WestRock Company

At Smurfit Westrock, we're committed to #sustainability and #innovation, continuously striving to create a better future together. In the latest issue of The Circular newsletter, discover insights from leaders across the company on sustainability, connected #packaging, retail innovation and more. Read and subscribe:

Popular air freshener brand Glade got into the #Halloween spirit to promote its seasonal Spiced Pumpkin Latte scent. We partnered on an interactive #retail display in an eye-catching pumpkin shaped #design that delivered a major sales increase and also a Gold Award from POPAI UK & Ireland. Read more about how Glade carved out a win at a leading U.K. retailer: https://okt.to/q2Gld7

Smurfit Westrock today announced third quarter earnings. Our dedicated team is driving us toward a bright future as a global leader in sustainable paper and packaging. Read the full release here: https://okt.to/yhXC2n

Smurfit Westrock #sustainability leaders have been collaborating with other climate pros at #ClimateWeekNYC, where Chief Sustainability Officer Garrett Quinn connected with the ESG Insider podcast from S&P Global. Hear Garrett chat with the hosts about how our company is driving #packaging sustainability and what fresh insights he’s taking away from Climate Week: https://okt.to/v2qswB

Chocolate makes a perfect gift, a fact that can make it hard for brands to stand out on candy shelves around popular holidays. We partnered with The Hershey Company to create eye-catching #packaging with custom holiday graphics – a #sustainable design that boosted sales and won an Excellence Award in the 2024 North American Paperboard Packaging Council Competition. Now, that’s sweet! #NationalChocolateDay

We’re proud to share that two Smurfit Westrock entries were #recognized in the European Carton Excellence Awards, hosted by Pro Carton - The association of carton and cartonboard manufacturers and the European Carton Makers Association. Congratulations to customers, Kirkland and Easy Life, and our team members who brought our CarrierKote® and Twin Kraft Grease Guard solutions to life! Learn more and see the full list of winners: https://okt.to/YjCGcT

#Pizza sales get a real BOOst on Halloween, so make sure that your boxes end up in the #recycling bin! Don’t worry, cheese and grease won’t spook your recycling authority – learn why, and discover other pizza box recycling facts in this roundup from Paper and Packaging Board: https://okt.to/F6K3z5

When Smurfit Westrock customer Yee-Haw Brewing Company wanted to brew up a surprise for their hometown fans in a #beer collab with University of Tennessee, Knoxville, we understood the assignment. See how our team helped pull off the sneak play with hand-delivered #packaging proofs and unmarked carton samples, ultimately kicking off the top-secret lager to enthusiastic fans, alumni and beer lovers. https://okt.to/zj5BHG

Packaging Dive takes a look at how #packaging companies are using #technology to incorporate extended reality (XR) into #manufacturing operations. An early adopter, Smurfit Westrock has been using XR since 2019 to increase safety and efficiency, streamline machinery repair, tailor team member training and more – see what the future looks like in this new reality: https://okt.to/HFlvKf

Smurfit Westrock representatives will be at PACK EXPO to connect with other #packaging and processing pros, share info in speaking sessions and showcase some of our #automated solutions. Learn more and see demos of our #innovative machinery, including Omada™, which applies our recyclable EnduraGrip® clips to bundle a variety of lipped containers like bottles and jars. https://okt.to/awUV4s