. Choose Methods: Decide between primary (surveys, interviews) and secondary research (reports, data analysis). 4. Design Instruments: Create effective surveys, interview guides, and data collection tools. 5. Collect Data: Ensure your sample is representative and gather data ethically. 6. Analyze Findings: Interpret data to uncover actionable insights. 7. Validate and Cross-Check: Confirm your findings with multiple sources. 8. Report & Present: Summarize key insights and visualize data for stakeholders. 9. Monitor & Update: Keep your research current and adjust strategies as needed. 10. Stay Ethical: Protect participant data and comply with legal standards. This checklist can help you conduct thorough and impactful market research. Ready to make data-driven decisions? #MarketResearch #BusinessStrategy #CustomerInsights #DataDriven #GrowthStrategy #Checklist

Matching the responses with Items while developing a Questionnaire In questionnaire development, it's crucial to match the response format to the construct being assessed. The alignment ensures that your data is both valid and actionable. Whether you're using a 5-point Likert scale for attitudes 😊🤔😐😟😠 or a frequency scale 📅 for behaviors, the relevance of the response format enhances the precision and reliability of your findings. For example, measuring agreement with statements on a Likert scale captures the nuances of opinions and attitudes effectively. On the other hand, assessing frequency with a different scale can provide clearer insights into behaviors or occurrences. Remember, the right response format is key to obtaining meaningful data that truly reflects the construct you're measuring. Choose wisely to improve the quality and interpretability of your research outcomes! Here are the examples of the Likert scales share it if you find it helpful #Research #QuestionnaireDesign #DataCollection #LikertScale #SurveyDesign