DRAFTED

DRAFTED

Spectator Sports

We are not the accessory, we are the fanatic.

About us

DRAFTED is the first and only content platform at the intersection of sports, Latina culture, and technology. Through curated storytelling programming and community, we are creating access to the sports ecosystem for the U.S. Latina.

Industry
Spectator Sports
Company size
2-10 employees
Headquarters
Los Angeles
Type
Privately Held

Locations

Employees at DRAFTED

Updates

  • View organization page for DRAFTED, graphic

    1,498 followers

    BIG THINGS ARE HERE!!

    View profile for Karina Martinez, graphic

    🏳️🌈🇵🇾🇨🇺 CEO + Co-Founder of the first Latina Sports media company

    🎉 We’ve been bursting at the seams holding this in! I’m SO EXCITED to share that Jennifer Yepez-Blundell and I are finalists in the Amigas in Business Live Pitch Competition! Join us next Wednesday, October 9th, at Amigas in Business Live, and cheer us on as we pitch DRAFTED for a chance to secure one of three grants: $50K, $30K, or $20K! 🤑 Missed out on tickets to the sold-out event? No worries! Head over to #WeAllGrow Latina#WeAllGrow Latina#WeAllGrow Latina to register for the FREE main stage livestream and secure your virtual seat today! LET'S DO THIS! 🚀 https://lnkd.in/gp_6p3yd

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  • DRAFTED reposted this

    View profile for Karina Martinez, graphic

    🏳️🌈🇵🇾🇨🇺 CEO + Co-Founder of the first Latina Sports media company

    Last week, I had the opportunity to pitch DRAFTED on stage at the L'ATTITUDE conference, and let me tell you—it was an amazing learning experience. I’ve been fortunate enough to do a lot of public speaking throughout my Founder journey, but pitching your company hits on a whole new level. Standing on that stage, sharing the story of DRAFTED, our vision, challenges, and impact—there’s something deeply vulnerable about it. You’re not just presenting slides or stats; you’re laying out your heart, your sleepless nights, your team's relentless work, and your dream of making a real difference. Nothing quite prepares you for the vulnerability of asking people to believe in what you’ve built. But in our first month of fundraising, I've learned that it's not just about securing capital; it’s about finding partners who believe in your vision as much as you do and who see the potential to create real impact alongside you. That's been my biggest takeaway. I am grateful for the learning experience on such an incredible platform. We have big plans, and I’m more motivated than ever to see them through.

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  • View organization page for DRAFTED, graphic

    1,498 followers

    WE RUN THIS IS BACK 📆 Join us for an exciting virtual event featuring Paulina Lopez, Director of Marketing at Foot Locker Inc. 👟 Paulina is a footwear and sports marketing trailblazer, breaking barriers and driving significant change across North America. From her journey as a first-generation immigrant to her work empowering black and brown communities, Paulina’s inspiring story offers valuable insights and is sure to inspire anyone looking to carve their own path to success. Don’t miss this opportunity to learn, connect, and be inspired by remarkable women leaders! 🌎 RSVP 👇🏾👇🏾👇🏾 https://lnkd.in/gtf9H_iJ

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  • View organization page for DRAFTED, graphic

    1,498 followers

    Calling all Sports Content Creators!! Don't forget to apply for LAS CAPITANAS, DRAFTED’s Sports Content Creator Brand Ambassador Program! We’re calling on YOU to become a Capitana, where you’ll gain the tools and build a portfolio to break into the world of sports. 🌐✨ Las Capitanas will represent their city as they create content that fuses sports + cultura, host an event with our team, and take the spotlight as you build community and shape the future of sports storytelling. 🎥💬 From media passes to mentorship and exclusive workshops—Las Capitanas is more than just a role; it’s an opportunity to change the game forever. Applications close 9/12. 🔗 https://lnkd.in/g2Hb6fG7

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  • View organization page for DRAFTED, graphic

    1,498 followers

    IT'SHERE! DRAFTED x Sprocket is proud to introduce The first-ever Latina Fandom Report! As a proudly Latina-founded and built media company, we're on a mission to revolutionize the sports industry by deeply understanding and embracing the power that is LATINAS. With their unparalleled economic influence, Latinas are the lifeblood of sports. To drive growth and ensure long-term sustainability, the industry must engage with and celebrate this powerful and influential demographic. This report provides actionable insights for engaging with the influential Latina sports fan demographic. Packed with data and recommendations, it reveals what motivates Latina sports fans, their engagement patterns, and effective strategies to harness their influence. Together, we can build a more inclusive and dynamic sports landscape. AVAILABLE NOW! https://lnkd.in/ght7gZfm

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  • View organization page for DRAFTED, graphic

    1,498 followers

    👀 SNEAK PEAK: The DRAFTED x Sprocket Latina Fandom Report is Coming Soon! We’re just weeks away from launching our in-depth Latina Fandom Report, and we’re excited to share some exclusive insights with you along the way. First up: Passion. Latina Sports Fans: Redefining Passion! ⭐️ Latina fans are breaking new ground with their unparalleled enthusiasm for sports! Their passion outshines that of White female and male fans across nearly every major sports league—men’s and women’s alike. The only exception? The NFL, where their interest doesn’t surpass that of White fans. Key takeaway: Brands and teams that invest time in understanding and engaging with Latina fans stand to gain an incredibly loyal and passionate audience. Stay tuned for more insights as we count down to the full report! 📊 To get notified when the full report comes out, register below!👇🏾👇🏾 https://lnkd.in/ga-mKz8f

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