UpSpring

At UpSpring, we pride ourselves on helping our clients get the recognition they deserve. MNLA, one of New York’s leading landscape architecture firms, has been transforming urban spaces, and we’ve been right there, making sure their work gets noticed. From landing features in Fast Company to Architectural Record, AIA New York | Center for Architecture, and New York Daily News, we’ve helped generate buzz around their game-changing projects like Pier 42 and Plaza 33. 🌿✨ What sets UpSpring apart is our ability to align our PR strategies with our clients’ vision, driving attention to the stories that matter most. We don't just tell people about the work—they feel its impact. Check out the Fast Company piece to see how MNLA is reshaping NYC’s landscape: 🔗 https://bit.ly/4eJOF1m

🎙️ New Episode Drop! The latest in The Design Board’s Launch:HER series: From Pageant Queen to Payroll. This week, meet Kori Zwaagstra - a woman of many talents. Kori's journey from hospitality sales to co-founding a development company is remarkably diverse. But it was her struggle with postpartum depression that truly fueled her personal growth, shaping her into the well-rounded leader she is today. Kori shares candid insights on balancing the demands of work, family, and self-discovery, offering an inspiring example of resilience and reinvention. Listen now: https://bit.ly/4ehjppt

📢 Last Call! The deadline for submissions to the Launch:HER Awards has been extended to November 8th! 🌟 Don’t miss this opportunity to elevate your women-led, mission-driven organization to win a portion of the half a million dollars in pro bono PR and marketing services we're giving away. This is your chance to amplify your mission, reach more people, and inspire change! Submit today to make your mark: https://bit.ly/3Tvdwxi

We’re excited to welcome The Queer Food Foundation to the UpSpring family! Co-founded by the talented Chef Vanessa Parish, this organization is dedicated to supporting LGBTQ+ communities through food, education, and advocacy. Chef Vanessa, who is not only a culinary innovator but also a passionate advocate for inclusivity in the food industry, is one of our esteemed judges for our Launch:HER Awards. We’re thrilled to have her join us in celebrating and empowering women leaders of mission-driven organizations. Check it out: https://bit.ly/3YhYeO6

UpSpring just took home a MarCom Award for our rebrand of Eaton Fine Art! We created a clean, modern look that honors Eaton's role in hospitality art consulting and showcases its collaborative ethos. With a minimal logo design and curated colors, the new branding was crafted to reflect Eaton's commitment to balancing elegance and accessibility in the art world. #EatonFineArt #Rebrand #MarComAwards

One week left. There’s still time to apply for UpSpring’s Launch:HER Awards—but hurry, submissions close on November 1st! This is your chance to amplify the impact of your women-led, mission-driven organization with half a million dollars in pro bono PR and marketing services. 🙌 Apply now: https://bit.ly/4ea8r5V

🎙️ The Design Board is back! And we’re kicking things off with an exciting new series: Launch:HER. Inspired by UpSpring’s Launch:HER Awards, this series will spotlight women breaking barriers and leading change. Our first episode, What Truly Makes a Trend?, is live now and features the incredible Stacy Garcia, CEO of Stacy Garcia Design Studio. Tune in for insights on the trends shaping design today! Get ready for more inspiring conversations—don’t miss out! https://bit.ly/4hiVWqG 🎧

Meet Sunny Levine, Chair of the Board of the Queer Food Foundation and a digital marketer, food journalist, and cook! Sunny’s work is rooted in food justice, equity, and sustainability, blending her passion for innovation with advocacy. We’re thrilled to have Sunny’s expertise and perspective as a Launch:HER Awards judge. #WomenInLeadership #WomenSupportingWomen #UpSpringLaunchHER #PRforGood #NonprofitLeaders

We love helping brands stand out, and our work with Top Shelf Dog Food is a prime example! 🐾 When they sought to relaunch their premium dog food line, they turned to us for a full brand and marketing overhaul. From fresh new branding to strategic social campaigns and influencer outreach, we helped boost their online store sessions by 124% and increased their average order value by 91%. Curious how we can elevate your brand? Check out the full case study, and let’s chat: https://bit.ly/4eapuVe #TopShelfDog #CaseStudy #Branding #MarketingStrategy #PetFood #MarketingSuccess #Rebranding #LeadThePack

Our next Launch:HER Awards judge spotlight is Amanda Vierheller, COO and co-founder of Playgarden Prep. With decades of experience in early childhood education, Amanda is shaping the future of online learning for young children. We’re excited to have Amanda’s expertise guiding our awards this year! #WomenInLeadership #WomenSupportingWomen #UpSpringLaunchHER #PRforGood #NonprofitLeaders