In the high-stakes world of political marketing, precision is everything. With the U.S. election just around the corner, digital out-of-home (DOOH) advertising is boosting campaign strategies with its dynamic messaging and ability to cut through digital clutter. Discover how #DOOH can help you connect with voters in more impactful ways: https://hubs.la/Q02RR_VZ0...
Vistar Media
Advertising Services
We're the world's leading end-to-end programmatic ecosystem for digital out-of-home.
About us
Vistar Media is the home of out-of-home (OOH). Out there, in the streets, ad space intersects time and place. It’s a part of life. OOH campaigns inform, entertain, attract - and they can change the course of someone’s afternoon. At Vistar Media, we facilitate that serendipity hundreds of thousands of times a day Our goal is simple: to help marketers leverage OOH’s unique ability to motivate and delight. Persuade and captivate. Stand out and blend in. Through our truly intelligent platform that hosts the world’s most extensive OOH inventory, we provide the scale, data and expertise that allow brands to capture a better kind of attention. We believe that OOH is both timeless and future-proof. Why? Because it speaks to the human need to look up and around, but it’s always evolving and improving, infusing novelty into everyday life and opening up new opportunities. With Vistar, OOH is not only the most enduring channel in media, it’s also getting better every day. We’ll see you out there.
- Website
-
http://www.vistarmedia.com
External link for Vistar Media
- Industry
- Advertising Services
- Company size
- 51-200 employees
- Headquarters
- Vistar Global HQ, NYC
- Type
- Privately Held
- Founded
- 2011
- Specialties
- DOOH, location-based media, ad serving, exchange, geospatial systems, inventory management, programmatic, digital signage, digital out-of-home, out-of-home, Enterprise solutions , Software as a service, SaaS, Content management system, CMS, and Outdoor advertising
Products
Vistar Media
Location Intelligence Software
We connect marketers to out-of-home (OOH) networks, helping them scale campaigns for personalized, contextual storytelling around the world. DSP: Vistar’s DSP connects marketers to the largest network of ad space in OOH. Built to power a programmatic digital out-of-home (DOOH) ecosystem when Vistar first launched, today it’s used by marketers to plan campaigns that leverage hyper-contextual storytelling to capture a better kind of attention. SSP: OOH thrives on the ability to integrate campaigns seamlessly into the physical world, inspiring moments of action. Vistar's supply-side platform (SSP) brings automation to the physical ad space so that media owners can manage OOH inventory efficiently and make their screens part of those serendipitous marketing moments.
Locations
Employees at Vistar Media
Updates
-
We had a great time at the Strategy CMO Forum in Toronto! 🌟 Thank you to everyone who visited our booth and gave the wheel a spin! We loved connecting and hearing from brilliant marketers, futurists and some of Canada’s most influential thought leaders. Their insights on the future of the creative and advertising industry were truly inspiring!
-
🎯 Ready to elevate your festive DOOH campaigns this holiday season? 🎄 Join Martine Hammink, our VP of Creative Studio & Creative Solutions, for an exclusive webinar where you'll discover dynamic strategies to make your holiday ads stand out. From Black Friday to New Year’s, learn how to craft data-driven, eye-catching digital out-of-home campaigns that captivate your audience. 🗓️ Date: Wednesday, October 23rd | 11 AM CET 📍 Format: Online Webinar ✔️ Registration: https://hubs.la/Q02RZVcW0 Ready to make your brand shine this season? Register now!
-
We're heading to Thailand for DAAT Day at the BHIRAJ Convention Centre, BITEC! 🇹🇭 Join us on October 30th as we connect with top industry leaders and explore how to stay ahead in the ever-evolving world of digital marketing. 🚀 If you’re attending, stop by and say hello to our team. We can't wait to see you there! 👉 https://hubs.la/Q02Rq17r0
-
We’re thrilled to be a proud sponsor of the DPAA Global #VideoEverywhereSummit on October 15th! https://hubs.la/Q02RqcW40 We’re excited to hear insights from industry leaders like General Motors, Danone, Mastercard and NBC News, and be part of conversations that will help shape the future of media. If you’re attending, we’d love to connect! Stop by our booth to chat with our team about the latest trends in out-of-home, exchange ideas and learn about what we’re working on. See you at Pier Sixty! #VideoEverywhere #DPAAGlobal #MediaInnovation
-
DOOH vs. CTV: Which should marketers choose? 📊 Both offer unique benefits, but there are key differences between each channel. Curious about the comparisons and how they can elevate your strategy? Check out our blog for an in-depth breakdown! 👉 https://hubs.la/Q02RgP-_0
DOOH vs. CTV: which delivers more bang for your buck? | Vistar
vistarmedia.com
-
🌍 Personalized OOH at scale? Yes, please! Vistar Media and PMG have brought dynamic creative and proximity targeting to Best Western Hotels & Resorts’ latest out-of-home campaign. With ads tailored to location and travel activities, we’re showing travelers exactly how close the nearest Best Western is!📍 This innovative approach leverages the power of dynamic templates, ensuring the right message hits the right audience at the perfect time. Learn more about how Joelle Park, SVP & CMO at Best Western, and her team leveraged DOOH to get prospective travelers into their hotels nationwide: https://hubs.la/Q02QbzM90
-
Vistar Media reposted this
Am 2. Oktober 2024 findet in der historischen Ottakringer Brauerei in Wien die fünfte Ausgabe der renommierten The Digital Distillery statt. Dieses exklusive "Invite Only" Event versammelt 200 führende Köpfe der Medien-, Digital- und Werbebranche zu einem Tag voller Inspiration, tiefgehender Diskussionen und wertvollem Networking. Unter dem Motto "Disruptive" bietet die Veranstaltung eine Plattform für den Austausch über die neuesten Trends und Entwicklungen in der digitalen Medienlandschaft. Diskutieren Sie in unseren Panels über Medienqualität, Markenbildung, kreative Technologie, Datenschutz und die Rolle von Screens und Bewegtbild. https://lnkd.in/eD-wV43p #TheDigitalDistillery #TDD2024 #DisruptiveVienna #TDDVienna #digitaladvertising #Innovation #digitalmarketing
-
DoorDash delivered a visionary approach to recruitment, boosting their Dasher consideration by a remarkable 22%! 🚗✨ Discover how leveraging programmatic #DOOH campaigns with stunning static and video creatives allowed for real-time optimizations and strategic retargeting. Learn from DoorDash's innovative journey to elevate brand awareness and drive sign-up intent. 👉 https://hubs.la/Q02Rh_7z0
-
What a week for awards! 📣 Vistar Media’s DOOH campaign for Hyatt Hotels Corporation's luxury Andaz brand, in partnership with dentsu X, received an Honorable Mention in the 2024 AdExchanger Awards for "Best Programmatic OOH Activation." 🎉 Our data-driven strategy focused on targeting upscale audiences with tailored creative, reaching key markets like Los Angeles, Miami and New York. The result? A massive uplift in brand engagement—with a 37% increase in both awareness and consideration, and 26% in intent to visit Andaz properties. Huge thanks to our partners at Hyatt and Dentsu for this collaborative success. 🚀 https://hubs.la/Q02RcRMr0