Ian Beacraft

Ian Beacraft

Chicago, Illinois, United States
9K followers 500+ connections

About

I help agencies, marketers, and innovation teams reengineer their organizations and…

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Activity

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Experience

  • Signal and Cipher Graphic

    Signal and Cipher

    United States

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    Chicago, Illinois, United States

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    New York, United States

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    Chicago, Illinois, United States

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    Miami, Florida, United States

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    Chicago, Illinois, United States

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    Chicago, IL

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    Chicago, IL

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    Chicago, Illinois

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    Chicago, IL

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    Chicago, IL

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    Greater Chicago Area

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Education

  • DePaul University Graphic

    DePaul University

    Activities and Societies: Collegiate Entrepreneur's Organization, National Society of Collegiate Scholars, Delta Tau Delta

Volunteer Experience

  • Board Of Directors

    Big Shoulders Ensemble

    - Present 5 years 4 months

    Arts and Culture

    Chicago's premier conductorless chamber orchestra.

  • Planning Committee

    Off The Street Club

    - 4 years

    Children

    Managed the Mobile Silent Auction and Livestream for the year's biggest fundraiser.

Publications

Projects

  • Mobile Marketing Association Smarty Awards: Best In Show

    - Present

  • Chicago Shakespeare Theater: Will and George Come To Life

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    To promote the Chicago Shakespeare Theater’s upcoming production, Sunday in the Park with George, we created a live, cultural spectacle at the Art Institute of Chicago. Georges Seurat’s A Sunday on La Grande Jatte—1884 appeared devoid of the central characters, leaving visitors puzzled by the strange new version. Museum guests were treated to a special musical performance by the cast of Sunday in the Park with George, and were invited to participate via mobile by texting to receive rich media…

    To promote the Chicago Shakespeare Theater’s upcoming production, Sunday in the Park with George, we created a live, cultural spectacle at the Art Institute of Chicago. Georges Seurat’s A Sunday on La Grande Jatte—1884 appeared devoid of the central characters, leaving visitors puzzled by the strange new version. Museum guests were treated to a special musical performance by the cast of Sunday in the Park with George, and were invited to participate via mobile by texting to receive rich media messaging that fit into the context of the event. This campaign has gone on to win multiple nearly a dozen Gold awards at the Addys and Reggie Awards.

    Other creators
    See project

Honors & Awards

  • DePaul University Marketing Rising Star Award

    DePaul University Marketing Advisory Committee

  • 2014 Pro Awards

    Chief Marketer

    Clients - Miller Coors, Norton

    Silver - Best Campaign on a Budget (under $250k)
    Bronze - Best Campaign Executed on a Local/Regional Level
    Bronze - Best Wireless Campaign
    Finalist - Best Sponsorship or Tie-in Campaign

  • TEDxIIT - Infinite Impact: Closing Speaker

    TEDx

    Closing speaker at TEDxIIT: Infinite Impact
    Rewriting Ourselves Through Technology
    http://tedxtalks.ted.com/video/The-Stories-We-Tell-Rewriting-O

    Topic: How social media and digital technologies have changed the way we tell stories, and form identity.

  • 2014 Reggies

    Brand Activation Association

    SILVER: Small Budget Campaign - Molson Call of the Cup

  • MAAW GLOBE Awards

    Marketing Agencies Association Worldwide

    GOLD: Consumer Services
    BRONZE: Small Budget Campaign

  • 2013 PRO Awards (6 Awards)

    Chief Marketer

    PLATINUM: Best In Show:
    GOLD: Best Promotion Executed on a Local/Regional Level
    GOLD: Best Cause-Related Promotion
    SILVER: Best Use of Event or Guerilla Marketing (Five or Less Venues)
    SILVER: Best Promotion on a Budget (under $250,000)
    SILVER: Best Promotion Generating Brand Awareness

  • MMA Smarties Gold Award: Cross Media Integration

    Mobile Marketing Association

  • 2013 National ADDY Awards (2 Gold Awards)

    American Advertising Federation

    Categories Won:

    Integrated Campaigns - Consumer - Local

    Advertising for the Arts & Sciences - Non-Traditional

  • Cannes Short List: Large Scale Ambient

    Cannes Lions International Festival of Creativity

    Client: Chicago Shakespeare Theater: "Will and George Come To Life"

  • Gold Reggie Winner (4 Gold Awards)

    Reggie Awards - Promotion Marketing Association (PMA)

    Categories Won:

    Creativity and Innovation
    Experiential Marketing
    Local, Regional Market
    Small Budget

  • Super Reggie (Best in Show)

    Reggie Awards - Promotion Marketing Association (PMA)

    Client: Chicago Shakespeare Theater: "Will and George Come To Life"
    Case Study: http://www.youtube.com/watch?v=02QKlxZojuw

Languages

  • English

    Native or bilingual proficiency

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