If there’s one thing we can all agree on, it’s that we love sleep and none of us are getting enough of it. 😴 The brilliance behind this Coop Sleep Goods ad, however, is how they asked “the sleep question” on camera, got everyone to agree it’s important, and swooped in with their pillow as the obvious answer. The Coop Sleep Good team then squeezed value out of the remaining 30 seconds by: 😃 spotlighting warm, authentic testimonials 🤷♀️ addressing critics head-on: “why is it important to have an adjustable pillow?” 📺 playfully demo-ing their product 👯 implicitly highlighting the diverse appeal of their product 😜 joking about their name for increased bread awareness 💻 making a soft landing with their url on-screen for 4 secs at the end No snooze fest in sight! #vibeverse #tgivibe #dispatchesfromthevibeverse
Vibe.co
Software Development
NYC, New York 5,914 followers
TV Advertising made simple
About us
Vibe is the Google Ads of TV. We allow any marketer, any brand, of any size, to advertise on TV within 5 minutes.
- Website
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https://www.vibe.co/
External link for Vibe.co
- Industry
- Software Development
- Company size
- 51-200 employees
- Headquarters
- NYC, New York
- Type
- Privately Held
- Founded
- 2022
Locations
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Primary
NYC, New York 10001, US
Employees at Vibe.co
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Ari Paparo
For a good time, text 917-576-1488.
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Franck Tetzlaff
Co-Founder at Vibe / ex-founder (Doctolib / Makemereach / KMTX / Kobojo)
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Vincent de Lagabbe
Software Engineer at Vibe.co
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Natalia Formen
Account Executive- Agency Partnerships | Relationship Builder | Client-Centric B2B Sales Expert | Wife & Boy Mom × 2
Updates
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Vibe.co reposted this
🚀 Excited to announce that the Vibe team will be at the Mobidictum conference in Istanbul next week! 📍 Find us at Booth A09 to learn how our DSP helps app marketers acquire high-quality users through CTV advertising. Looking forward to connecting and sharing insights! #Mobidictum #CTV #AppGrowth #UA
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We're #hiring a new Revenue Operations Specialist in United States. Apply today or share this post with your network.
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Holiday amateurs may just now be putting up their jack-o'lanterns and polyester cobwebs, but real ones know it's already time for #blackfriday and #cybermonday campaigns to kick into high gear, as US consumers begin their holiday shopping earlier than ever this year. 🛍️ Read on for a step-by-step guide to Q4 #StreamingTV ad planning during the most TV-centric season of the year. 👇 Ho, ho, ho! https://lnkd.in/eSxvDknD
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We're #hiring a new Account Manager in United States. Apply today or share this post with your network.
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Crazy-fast AI and tech advancements mean anyone can make fast-paced, flashy videos; but just because you 𝑐𝑎𝑛 doesn’t always mean you 𝑠ℎ𝑜𝑢𝑙𝑑. 😇 The team at Janus Motorcycles understands their customers intimately - rugged, independent, community-minded - so they created a campaign that would speak to them specifically. This incredibly successful campaign still has all the markers of a performance-focused ad: 📺 Branded product in opening shot 📢 Strong CTA 💻 URL on-screen But it also remains true to who Janus Motorcycles is as a company: scrappy, obsessed with quality, and meant for real riders, not collectors storing their shiny chrome machines in some fancy garage. They are reflecting their customers' values back to them with simple, focused creative, and riding full throttle into a spectacular Q4. Kickstands up! 🏍️ #vibeverse #dispatchesfromthevibeverse #tgivibe
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🏀 WNBA playoffs are open for bids! Boy has it been a year for the WNBA (Women's National Basketball Association), which averaged its highest viewership numbers in 24 seasons! Why not kickoff Q4 with the WNBA semi-finals before easing into football, golf, or hockey? It'll only take a few clicks and the Vibe.co team is standing by to help. Give it your best shot! 🚀
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Did you miss Alexandre Pham's #StreamingTV Masterclass last week? 🤓 Don't fret. Our partners and gracious webinar hosts at Singular distilled his - and fellow CTV experts' - wisdom in the ultimate marketer cheat sheet, just in time for #Q4. 🚀 👇 https://lnkd.in/e7wDNtnh
Connected TV ad strategies: 10 tips on optimizing ad strategies via streaming media
https://www.singular.net
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All hail the Mattress Kings! The king and his grandpa, the… Grand Duke?? have been honing their #TVadvertising craft for years and they’ve really found their groove, taking their ads from infomercial commonplace to performance-focused production. How? A few simple tweaks and a powerful #StreamingTV platform 😉. Of the many commercials the royal relatives have delighted us with, this one hits the nail on the head thanks to: 😀 Authenticity 📺 Keeping the brand on-screen at all times ☝ Focusing on a singular product 📣 A clear CTA 🫅 A king-size funny bone Sometimes that’s all it takes - now you try! #dispatchesfromthevibeverse #vibeverse #tgivibe
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👩🎓 Don't miss the first day of class! Put on your #Q4 thinking cap with Alexandre Pham tomorrow and get the CliffsNotes on #IncrementalReach, #VideoBestPractices, #CTVad testing, and much more. Register now 👇 https://lnkd.in/eZghzvAq
Mastering CTV Ad Strategies
lp.singular.net