From the course: Cyber Crisis Management with NIST Cybersecurity Framework (CSF) 2.0
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Media relations during cyber crises
From the course: Cyber Crisis Management with NIST Cybersecurity Framework (CSF) 2.0
Media relations during cyber crises
- As compared with internal communication, media relations is the other side of the communication coin, but as with internal communication we're still working inside two of the NIST cybersecurity frameworks functions, respond and recover. Specifically, the incident response reporting and communication category, also known as RS.CO. And the incident recovery communication category, which is also known as RC.CO. Media relations during cyber crisis isn't easy, but when it's done well, your reputation as a strong resilient organization can go way up. Norsk Hydro did such a good job that their stock price went up in the weeks following their 2019 ransomware induced shutdown. They held regular press conferences and posted frequent updates on Facebook. It was like they were hosting an open house during renovations, showing people the mess, but, also, how they were going to fix it. Now, imagine media relations as a high-stake poker game. There are rules, but the best players know how to read…
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