Zuora

Here's a math question to get your brain going before we head into weekend: What's the simple equation behind the success of SaaS companies? Ready to find out the answer? Find out in the comments.

It’s our favorite time of the year - Spooky Season 👻!! Check out a few of our favorite ZEO and 🐶 ZEO costumes. Which one is your favorite?

🔍 Curious about the next big thing in subscription business models? Micro-subscriptions are emerging as a game-changer for B2C. In our latest newsletter, we'll break down: - Why micro-subscriptions are gaining traction now - How they can lower barriers to entry while increasing customer lifetime value - Real-world examples of successful implementation - Key strategies for B2C businesses considering this model

So honored that our #EarthDay partnership with Kiva is recognized as a finalist for the 2024 Anthem Awards! Time is running out to help us win an Anthem Award so vote now! ⏳ Voting closes tomorrow, October 31. Vote here: https://bit.ly/3zYrjWG

🚨 Global AI data alert! 🚨 How do consumers feel about AI and GenAI services, and how do they want to pay? A survey of adults in the US, UK, France, and Japan reveals: 💡 The GenAI adoption curve is just starting: 28% of consumers in the US, 27% in the UK and France are using GenAI. 💡 Usage-based pricing preferred: 53% of US consumers prefer to be charged only for that they use, similar across other surveyed countries. 💡 Lower barriers for success: Most won’t pay extra for GenAI now, but Gen Z is most willing to invest.

What does the FTC's Click-to-Cancel rule mean for your business? A new opportunity to create a compelling customer experience! It's not just about making cancellations easy—it's about giving customers the flexibility they want with tailored subscription offers that meet their preferences. Discover how Zuora can help you present the right options, at the right time, to boost retention, drive growth, and expand your subscriber base.

Making it easy to cancel a subscription sounds like a bad business decision, doesn't it? But... it can actually be a win for both businesses and customers because: 💳 It shows you care about their experience, not just their credit card. 🚪➡️ It also cuts down on those awkward ""please-don’t-go"" moments and leaves the door open for them to come back anytime. And sometimes letting go is the best way to keep ‘em coming back for more. Learn more in the comments.

Pricing. Is. Hard. With rising customer acquisition costs, pressure from all sides to grow and profit, and oh yeah—monetizing AI —it’s even harder. Flexible pricing strategies to the rescue! Here's the cheat sheet for success: 🎯 Set your goals: Want to boost acquisition? Retain customers? Monetize like a boss? Make sure you know what you’re aiming for first! 🧪 Research & test: From firmographics to A/B tests, dig into market research, competitor pricing, and customer behavior. 🔄 Analyze & iterate: Gather data, measure KPIs , then rinse, repeat, and optimize.

🚨 New data alert! 🚨 Subscribers across the U.S., U.K., France and Japan share a common trait when it comes to subscriptions - they want flexibility and value. What are consumers in these countries most commonly subscribing to?  1. Streaming 🎞️  2. Music 🎶 3. Gaming 🎮 for U.S., U.K., and Japan and fitness/healthcare 🩺 for France

We’re excited to announce today’s news in partnership with Silver Lake and GIC! Together, we will continue to invest in innovation, build out our monetization suite and help companies evolve and adapt their business models as customer needs change. Click here for important information: https://bit.ly/3YpVQ9a