⚡ WORKSHOP ALERT! ⚡ Two key beliefs that guides our work are: 1️⃣ You are not your business and your business is not you (yes, even if "you" are technically the service or product your business sells!) 2️⃣ The more you know yourself, the more others will be able to know you (which is the heart of a strong brand identity, of course) A tool we've found immensely valuable in helping us better understand ourselves is the Enneagram. Over the last year, we have worked closely with Maren Gauldin to understand both our individual Enneagram profiles, but also, BWB's business Enneagram profile. Join us for an Enneagram for Entrepreneurs workshop on Thursday, October 24th (1-4pm ET): https://lnkd.in/eQVgsSFJ Comment or message with any questions. We hope to see you there!
BWB
Marketing Services
Glenmont, New York 224 followers
We don't manufacture brands. We midwife them.
About us
BWB doesn’t manufacture brands, we midwife them. We offer a holistic, transformational branding approach to unpack and apply feminist principles in business. Our services include brand building, storytelling, visibility, thought leadership and visual branding. We offer custom packages, group programs, and creative experiences. Our unique discovery process called “The BWB Midwifery Experience,” sits at the intersection of branding, personal development, and coaching. BWB is owned and founded by two women, Casey Carroll and Caitlin Fitzpatrick, committed to advancing female-led and equity-focused businesses.
- Website
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http://www.wearebwb.com
External link for BWB
- Industry
- Marketing Services
- Company size
- 2-10 employees
- Headquarters
- Glenmont, New York
- Type
- Privately Held
- Founded
- 2019
- Specialties
- Mentorship, Graphic Design, Visual Identity, Brand Building, Launch Strategy, Copywriting, Logo Design, Web Design, Content Strategy, and Market Research
Locations
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Primary
Get directions
Glenmont, New York, US
Employees at BWB
Updates
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Effective networking - on and offline - is critical to business success, but it certainly doesn't have to look one way or follow the traditional methods if that's not your thing. Casey Carroll gets a chance to dive deep into topics of community building, and taking care of one another in business in her recent article in Authority Magazine. "I think of 'networking' as community building because it emphasizes the importance of authentic human interaction and developing intentional relationships. This gets to the heart of effective networking, but also meaningful networking. This means taking a genuine interest in the folks in your community and industry, and being willing to connect with them on a personal and professional level, with the shared goal of identifying strengths and opportunities, and establishing reciprocal relationships." Check it out, and feel free to share with your networks if it resonates! In the spirit of networking, if you or someone you know is a designer looking to take on new projects, BWB is growing our creative collective. Learn more and apply here. https://lnkd.in/dGYQNHeu
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*Our guiding mantra is: When One Of Us Rises, All Of Us Rise. We truly believe and abide by the idea that partnership, collaboration, and diversity of thinking is critical to the success of any business. BWB has become a living model of the power of partnership for many, and demonstrates that when we work together, and refuse to sacrifice our values or ourselves, even early-stage businesses and ideas can make a big impact and live the future we dream of now.* Check out Cait Fitzpatrick's recent article in Medium's Authority Magazine, and how BWB turns ideas into reality (aka businesses and brands!). We brand potential. Let's realize it. https://lnkd.in/ee3uzqNj #holisticbranding #brandpotential #brandbuilding #entrepreneurship #womenleaders #authoritymagazine #wearebwb
Making Something From Nothing: Cait Fitzpatrick of BWB On How To Go From Idea To Launch
medium.com
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BWB is thrilled for the Red for Revolution team! We have had the opportunity to work with R4R (https://lnkd.in/ehqYMVmM( over the last few months and are so proud and honored to be part of their journey. Congratulations Renée Wilson, Jana Smith, liz mcbee, and the whole R4R team. We are over the moon about the recognition you've received, and can't wait for what is still to come! And of thank you Ahri Golden for introducing us <3 https://lnkd.in/e59Nniqy
Red For Revolution: Tribeca Festival’s Official Selection turned official WINNER!!!! I am so proud and beyond thrilled that our audio drama “Red For Revolution” WON THE TRIBECA FESTIVAL’S AUDIO STORYTELLING AWARD FOR INDEPENDENT FICTION. 'Shout out to the dearest executive producer and shining star Renée Wilson, to the most extraordinary writer/director Jana Naomi Smith, to our genius sound designer Collin Thomas and to our indelible composer/music supervisor Tammy L. Hall...WE DID IT!!!!!!!!! Huge thanks to Audible and the hardworking, amazing team at Tribeca Audio lead by Davy Gardner...'so honored & grateful. Check it out at redforrevolution.com. #redforrevolution!
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Your business is asking questions. Have you listened lately? Tune in to hear Casey's conversation with Britten LaRue on her podcast, Moon to Moon. In this conversation, we talk about weaving one's mysticism with one's business strategy and how these do not have to be compartmentalized parts of us. We get into the magic and the complicated history of brands and branding, and explore the disruptive power of questions. Thank you for having us! We hope this is just the first of many more conversations together.
