From the course: Strategic Selling: How to Communicate with the C-Suite and Decision Makers

How to communicate with decision-makers

From the course: Strategic Selling: How to Communicate with the C-Suite and Decision Makers

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How to communicate with decision-makers

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- Did you know that in today's competitive marketplace, 80% of your sales proposals will require approval by a vice president or someone in a higher level position? That means that whether you realize it or not as a sales professional, you are selling to the C-suite. You need their buy-in, their approval, and ultimately their signature if you want your deals to move forward and the sale to close. Yet more than 65% of sales professionals today feel they're under-prepared and underperforming when it comes to connecting and selling with that level of decision-maker. You can avoid becoming one of those statistics by learning some secrets and strategies that'll help you not only get to the decision-maker, but get them to close the deal. I'm Meredith Elliott Powell, business growth strategist and sales expert, and for more than 20 years I've been helping my clients master the strategies and learn the nuances of winning the approval of C-Suite level executives and decision-makers. Now, I'm excited to share all of those techniques along with some new and innovative skills in this course, Strategic Selling: How to Communicate With the C-Suite and Decision-Makers. If you're ready to win over these executives, find new ways to get to the decision-makers, and close more sales, then let's get started.

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