Jason Bass

My takeaway from this article: Embracing the idea that an unforeseen experience can create a profound and lasting impact might be the key to #traveladvisors feeling empowered to start charging fees. Spot on Arnie Weissmann! https://lnkd.in/euJcrqeY #travelweekly #travelindustry #entreprenurialinsights

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I love this clarification: "There’s a distinct difference between the events business and the business of events. We have to understand that events are designed to serve a business purpose.” Corporate events are different today because we now understand that enabling people to engage and grow is more that logistics and menus -- it's appealing to both business and attendee goals in order to shape content, format and overall outcomes.

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Dive into the world of immersive experiences and the future of themed entertainment with this episode. Join myself and Suzanne Bagnera, PhD, CHA as we sit down with Ryan A. Harmon, President and Chief Creative Officer of Zeitgeist Design & Production (OFFICIAL), to discuss the evolution and innovation in theme parks, hotels, and more. Discover the trends, stories, and creative processes that make experiences unforgettable. Key Highlights: • Creative Leadership: Insights from Ryan Harmon on leading creative projects at Zeitgeist Design and Production. • The Evolution of Theme Parks: Discussion on the current golden age of theme parks, including global expansions and major new developments like Epic Universe in Orlando. • Experience Economy: The shift towards immersive experiences in the post-Great Recession era and the rising demand for real-world escapism. • The Role of Emotions: The importance of evoking emotions in themed entertainment, from theme parks to retail environments. • Innovative Concepts: The idea of creating unique experiences like a haunted hotel and the integration of themed rooms in parks and other entertainment venues. • The Future of Hotels: How hotels can enhance guest experiences through themed environments and storytelling. • Behind the Scenes: A look at the creative process behind major attractions, including dark rides and themed retail centers. • Global Projects: A showcase of Zeitgeist’s work around the world and the unique challenges and opportunities in different markets. Tune in to explore how creativity, storytelling, and a deep understanding of audience desires drive the world of themed entertainment. Whether you're a theme park enthusiast, hotel developer, or simply curious about the industry, this episode offers valuable insights and inspiration. #Podcast #ThemeParks #ImmersiveExperiences #EntertainmentDesign #CreativeProcess #HotelInnovation #ThemeParkDesign #ExperienceEconomy #EntertainmentIndustry #CreativeStorytelling

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As we approach back-to-school, every Director of Sales is gearing up to kick off the dreaded "back-to-basics" sales season and discuss "new" ways to bring in more revenue. ABCs of sales—insert eye-roll emoji 🙄! While it is nice to receive a sweet treat, your clients are tired of receiving cookies. What real value does that bring to potential clients? Here is a guide to adding affiliate marketing to your sales toolbox.

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