Joe Wright

Check out this article in Channel Futures on how AppDirect’s acquisition of Builtfirst is transforming the marketplace experience for channel partners and tech advisors. With early access now open, advisors can create customized storefronts featuring SKUs from the AppDirect Marketplace, all tagged directly to them. These storefronts help partners monetize their websites and generate leads from customers browsing their catalogs. ️‍🔥 Top advisor Willow Pfahler, CEO of WX Technology Group, shared how storefronts unlock new opportunities: "By getting involved in some of those cloud applications, we're setting ourselves up to naturally sell all of these other items along with it. That's not cross selling. That's not even upselling. That's just pure solution selling across the board. And it makes it really simple to go farther and wider with your customers," Pfahler said. Read the full article to see how branded storefronts drive business success: https://lnkd.in/gUXnZ-mg #AppDirectThrive #B2BCommerce #CloudComputing

Edge Launches AI Tools to Boost Employee-Led Growth for Multi-location Service Brands — MediaContacts.co — #pai #tools streamline #daily #marketing tasks and #improve #employee #motivation for #franchise and service-based businesses. ELK GROVE, Calif., May #14 2024 Edge, the leading employee-driven #growth #platform for franchise and #service #brands #today announced the #launch of #AI tools that unlocks a new #level of employee #productivity and operational insights. The AI #opportunity for franchisees and service #businesses is #unlimited but achieving this level of productivity was #limited by a disconnect between #technology and #human capital. Edge's continuous employee #rewards ushers in a new era of employee-driven growth by integrating AI that drives business growth and employee motivation for franchise & service brands. "Our AI-enhanced platform unlocks a new level of employee productivity making tasks like crafting authentic responses to thousands of online reviews much faster and scalable," said Raymond Weisberg, CEO and co-founder of Edge. "Franchisees and service business owners have daily time-intensive marketing tasks across hundreds or thousands of locations." said Raymond Weisberg, CEO and co-founder of Edge. "Our AI-enhanced platform unlocks a new level of employee productivity making tasks like crafting authentic responses to thousands of online reviews much faster and scalable." Edge improves employee productivity by crafting on-brand and AI assisted replies for thousands of online reviews and customer feedback. For business owners, Edge boosts team motivation by surfacing operational improvements and employee training opportunities from customer feedback data across a single or thousands of locations. "Edge's enhancements give us the option to easily respond to customer reviews with AI-enhanced review responses and acknowledge our customers while staying on brand," said David Craig, President at MRKT, The Agency. "We strive to continuously learn from valuable feedback provided by our customers and Edge's AI-powered reporting gives us valuable operational insights from thousands of online reviews in a single platform." As a pioneer of employee-driven growth, Edge's AI-enhanced platform continues a torrid wave of innovation for multi-location brands and their frontline employees. To learn more about the Edge platform, click here. About Edge: Edge is the leading employee-driven growth platform that unlocks employees as a growth channel for multi-location franchise & service brands like European Wax Center, Massage Envy, Gold's Gym, Driven Brands, & Xponential Fitness. The Edge

"While AI tools are not mandatory for marketing success, they can greatly enhance a SaaS company's marketing efforts, improve efficiency, and provide a competitive edge in terms of data-driven decision-making and personalization." https://lttr.ai/ASV8B #AiTools #SaasIndustry #Ai