Ori Inbar

Snap’s new Spectacles inch closer to compelling AR. Will developers finally help Snap take AR glasses mainstream? https://buff.ly/3B854xv Snap Spectacles: Live On-Stage AR Glasses Demo - https://buff.ly/4e7pUvL a few things.... AI - Integration of AI into Snap's AR lenses is happening, including a new AI-powered chatbot and lenses that generate 3D animations based on voice prompts. - Future AR devices will increasingly leverage AI to create more interactive and personalized experiences. - The convergence of AI and AR is a significant trend that promises more immersive and responsive interactions in augmented reality environments, enhancing the utility of AR in daily tasks and creative expressions. Hardware - Snap has made significant improvements to its Spectacles hardware, including a better display, wider field of view, improved battery life, and more advanced hand-tracking. - However, limitations such as a still-narrow field of view and reliance on developers to create compelling experiences show that AR hardware still faces technical hurdles before achieving mainstream adoption. - This reflects a broader trend where the hardware continues to evolve, but mass-market appeal remains elusive due to usability and content limitations. #SNAP #AR #XR #AI #GenAI #AugmentedReality #ImmersiveTechnology #AgentsOfPlay

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🌪 Fast Tips to Enhance User Feedback: Independent studios are often time and money restricted. One easy change that can instantly make a game better overall is to improve its user feedback. This involves providing immediate, clear, and satisfying responses to player actions. Here are (relatively) easy and inexpensive ways to enhance user feedback: 🎆Visual Effects: Add particle effects, animations, and screen shakes for significant actions or events, like scoring points or defeating an enemy. 🎵Sound Effects: Use high-quality sound effects for player actions, ambient sounds, and background music to create a more immersive experience. ✅HUD and UI: Ensure the user interface is intuitive and provides instant feedback for player inputs, like changing colors or highlighting buttons when interacted with. Also ensure rewards are clearly stated. 🎮Responsive Controls: Make sure controls are tight and responsive, so players feel directly connected to the game. Ensure players don’t ever feel like they are failing by “accident” ⚠️Feedback for Errors: Clearly indicate when and why something went wrong, helping players understand where they went wrong and empower them to improve their gameplay. Is there additional items I am missing or that should and could be added to the list?

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Future Scenario: Speaking Worlds into Existence 📈 Tech Trend & Behavioral Shifts: Immersive tech is reshaping interaction. VRChat fosters digital connections, Cosm offers immersive physical spaces, and Roblox's AI tools let users create worlds with simple commands, shifting focus to co-creation. 👾Psychological & Design Factors: Futurespaces foster belonging and creativity, building emotional connections. Cosm enhances communal interaction, while Roblox AI-driven spaces will offer dynamic, personalized experiences. 💡 Key Considerations: 1. Impact: Immersive tech reshapes audience engagement in futurespaces. 2. Dual Nature: Benefits of creativity and connection, hidden risks of only virtual interaction. 3. Debate: How to balance AI and immersive tech for authentic engagement. ⏱ Action Meter: Act Now. ✨ Future Scenario: “Speaking Worlds into Existence”✨  By 2025, the concept of speaking worlds into existence became a reality. VRChat was pioneering immersive social interaction, and platforms like Roblox unveiled AI-driven tools that allowed anyone to create virtual environments with simple text commands. World-building was no longer reserved for experts—anyone could now shape their own reality. The excitement was palpable. With a single phrase, people could conjure cities or landscapes, fully realized and interactive. Cosm, an immersive venue in Los Angeles, brought this to the physical world, hosting events that blended real-world energy with digital storytelling, connecting audiences in ways that felt profoundly human. As immersive technologies evolved, the line between digital and physical blurred. VRChat Inc. thrived as a hub of creativity and community, while Cosm demonstrated how physical spaces could deepen connection through hybrid experiences. These innovations promised a future of limitless creativity and shared experiences. But as these worlds expanded, a new question arose: Were they becoming too immersive? When Roblox introduced AI tools that allowed users not only to create but to live in worlds where the line between reality and imagination dissolved, the stakes heightened. Entire ecosystems flourished, driven by AI that learned, adapted, and subtly shaped user experiences in ways no one had anticipated. By 2035, the boundaries between the virtual and real had all but vanished. What began as tools for creativity and connection now raised deeper concerns: Had we lost control of the realities we were building? While these worlds offered extraordinary possibilities, they also challenged our understanding of what was real. As creators and technologists reflect on this rapidly shifting landscape, the question remains: Are we still shaping our reality, or are these worlds shaping us? Are you ready to speak your world into existence? #AI #ImmersiveTech #DigitalFutures #InnovationStrategy #AIFutures #TechForGood #AIImpact #VirtualWorlds #HybridExperiences #Foresight #Engagement #AIandHumanity https://bit.ly/3XEJsRc

