Laurel Stack Flatt

AI is dominating discussions across industries, but how can it truly benefit travel and tourism destinations? At MediaOne.Digital, we've been exploring this question, and I'm excited to share our innovative solution. Introducing our AI-powered travel solution: • Lives on your website: Seamlessly integrated. • Customizable: Reflects your brand's unique personality and voice. • Multi-functional:    °Idea generator: Sparks travel inspiration for your visitors.    °Trip planner: Helps users create personalized itineraries.    °Engagement booster: Increases time on site and user interaction.    °Content enhancer: Provides valuable, relevant information. The result? A more engaging website experience that converts visitors into customers. See it in action in the link below! It lives in the corner of every webpage. Note: This tech solution can be adapted to every vertical.

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Proud to see the Zeta Economic Index (ZEI) on CNBC! 🌟 Our GenAI-powered tech analyzes trillions of signals from our Data Cloud to provide a real-time snapshot of the US economy. Discover how ZEI uniquely measures and forecasts economic health. Read the article for more insights!

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Here are excerpts from Clear Channel CEO Scott Wells comments that last week's City 2024 Global TMT Conference, prepared and analyzed by SignValue What's been done and what's still to do to right-size Clear Channel Outdoor? At the beginning of 2022 we started the European part of it.   #ClearChannelOutdoor #ScottWells #Signvalue

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"As AI-driven systems become more adept at learning and predicting our behaviors, they will inevitably extend their reach into all aspects of our lives," says Merkle's Courtney Trudeau on the future of #AI. Learn more in this article from The Drum: https://bit.ly/3X9PFEg

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We've seen an uptick in RFPs regarding lapsed users/consumers where the goal is to recast the value equation to reignite engagement with the brand. And it has us wondering....is this a sign of the times?!?! Is this a symptom of consumers being squeezed for far too long by escalating prices, with more and more purchases being moved to the want (vs. need) category? Is this evidence of the increasingly fragile state of consumer-brand relationships, where loyalty must be steadfastly nurtured, or it will languish? YES and YES!  Also, these headwinds aren't dying down given market conditions, so… How are you working to inspire delight for your customers with EVERY interaction? How are you emotionally satisfying brand fans TODAY, so that they remain passionate about that NEXT purchase or visit? Stay diligent, my friends! #consumerfirst #empathy

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This fall, brands are at a crossroads: dive into the political buzz or keep things neutral? With political ad spending set to break records, marketers need to be strategic to avoid alienating their audience. Staying true to your brand values is crucial, whether you choose to engage politically or not. For those opting to engage, targeting high-value customer segments with tailored messages can capitalize on the heightened political interest. Alternatively, brands looking to avoid the political noise might find solace in out-of-home (OOH) advertising, offering a less contentious way to connect with consumers. #MarketingStrategy #PoliticalAds #BrandMessaging #OOH

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