Wavemaker US

🎉 Proud to have hosted 50+ of our amazing Audible clients for Day 3 of their Media Summit in NYC! The highlight? An incredible knowledge-sharing session where our own Patrick Link, Kaitlyn Bigica, and Dana Cascella shared their expertise on blockbuster launch strategies. Nothing beats bringing great minds together! 📚✨ The day evolved into a wonderful evening of connections and conversations. These moments remind us why we love what we do – creating meaningful partnerships and delivering exceptional value for our clients. Here's to continued collaboration and success! 🤝 #WavemakerUS #Partnerships #MediaInnovation #OneAudible

Our research shows that when media and creative teams collaborate from day one, magic happens. But don't just take our word for it – let the data speak for itself. 🎯 Join us November 7th at 1 PM ET for an exclusive deep dive into our groundbreaking research on integrated media success. Our strategy experts will reveal: - The measurable impact of breaking down creative silos - The crucial role of media in amplifying creative impact - Practical approaches to implementing integrated creativity in your organization Save your spot here 👉 https://lnkd.in/euRUZxu4

Today's Positive Provocation: trick or treat? 🎃 Happy Halloween to all our Wavemakers, clients and partners 👻

Here’s to a Diwali full of sparkle, fun, and good times with your loved ones ✨ Diwali is a time when people around the world come together to mark the victory of light over darkness, knowledge over ignorance, and good over evil. Known as the Festival of Lights, Diwali is one of the most cherished and widely celebrated festivals in India and beyond. This year, families and friends will illuminate their homes with diyas (oil lamps), vibrant rangoli designs, and colourful lights, creating a warm atmosphere of joy and togetherness. With its traditions of sharing sweets, exchanging gifts, and worshipping Lakshmi, the goddess of prosperity, Diwali is a celebration of gratitude, new beginnings, and abundance. It’s a time for reflection, reconnection, and setting intentions for a bright future ahead, making Diwali 2024 not just a festive event, but a meaningful reminder of hope, resilience, and the beauty of shared light. #wavemaker #diwali #hope Wavemaker India Wavemaker Asia-Pacific 🧡

I might be biased, but I think this #Mediaweek panel will be a great one 😉 Join me, Mike Sallette, and Shawn McGahee, moderated by the brilliant Lauren Johnson, for our main stage session next week to geek out on retail media networks. We’ll talk about brand vs. performance (spoiler: it’s not actually one or the other), evaluating retail media partners’ capabilities, and how we see the future of commerce media evolving. Don’t miss it! ADWEEK | Wavemaker | GroupM | Danone | Google

🎵 Signed, Sealed, Delivered: A Legendary partnership with Rolling Stone to celebrate Audible’s new Original series: The Wonder of Stevie. 🎵 Stevie Wonder’s impact on music and culture over the years has been nothing short of transformative and inspiring. In collaboration with Rolling Stone and Audible, we are proud to be a part of a campaign that celebrates his legendary legacy. Aligning with Rolling Stone’s cache as a legacy music partner to authentically engage listeners of all ages, we worked with Audible on a collab with Rolling Stone to create a completely custom-branded partnership to promote Stevie Wonder’s first-ever audio biography. Together, we celebrated the genius of Stevie Wonder, captivating both decade-long fans and introducing his magic to new ones. How? - Released Rolling Stone’s first official The 50 Best Stevie Wonder Songs list that was promoted on Instagram and Facebook, all driving audiences to The Wonder of Stevie on Audible. 📝 Check it out here: https://lnkd.in/eC_Fyg8Q - Created custom social content with: o  Two-time GRAMMY-winning singer-songwriter, Jacob Collier, who has cited Stevie as one of his greatest influences, which shined through as he unpacked his favorite Stevie songs and how Stevie’s style influenced his own. 🎹 Check it out here: https://lnkd.in/e5gXXUDZ o  Pop and RnB singer-songwriter, Sevyn Streeter, who discussed her personal and emotional connection to Stevie and shared her all-time favorite Stevie track. 🎤 Check it out here: https://lnkd.in/eEikVJKf

📊 Breaking Down Creative Silos: New Research on Integrated Media Success Our latest research reveals a game-changing insight: the most impactful creative strategies aren't born in silos — they thrive at the intersection of media and message. Join Wavemaker US on November 7th at 1 PM ET as our strategy team unveils its findings around how integrated creativity drives business growth. We'll share evidence-based insights on: ✓ Defining media creativity ✓ Measuring integrated campaign performance ✓ Maximizing creative impact through media ✓ Building collaborative frameworks Don't miss this opportunity to transform your marketing approach. Reserve your spot now 👉 https://lnkd.in/euRUZxu4 #mediacreativity #positiveprovocation #strategy #thoughtleadership

🏆 Anchors aweigh for innovation! Our "Sailor Vs." campaign made in collaboration with VML for the US Navy has won the "Brands as Creators" category at the YouTube Advertisers YouTube Works Awards. The campaign stood out among over 400 entries and was one of just five winners recognized.  VML and Wavemaker took a bold move away from traditional recruitment tactics and worked with YouTube creators popular among Gen Z to showcase real Navy careers through their eyes. The result? A 48% increase in Navy sign-up searches.  📈 For more information and to check out the YouTube videos we created, click here: https://lnkd.in/dVzwwhCK We’re extremely proud of our client, team, and partners for accomplishing this achievement. Together, we're proving great storytelling and authentic engagement can make a real impact.

Positive Provocation, state side! 🇺🇸 Swing by our New York office for a glimpse into our culture 👀   Wavemaker US has offices in New York, LA, San Francisco, Miami and Chicago, and is led by CEO Alycia Mason. Hands up to all the lovely Wavemakers who took part in the video, and special mention to the employee resource groups we have in the US.   Melan(in) - Their mission is to educate, empower and elevate the Black and Latinx members of the Wavemaker family   Pridemakers - Our LGBTQ+ community   HAPPI - Home for Asian American Pacific Islanders  At Wavemaker, we believe there always is a better way to grow. We positively provoke growth for our clients by reshaping consumer decision-making and experiences through media, content, and technology.    The Wavemaker way is globally consistent. Fuelled by the world’s most powerful consumer data, we understand where and how marketing can intervene decisively to help brands win more sales. Our 7,560 people across 88 markets have the deep knowledge, confidence, and courage to provoke growth for some of the world’s leading brands and businesses.          We are a part of GroupM, WPP’s global media investment management company. You can find out more about Wavemaker US and apply for open roles here 👇🏽 https://lnkd.in/eM9QJGJN #wavemaker #groupM #marketingjobs #mediaagency #usa