Articles by Marc
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🤔 Saw an interesting Reddit post this weekend titled: "I have no idea why my ad arbitrage website stopped making money." 🤔 Well...plenty of…
🤔 Saw an interesting Reddit post this weekend titled: "I have no idea why my ad arbitrage website stopped making money." 🤔 Well...plenty of…
Liked by Marc Guldimann
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The Business of Attention is only two weeks away! 📅 Join us on November 12th in NYC to connect with industry leaders and discover strategies to…
The Business of Attention is only two weeks away! 📅 Join us on November 12th in NYC to connect with industry leaders and discover strategies to…
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Do Attention Metrics provide a better gauge of impression value & outcomes than viewability or other existing standards? Very much looking forward to…
Do Attention Metrics provide a better gauge of impression value & outcomes than viewability or other existing standards? Very much looking forward to…
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When I was 15, I spent months saving up for a pair of Bose Acoustimass 5 series speakers. What I didn’t realize then was that I wasn’t just buying…
When I was 15, I spent months saving up for a pair of Bose Acoustimass 5 series speakers. What I didn’t realize then was that I wasn’t just buying…
Liked by Marc Guldimann
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🚗 Case Study: Toyota, Adlook & T&Pm - Exceeding Benchmarks with Future-Proof Solutions 🚗 See how Toyota Motor Corporation, in partnership with…
🚗 Case Study: Toyota, Adlook & T&Pm - Exceeding Benchmarks with Future-Proof Solutions 🚗 See how Toyota Motor Corporation, in partnership with…
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Adlook is continuing to walk the walk, driving (🚗) better outcomes and lowering carbon emissions for clients, as usual. Classic! Way to go y'all…
Adlook is continuing to walk the walk, driving (🚗) better outcomes and lowering carbon emissions for clients, as usual. Classic! Way to go y'all…
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Has this (The New York Times Christina Caron) ever happened to you? Of course, it has!!! Thanks to Donald Williams for turning me on to this book…
Has this (The New York Times Christina Caron) ever happened to you? Of course, it has!!! Thanks to Donald Williams for turning me on to this book…
Liked by Marc Guldimann
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Coalition for Innovative Media Measurement (CIMM) 's summit continues to be a galvanizing force for industry-wide communication on everyone's…
Coalition for Innovative Media Measurement (CIMM) 's summit continues to be a galvanizing force for industry-wide communication on everyone's…
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The efficacy and role of Attention metrics in today’s media landscape continues to be a hot topic of discussion. This is good! This is a healthy and…
The efficacy and role of Attention metrics in today’s media landscape continues to be a hot topic of discussion. This is good! This is a healthy and…
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We are pleased to announce BTVC's new presence in Chicago, enabling our firm to invest in the Midwest and expand relationships with other Series A…
We are pleased to announce BTVC's new presence in Chicago, enabling our firm to invest in the Midwest and expand relationships with other Series A…
Liked by Marc Guldimann
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With Google so deeply entrenched in practically every corner of the buy and sell process of the marketing ecosystem, there are many who are cheering…
With Google so deeply entrenched in practically every corner of the buy and sell process of the marketing ecosystem, there are many who are cheering…
Liked by Marc Guldimann
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🚀 𝗘𝘅𝗰𝗶𝘁𝗶𝗻𝗴 𝗡𝗲𝘄𝘀 𝗳𝗿𝗼𝗺 𝗥𝗢𝗔𝗗 𝗖𝗼𝗻𝘀𝘂𝗹𝘁𝗮𝗻𝗰𝘆! 🚀 Earlier this week, we launched ROAD Consultancy with a clear purpose: to…
🚀 𝗘𝘅𝗰𝗶𝘁𝗶𝗻𝗴 𝗡𝗲𝘄𝘀 𝗳𝗿𝗼𝗺 𝗥𝗢𝗔𝗗 𝗖𝗼𝗻𝘀𝘂𝗹𝘁𝗮𝗻𝗰𝘆! 🚀 Earlier this week, we launched ROAD Consultancy with a clear purpose: to…
Liked by Marc Guldimann
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Digital Audio might be the most on-sale corner of the internet. The time spent to ad spend ratio has the highest disparity of any channel. In the…
Digital Audio might be the most on-sale corner of the internet. The time spent to ad spend ratio has the highest disparity of any channel. In the…
Liked by Marc Guldimann
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