WildAid

Cameroonian restaurants are stepping up to protect endangered pangolins as part of the “No Pangolin On My Plate” campaign. So far, 116 restaurant owners have committed to removing pangolin meat from their menus, helping to preserve Cameroon’s rich natural heritage. 👏 Campaigners have visited 190 restaurants serving bushmeat, with 37% of those previously offering pangolin meat now pledging to stop. These efforts mark a positive shift in protecting pangolins, one of the most trafficked mammals in the world. Learn more about this impactful initiative and how it’s helping to save pangolins: https://lnkd.in/grg8PEX9

Check out this exciting opportunity to hear from WildAid’s Gregg Casad as he shares insights from our global partnerships, highlighting our work in The Bahamas to boost compliance and enforcement in critical marine areas, including MPAs. Details below! 👇 Special thanks to Blue Nature Alliance and Reef Resilience Network! #ConservationIsATeamSport

Behold the beauty of the leopard shark! ✨ Leopard sharks' distinctive spots help camouflage them as they glide along the ocean floor. As key predators, leopard sharks play a crucial role in maintaining balance in the food chain, and their presence is a strong indicator of a healthy ecosystem, as they're particularly sensitive to environmental changes. Divers and snorkelers regularly encountered leopard sharks around Thailand’s coastal areas 10-20 years ago, but the endangered species is hardly seen today. Overfishing and bycatch (accidental capture in fishing gear) have led to a decline in their population. We’re proud to partner with Ocean Blue Tree on the Spot the Leopard Shark - Thailand project, which encourages people to participate in the conservation of the species by submitting photos of leopard shark sightings in Thai waters. The photos will help identify individual sharks and analyze population trends, biology, and threats, furthering conservation efforts. We’re excited to increase awareness and support for leopard sharks through this important effort! Learn more: https://lnkd.in/gxjMg--5 Photo credit: Jake Wilton / Ocean Image Bank

ICYMI: We recently delivered three new, mission-ready patrol boats to local partners in the Philippines, helping them strengthen enforcement of their waters! 🌊 The Philippines is located in the Coral Triangle which is considered Earth's most diverse and biologically complex marine ecosystem. Despite its ecological importance, the area faces threats from unsustainable fishing practices that harm both marine species and local livelihoods. The new patrol boats are critical tools that will help local authorities better protect their waters, safeguarding a vast array of marine life that calls this region home. Together, we can protect our oceans and the communities that depend on them! #ConservationIsATeamSport 🌍

WildAid’s U.S. Climate Lead Stephanie Hill recently conducted an exciting programmatic digital pilot project for our U.S. sustainable lifestyles ad campaign, The Environment Excuse. Collaborating with partners at eyeo, Turbine Advisory, Hiili, Scope3, SeenThis, and Duration Media LLC., we wanted to explore how programmatic digital advertising can help reduce carbon emissions while gauging consumer receptivity and engagement with the campaign. By partnering with leading sustainability ad tech companies, we tested new ways to make our online ads not only more effective in spreading awareness about sustainable lifestyles but also more environmentally friendly. The goal was to see how we can reduce the carbon footprint of our digital campaigns—because even the ads we run to promote positive lifestyle shifts can impact the environment. This project is a step toward making sure everything we do, including how we reach people, aligns with our mission to protect all living things on our planet. You can download our white paper here: https://lnkd.in/gjUZiHc7 Special thanks to our partners on this pilot: Ad Net Zero, John Osborn, Rachel Schnorr eyeo, Felix Derkum, Abhinav Shandilya, Bryan Rowley Turbine Advisory, James O Connor Hiili, Tommy Torjesen, Steffen Svartberg, Rubén Cuevas Rumín, Ángel Cuevas Scope3, Brian O'Kelley, Joris Stevens Duration Media LLC., Andy Batkin, Brian Murphy SeenThis, Ben Riley

Happy #WorldAnimalDay! Today, we celebrate the incredible animals, big and small, who enrich our planet. Swipe through for 5 impactful ways you can make a difference for all species—because the biggest opportunity for change on Earth is us. Find even more ways to help here: https://lnkd.in/g9v-M_Vd

The Philippines lies within the Coral Triangle, which is considered the most diverse and biologically complex marine ecosystem on Earth. To help local authorities better protect these waters from damaging illegal fishing and other threats, WildAid and partners recently donated three new patrol boats in Southern Leyte. Learn more: https://lnkd.in/gzDCNhYp

Cameroon is home to three species of pangolins. These endangered mammals play a crucial role in maintaining the health of Cameroon’s vast forests, which are essential for sequestering carbon and combating climate change globally. To help safeguard this vital biodiversity, Cameroon recently passed a historic law that strengthens protections for the nation’s forests and wildlife while preserving the customary rights of local communities. Learn more: https://lnkd.in/gg4XWKPk

Ghost nets are silent killers. Each year, over 640,000 tons of fishing gear—10% of all plastic waste in the ocean—is lost or abandoned, becoming "ghost nets" that kill marine animals indiscriminately. From turtles to seabirds to sharks, countless creatures fall victim to entanglement or accidental ingestion. And it’s not just marine life at risk—ghost nets also cause damage to fisheries, shipping, and tourism. We're committed to reducing the amount of discarded fishing gear entering the ocean by encouraging responsible practices, like returning nets to shore and recycling them. In China, we're working a unique solution to give these discarded nets a new purpose: turning them into bucket hats and other garments. These garments not only help remove ghost nets from our oceans but also serve as a reminder of the urgent need to protect marine life from discarded fishing gear. There's more to come on this important initiative—stay tuned to learn more! Photo credit: Toby Matthews / Ocean Image Bank

Hi everyone! I'm Meaghan Brosnan, WildAid CEO, and I’ve had the incredible opportunity to be at #ClimateWeekNYC this week with The Earthshot Prize Council. It’s been an inspiring few days of learning, collaboration, and action as we come together to tackle the biggest challenges facing our planet. As I’ve met with partners and listened to global leaders, one thing is clear: we all share the need to ACT. Our message of hope and empowerment is resonating, encouraging people to talk openly about climate change and the individual steps they’re taking to reduce their carbon footprint. I leave Climate Week energized by the collective efforts to protect our planet and excited to bring these insights back to WildAid's work!