Advertising on YouTube Preview

Advertising on YouTube

With Anson Alexander Liked by 43 users
Duration: 52m Skill level: Beginner Released: 6/13/2024

Course details

Stand out and convert customers with effective YouTube advertising. In this practical course, marketing expert Anson Alexander reveals tips for creating compelling video content. Learn to drive real results by skillfully leveraging YouTube and Google Ads, to fine-tune targeting parameters based on audience insights, track conversion events that matter, and analyze performance metrics to maximize ROI.

Whether you’re new to YouTube or want to improve existing efforts, this actionable blueprint distills impactful best practices for engaging potential customers where they’re most receptive. Come away with the skills to develop creatives that cut through noise, launch cost-efficient promotions with precision, and continually refine to amplify your message.

Skills you’ll gain

Earn a sharable certificate

Share what you’ve learned, and be a standout professional in your desired industry with a certificate showcasing your knowledge gained from the course.

Sample certificate

Certificate of Completion

  • Showcase on your LinkedIn profile under “Licenses and Certificate” section

  • Download or print out as PDF to share with others

  • Share as image online to demonstrate your skill

Meet the instructor

Learner reviews

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Contents

What’s included

  • Test your knowledge 4 quizzes
  • Learn on the go Access on tablet and phone

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