From the course: The 45-Minute Business Plan

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Mission and vision statements, products, and services

Mission and vision statements, products, and services

From the course: The 45-Minute Business Plan

Mission and vision statements, products, and services

- Number two: Mission or Vision Statement. Place your mission statement here without any preface or follow-up, simply as it would be displayed on your office wall. Now be sure to keep it short and to the point. If you get stuck here, do a quick Google search of mission statements from some of your favorite companies. This should give you ideas on how to get started. Products & Services to be offered is number three. Now it's time to showcase the product or service. It's important to talk about the specifics involved in providing that product or service, but use short bullet point descriptions. Think in terms of how your product or service impacts the end user. Are there special processes to create or deliver this product or service? How is this product or service requested? Mention if there are any special licenses or materials needed to create or deliver the product or service, or if this is a service, list the steps…

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