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A few, short video clips made with Luma from Luma Labs. As with all AI, the outcomes are highly dependent upon the prompt. Here are the results of 3 different prompts in an attempt to get a group of superheros working together at a conference table. Perhaps this is some hint of an upcoming meeting? You know it is.... While the content results need work, and there are improvements to be made in my prompting, the ability of AI to conceptualize a business meeting with people around a table, movement, conversation and the context of superheroes is something that was not possible 6 months ago with most genAI without rendering wildly distorted body parts/movement and wildly different outcomes from similar prompts. Tremendous progress in a very short amount of time. This is more than a panda riding a skateboard, or a gen ai beauty shot or landscape. It's complex scenario... And I'm here for it. Teaser: Wait for the final frames of the 3rd video. You gotta see it.... #genai #filmai #contentai #videocontent #promptengineering

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🏮 Short-form Narrative Pipelines for Social Platforms, Part 3 🏮 To help us streamline our workflow, we worked with Chaos, Epic Games, NVIDIA, and Lenovo to push the real time rendering envelope by fully ray tracing live using Unreal Engine. For those unfamiliar with the nuances of lighting and rendering, here's a high level breakdown along with an explanation as to why FULLY ray tracing is a big deal: Games use a rendering technique called rasterization to light environments. Basically, individual pixels in a 3D mesh are shaded based on how lights in the environment hit each pixel. While computationally intensive, game engines are able to handle the workload in real time. That's why when you walk down a street in a video game it feels like you're in a 3D world, even though you're viewing that world on a 2D screen -- the horizon/environment is being rendered in real time as you walk, so it feels like you're in it. Movies and TV shows on the other hand use ray tracing to light environments. Working backwards from the POV of the viewer, ray tracing is a physics-based rendering technique that follows (traces) light paths (photons) as they bounce off objects. This technique is more computationally intensive than rasterized rendering and is done offline on servers after a scene has been filmed. Harnessing the power of modern GPUs, ray tracing produces images that are indistinguishable from reality, and that's why films look more "real" than games. The holy grail for games is to achieve film quality rendered environments, while the holy grail for 3D films is to be able to see a final frame image in real time. Certain game engines, like Unreal Engine, come equipped with a ray traced effect added on top of the rasterized image. This gives the game an incredible look right out of the box, but to get to that film quality bar, you need to go that extra little mile. You need to FULLY ray trace. That means film teams will film once in engine and then re-render everything they just filmed offline to reach that film quality bar. That means more time and more $$. Working with the team at Chaos, they live linked Chaos Vantage directly into Unreal Engine. This gave us two screens when filming. One that showed the scene in Unreal and one that showed the same scene in Vantage. Both were capturing in real time. The scene in Vantage was fully ray traced live at about 30fps (see example below). This allowed us to get really close to a final frame image in real time, which we presented at NVIDIA GTC22. Why is this a big deal? Because the director can CHOOSE what shot to finish rendering offline instead of re-rendering everything. It's a much more agile workflow that reduces the time between concept and market. If you want to learn more about what an interoperable 3D asset future looks like, check out my 'Interoperable Playbook' on my profile page or download it for free here --> https://lnkd.in/gGHDMZ4p Cheers! 🖖

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As the AR industry is projected to reach $198 billion by 2025, Google and Magic Leap are joining forces to push the boundaries of Augmented and Extended Reality, creating more immersive experiences than ever before! Google has partnered with Magic Leap to leverage their combined strengths in technology and optics. This strategic collaboration marks a key development in the expansion of immersive digital experiences. Here are the key highlights of this partnership: Strategic Collaboration: Magic Leap’s CEO, @rossrosenberg, announced their partnership with Google, aiming to harness AR and XR technologies to develop revolutionary solutions and experiences. Broadening AR Applications: This partnership will explore new ways to use AR across various industries—from training employees and designing buildings to enhancing medical care visualization. Competitive Edge: By integrating Magic Leap’s optics expertise with Google’s technological prowess, this alliance not only expands the utility of AR but also positions them as formidable competitors against tech giants like Apple and Meta in the metaverse and hardware domains. Future of XR: Shahram Izadi, VP and GM of AR/XR at Google, highlighted their commitment to advancing the XR ecosystem through unique and innovative products, further enhancing immersive user experiences. This collaboration between Google and Magic Leap is set to transform how we interact with digital environments, bringing us closer to realizing the full potential of AR and XR technologies. The future of immersive digital experiences looks brighter than ever. What impact do you think this partnership will have on the AR/XR landscape? Can Google and Magic Leap reshape our digital interactions? Follow for more insights into how emerging technologies are shaping our world. #GoogleMagicLeap #AugmentedReality #ExtendedReality

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