From the course: Essential Skills for Social Media Managers
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Social media measurement overview
From the course: Essential Skills for Social Media Managers
Social media measurement overview
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- [Instructor] Understanding your progress is how you continue to improve as a social media manager. Social media measurement is the focus of this chapter, as you'll find out how to choose the right goals and metrics to measure. Plus, you'll be able to determine the right measurement tools you'll need to consistently measure the performance of your social media activities.
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