From the course: Marketing Tools: Social Media
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Use Twitter Analytics to evaluate the success of your tweets
From the course: Marketing Tools: Social Media
Use Twitter Analytics to evaluate the success of your tweets
- [Instructor] When it comes to built-in social media tools, Twitter analytics is about as good as it gets. Out of all of the social media platforms available, Twitter has, in my opinion, the most robust built-in analytics tools. To access Twitter analytics, You do need to be on the desktop version of Twitter. Only analytics for individual tweets are available on mobile devices, but for the analytics for your entire profile, you need to be on desktop. So once you're on a desktop and you're logged into Twitter, go ahead and navigate to the left side of the screen and click on more. From here, click on the creator studio section and then click on analytics. You'll notice right off the bat, it's just impressive when you come in here and you think about all of the other social platforms and what their analytics pages look like. Twitter has really good analytics, so you can see how many tweets you've done over the last 28…
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