💙 Did you know that St. Jude families never receive a bill for treatment, travel, housing, or food? They can focus 100% on what truly matters—their child's health. Through our philanthropic program supporting St. Jude Children's Research Hospital, we are helping make a real difference in our communities with school-wide fundraising programs, awareness activities and fitness events. Together, we're not just raising funds; we're raising hope and making an impact on the lives of children and families in need. Read our latest blog post to learn more about our partnership with St. Jude: https://bit.ly/3Mdu0pA
About us
Varsity Brands elevates the student experience- in Sport and Spirit. We are BSN SPORTS, the recognized leader in athletic gear and Varsity Spirit, the driving force in spirit. We partner with educators, coaches, and students to build school pride, student engagement, and community spirit. With a mission to inspire achievement and create memorable experiences for young people, Varsity Brands elevates the student experience, promotes participation and celebrates achievement through two unique but interrelated businesses: BSN SPORTS and Varsity Spirit. Together, these assets promote personal, school and community pride through their customizable products and programs to elementary and middle schools, high schools, and colleges and universities, as well as church organizations, professional and collegiate sports teams and corporations. Through its dedicated employees and independent representatives, Varsity Brands reaches its individual and institutional customers each year through competitions, camps and sales.
- Website
-
http://www.varsitybrands.com
External link for Varsity Brands
- Industry
- Executive Offices
- Company size
- 5,001-10,000 employees
- Headquarters
- Dallas , Texas
- Type
- Privately Held
- Specialties
- sport, spirit, achievement, yearbook, cheer, athletics, dance, fundraising , cheerleading, new school construction, graduation, school spirit, performance arts, and school needs
Locations
-
Primary
Get directions
4849 Alpha Rd.
Dallas , Texas 75244, US
-
Get directions
1901 Diplomat Dr
Farmers Branch, Texas, US
Employees at Varsity Brands
Updates
-
From groundbreaking to grand opening, our New School Program—an extension of IMPACT—lays a lasting foundation for spirit and student engagement. Tailored to fit every new school’s unique journey, we’re here to spark community pride, navigate consolidations and drive complete rebranding. From professional school branding and signage to mascot and spirit creation, The New School Program is your all-in-one resource. Learn more about new school solutions: https://bit.ly/3YUZxUU
-
-
At Varsity Brands, we’re bringing pride and spirit to the schools and communities we serve, and we want you to join us on this mission! With you on our team, we can make this year truly special for millions of students nationwide. Explore our career opportunities and help us elevate the student experience through sport and spirit. Join our team! https://lnkd.in/dYPjKxxR
-
-
📢 Exciting News Alert! Today marks a significant milestone for Varsity Brands—we're thrilled to officially welcome leading global investment firm KKR to the Varsity Brands family. This change in ownership represents a powerful opportunity to build on our momentum as a force for good in elevating the lives of 55 million students, athletes and communities across the country. We look forward to the remarkable achievements we'll continue to accomplish together! Read our new Elevating Leadership blog post, "A New Chapter Begins: Welcoming KKR to the Varsity Brands Family," to learn more. ⬇️ https://lnkd.in/edAqHpFp
-
We're pleased to announce that KKR has officially acquired Varsity Brands, a leader in team sports and spirit. This strategic partnership marks a significant milestone as we unite our expertise to empower schools, teams, and communities nationwide. Together, we will continue to foster pride, elevate performance, and inspire the next generation of leaders through Varsity Brands' exceptional products and services. Stay tuned for more updates as we embark on this exciting journey together! https://lnkd.in/eDb37TdR
KKR Completes Acquisition of Varsity Brands from Bain Capital and Charlesbank
varsitybrands.com
-
Forbes SportsMoney followed Allison Schmitt's inspiring journey from the Olympic podium to mental health advocate. As BSN SPORTS' SURGE program's honorary Chief Empowerment Officer, Allison is passionate about keeping girls in sports. Discover what fuels her mission and how her work with SURGE equips coaches with free resources to make a lasting impact.
This week's Forbes SportsMoney featured the journey from the Olympic podium to becoming a noteworthy mental health advocate for Allison Schmitt, honorary Chief Empowerment Officer for our girls sports empowerment program, SURGE. “Schmitt is committed to keeping girls in sports longer to help them develop the skills she values so highly. This aligns with SURGE’s mission, and when asked about her goals with the program, Schmitt simply says: ‘education and empowerment.’” Check out what drives Allison's passion to keep girls in sports and how her work with SURGE is empowering coaches with the free resources to make it happen: https://bit.ly/46VVMAE
Olympic Champion Allison Schmitt Aims To Educate And Empower Young Athletes
social-www.forbes.com
-
💡 Did You Know? The Collective, Varsity Brands' mental health initiative, is a network of mental health organizations offering FREE resources to help students' and educators' mental well-being and tackle the biggest challenges of our generation—prioritizing #proactivementalhealth. Join us in elevating mental health for all students and educators: https://lnkd.in/eYqVD_UJ
-
-
Kick off the school year with OPEN, Varsity University’s physical health program offering FREE, high-quality curriculum resources to support every school. 🏃♂️ OPEN's physical education modules are focused on #teachershelpingteachers, students building relationships, establishing routines, and cultivating a love of health-enhancing physical activity. From grades K–12, we've got you covered with learning activities, lesson plans, assessment tools, and more! Create your account today and unlock endless possibilities for your classroom! https://bit.ly/46GrJwv
-
-
We are excited to welcome Bill Seely, President of Varsity Spirit and the first-ever Corporate Champion of the St. Jude Memphis Marathon Weekend, as a guest writer on our Elevating Leadership blog. In this post, titled "Championing Hope: Varsity Brands’ Commitment to St. Jude Children’s Research Hospital", Bill discusses the power of our philanthropic partnership between Varsity Brands and St. Jude Children's Research Hospital. Together, we have created a powerful force for good, tapping into Varsity Brands' extensive network of students, schools, and communities to support St. Jude's lifesaving work and making a difference in the lives of children and families who need it most, raising $13 million since 2011. Our partnership empowers the next generation with a sense of purpose and the ability to make a tangible impact. Together, we can continue to champion St. Jude’s mission of treating and defeating childhood cancer and other life-threatening diseases. Read the latest blog post now! ⬇️ https://bit.ly/3Mdu0pA
Varsity Brands' Commitment to St. Jude Children's Research Hospital
varsitybrands.com