David O'Neil

From programming show control to wiring LED walls and developing interactive content, Bridgewater's Media & Technology team's responsiblities are expansive. But what does Brian Dressel, our VP of Media and Tech consider his #1 job? Making the technology invisible. Because it's not about the tech, it's about the experience. #interactivemedia #experientialmarketing #experiencedesign

14

The radio business is a thrilling rollercoaster, a mad dash of art, technology, and raw human spirit. It’s about seizing the essence of life, broadcasting stories that hit like a gut punch, and creating moments that linger long after the music fades. Rush’s “Spirit of the Radio” isn’t just a song; it’s our anthem. It screams authenticity, connection, and an unyielding pursuit of excellence. To the talent—embrace the chaos. Channel the “Spirit of the Radio” in everything you do. Be the friendly voice that guides our audience through their daily grind, forging bonds that transcend airwaves. Innovate fearlessly, push the envelope until it tears, and shatter the status quo. Your innovative spirit is what sets us apart and keeps us moving forward. Deliver authentic voices, real stories, and raw connections with burning intensity, and our listeners will follow us to the ends of the earth. In this wild world, the spirit of the radio is our guiding light. It sets us apart, propels us forward, and connects us to our audience’s soul. So, let’s be unapologetically authentic, lead with our hearts as much as our heads, and never lose sight of the madness that fuels our greatness. The airwaves are our canvas—let’s paint them with innovation and raw, unfiltered passion, always remembering that authenticity and innovation are our guiding stars. 

28

1 Comment

Now streaming on Peacock.

29

8 Comments

Multicultural audiences overindex when it comes to FAST viewership. Fuse Media reaches 85% of FAST Multicultural households. Partner with us and we can help you reach these audiences who have over $7 trillion in buying power! #fusemedia #diverseownedmedia

44

The real challenge in communication isn’t just getting the message out—it’s making sure it sticks. Whether you’re leading a team, running an ad campaign, or speaking to an audience as on-air talent, communicating can make or break your connection. Do you hit them with direct, no-BS messaging? Or do you lean into trust and relationship-building? Here’s the thing: you need both. The question is knowing when to flip the switch. In low-context relationships, you don’t have time for fluff. It’s direct, it’s sharp, and it gets results. On-air talent or influencers who thrive in this space are like snipers—delivering the message clean and fast. You don’t leave room for interpretation. Promotions, giveaways, contests? Boom, it’s all right there. Just like good leaders: no wasted words, just clarity. But then you’ve got high-context relationships, and this is where the magic happens. Trust, loyalty, and connection get built over time. On-air talent that plays the long game knows their audience isn’t just there for the promos—they’re there because they feel something. It’s about vibes, not just words. And those influencers? They’re creating a movement, not just content. The best in the game know when to switch gears. Sometimes, it’s about being direct and delivering the goods, but sometimes, it’s about fostering a deeper connection. When you master both, you’re not just communicating—you’re owning the room.

25

5 Comments

Becoming an ICF-certified coach has impacted all aspects of my life, both personally and professionally. It was a privilege getting to talk to Pablo about how I help my clients align their goals, perspectives, and habits so they can achieve their greatest ambitions. allysonclarkcoaching.com #coaching #icf #icfla #lifecoaching

36

1 Comment