Moon to Moon: 123. Your Business is Asking Questions with Casey Carroll of BWB on Apple Podcasts
podcasts.apple.com
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We've loved working with Renée Wilson, Jana Smith & liz mcbee on the Red for Revolution podcast and are grateful when our friends, collaborators, and partners introduce us to people + projects as amazing as this!
Entrepreneur + Award-Winning Media Midwife Podcast Series Production + Mentorship Program for Visionary, Wise Women Leaders READY to Grow Their Impact
In 2022, when Renée Wilson shared with me the new seed of a podcast series project Red for Revolution (R4R) - for which she is executive producer - consulting as Media Midwife, I wanted to do everything I possibly could to support her and her team in bringing this vital, wise story alive. With my brilliant brand partners at BWB - who created a powerful visual identity for the project - as well as reaching out to my network of podcast leaders who can help to nurture and elevate this great work, momentum is building! Last week, we received word that Red for Revolution just won a spot as Official Selection at Tribeca Film Festival's Audio Storytelling Division! To participate in cultivating purposeful wise work through the wild of this era is an empowering, energizing beacon of light amidst the chaos of change. #mediamidwife #womenentrepreneurs #womenleaders #podcastseries #redforrevolution
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BWB is hosting an event at Coray Kitchen on Monday, April 29th (5:30-7:30). This will be the first event launching the restaurant's new community event series: Community at Coray, and explore art, beauty, and intentionality in design, and how it impacts our experience of food. Edible flowers will be featured as our main inspiration. Chef Javier will prepare a range of unique edible flowers fresh from Nine Mile Farm in cocktails, mocktails, and small bites. BWB will facilitate conversation and guide each guest into deeper relationship with the ingredients on the plate. Guests will also be invited to get creative and explore their inner food stylist. If you have been in the dining room lately, you already have experienced the impact that fresh flowers can have on your overall mood and dining experience. Each event tickets includes: 🍹 one cocktail/mocktail 🍽 three small bites Tickets are $75 and can be purchased here: https://lnkd.in/gGWghden Reach out to us, or Casey Carroll + Cait Fitzpatrick if you have any questions!
Community at Coray: Edible Flowers — Coray Kitchen
coraykitchen.com
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We recently hosted Brad Farris on the BWB podcast. This is definitely an episode you won't want to miss. Join us for a conversation with Brad Farris (he/him) where we discussed finding peace within ourselves to help make peace with others, and how this contributes to partnership. In this episode you’ll hear about: ⭕ What does it mean to make peace with yourself? ⭕ What does it mean to better serve clients? ⭕ How ego plays a role in business ownership ⭕ Brad’s commitment to a lifetime of learning ⭕ Being champions for “true selves” and “our best and worst day” selves Check it out: https://lnkd.in/ekBbdFmh
Leadership Development for Agency Founders. Helping agency founders to BE the person that they need to be in order to achieve the things they want to achieve through rapid learning and peer feedback.
I was a guest on the Questions to Hold podcast with Casey and Caitlin from BWB! We explored the relationship between leadership and business growth, from understanding ourselves to championing our true identities and finding the gift in our blind spots. Toward the end of the interview, Casey blindsided me with this question: She asked, “Would you unpack your relationship with your business for us? As if you were in a partnership with another being; think about the power dynamics, the qualities, the characteristics, how you see each other, how you do not see each other…” As I’ve held that question, more layers have come forward than I could respond to on the spot. - Is the relationship mutual and beneficial for both parties? - Is it a healthy partnership capable of lasting the rest of my career? - Are my expectations realistic, and are they being met? - Is there room for negotiation and setting boundaries? - Do we need some space to nurture a better connection? If you listen to my answer, I confess that there was a time when I was in an abusive relationship with my work boss (that would be me). He would make commitments without considering my personal life or other business commitments. He was treating my body like a rental car, to speak nothing of my mental health. It wasn’t a good relationship! We’re in a better situation now, but it took work to get us there. There’s a link to the full episode (so you can hear it ALL) in the comments, but I’m interested to hear what questions you want to ask about your partnership with your business. What might you hear if you had that conversation? Leave a comment to continue the conversation! #LeadershipCoaching #BusinessGrowth #agencyleadership #growyourfirm
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We recently interviewed Marti Konstant, MBA on the Questions to Hold podcast; part of our special series focused on Unpacking Partnership. As a researcher on how people and organizations respond and adapt to change, Marti brings her expertise to the conversation. Marti and Cait had a wonderful conversation about AI, unexpected relationships, and how agility and partnership coexist together (and so much more!). We invite you to listen: https://lnkd.in/gS2MVD_Q
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Today, we were talking about our work with the School of Stolen Genius: https://lnkd.in/eA8N6GXM It reminded us of all the beautiful design and strategy work, and more importantly: getting to work with Rosie (Siman) Yakob + Faris Yakob! We just had to repost this project because honestly: it makes us so happy to look at!
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