From the course: Integrating Generative AI into Business Strategy

The USAGE framework: A pragmatic approach to AI adoption

From the course: Integrating Generative AI into Business Strategy

The USAGE framework: A pragmatic approach to AI adoption

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- Adopting AI in your organization is no longer just an option. It's a necessity for staying competitive and innovative. In this course, you'll be introduced to Imaginatives five-step USAGE Framework. A pragmatic, comprehensive guide designed for decision-makers like you looking to strategically adopt AI. By the end of this video, you'll understand the framework's components, and how it helps to align AI initiatives with your organization's strategic vision. Navigating the AI landscapes can seem daunting given how quickly the technology is advancing. The USAGE Framework breaks down the process into five intuitive stages: understand, survey, align, guide, and evaluate. First, you start by understanding AI through education and use case identification to set realistic expectations and build knowledge across your teams. Next, you survey your business and technology landscape to audit your readiness. This feasibility study is essential for scoping requirements and potential barriers. Then you align your planned initiatives to measurable business goals, crafting an agile roadmap to drive both short and long-term value. Next, you guide your rollout through proper governance, training and an iterative approach to responsible scaling. And finally, you evaluate performance through metrics and feedback, to analyze ROI and determine next phases. The USAGE Framework simplifies the AI integration journey into actionable and achievable steps. It shifts the mindset from reactive to strategic by ensuring alignment to business priorities early, and emphasizing practical progression focused on continuous learning. In the coming videos, we'll dive deeper into each of the frameworks components, and explore practical examples and recommendations for putting this methodology into practice. By the end of this course, you will be able to craft an adoption plan to integrate AI systematically. Unlocking more value and building strategic advantage.

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