Upfluence

Upfluence

Technology, Information and Internet

New York, NY 16,687 followers

Influencer marketing platform for eCommerce & social commerce, helping brands & agencies drive sales with creators.

About us

Influencer marketing platform for eCommerce & social commerce, helping brands & agencies generate online sales through creators, affiliates & ambassadors. We're hiring! Check out our open positions here: https://upfluence.com/careers Upfluence is the only influencer marketing software with a dedicated offering for eCommerce brands. We help brands drive online sales through organic influencer partnerships. Upfluence leverages social data, brand affinity and authenticity to turn your customers into your best performing influencers. Our data-driven approach to influencer marketing delivers a high ROI for each of our 1300+ clients.

Website
https://www.upfluence.com
Industry
Technology, Information and Internet
Company size
51-200 employees
Headquarters
New York, NY
Type
Privately Held
Founded
2013
Specialties
Social Marketing, Influence, Authority, Social media advertising, Influencer Marketing, Social Media Listening, ecommerce , and affiliate

Locations

Employees at Upfluence

Updates

  • View organization page for Upfluence, graphic

    16,687 followers

    Influencer marketing experts know a nifty secret: a strong network of creators keeps your content flow constant and your posting volume high. However, staying on top of all those relationships manually? That can be a headache. This is where we can help—Upfluence’s outreach tools boost your campaign’s effectiveness and make influencer connections a breeze! 🎯 What are we solving? 🔹It's tough to reach out to lots of influencers at once and figure out the right tone for each situation. 🔹Sending messages takes too much time because of all the reminders and keeping track of follow-up emails. 🔹It's hard to keep up with campaign progress when you're juggling different platforms, creators, and email threads. Here are 3 ways Upfluence’s Outreach tools are solving these issues for you: 🔵 Automated Drip Email Flows Effortlessly manage and personalize your email campaigns using automated sequencing. 🔵 Scaled Up Creator communications Reach out to influencers more effectively with email integration and an AI-powered writing assistant 🔵 Outreach Campaign Management Stay on top of all campaign steps with real-time updates on creator activities from a single dashboard. 👉 Discover how Upfluence can streamline your influencer marketing and maximize your ROI: https://ow.ly/m1ae50T8qwn #InfluencerMarketing #DigitalMarketing #Upfluence

  • View organization page for Upfluence, graphic

    16,687 followers

    The Secret to Building a Standout Brand? One Word: Pivot. Our co-CEO Vivien Garnès is a living example of this strategy in action. From launching an e-commerce necktie startup to co-founding Upfluence; Vivien's journey is a masterclass in adapting and thriving in creator-driven sales strategies. In our latest episode of the “Ready, Set, Click!” podcast, Vivien shares: 📈 Key moments that sparked the rise of social media strategies 🛒 Why e-commerce businesses must integrate seamlessly with social media 🎯 Why influencer marketing should be treated like performance marketing 💡 Expert tips for scaling influencer campaigns to maximize ROI Ready to take your influencer marketing to the next level? 🎧 Listen now! Watch on YouTube: https://ow.ly/RlBn50T8oOr Listen on Spotify: https://ow.ly/rHy050T8oOq Don't miss this episode—it might just inspire your next big pivot! #Podcast #readysetclick #upfluence

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  • View organization page for Upfluence, graphic

    16,687 followers

    🔍 Imagine saving time on your influencer search, while doubling your campaign impact. That's the power of Upfluence's AI-driven advanced search tool. Time is money, and we know you don’t want to waste it either. That’s why we’ve developed an advanced influencer search tool, powered by AI, designed to save you time and maximize your campaign efficiency. 🎯 What are we solving? Lengthy search processes for the right influencers Difficulty in managing influencer relationships across campaigns Limited ability to engage with brand-loyal creators Challenges in recruiting and onboarding influencers Inefficient campaign management and scaling Here are 4 ways our advanced search tool is solving these issues for you: 🔵 Targeted Creator Search Quickly connect with over 9 million verified influencers using 12+ advanced filtering options, tailored to your brand’s unique needs, niche, or location. 🔵Brand-Loving Creators Discovery Identify influencers who are already genuine fans of your brand, reducing the time and effort needed for campaign success. 🔵 Automate Recruitment with Ease Save time and increase authenticity by partnering with creators who already love your brand, directly identified from your customer base. 🔵 Automated Recruitment Streamline your recruitment process by letting creators come to you through customized landing pages. 🔵 All-in-one Campaign Management Scale efficiency by managing all aspects of your influencer relationships from a single, centralized platform. Discover how Upfluence’s advanced influencer search tool can save you time and boost your campaign results and sales here: https://ow.ly/Sm5050SWMwR #upfluence #influencermarketing #InfluencerSearch

  • View organization page for Upfluence, graphic

    16,687 followers

    📣Have you started planning your online creator strategy for this year's Black Friday and Cyber Monday? Like every year, Black Friday and Cyber Monday are going to be hectic, and your competitor is already setting up their marketing mix for this busy period. Starting your creator programs early is crucial, and here is why: 🔹Will your creators book their Black Friday time slot with competitors? 🔹 Will you have enough time to set up teasing campaigns and build hype around your Black Friday deals? 🔹Will you have Influencer Generated Content (IGC) in time to align with your PPC campaigns, SEO, and other marketing channels? 🔹 Will your product ship in time for creators to record content and replace it in case it is faulty? You can avoid all of these stressors by starting your campaigns now. Our latest blog post defines the steps you can take to implement your creator strategy into your Black Friday campaign. Upfluence offers powerful tools for creating impactful influencer marketing campaigns that drive sales during BFCM. With AI-powered creator search, automated outreach, and seamless e-commerce integration, you can efficiently manage and track your campaigns. Optimize costs and maximize ROI by leveraging micro-influencers for better engagement. 📚 Read our latest Blog Post here: https://ow.ly/bOMq50SSbhb #Upfluence #BFCM #InfluencerMarketing

  • View organization page for Upfluence, graphic

    16,687 followers

    📈 Is your Instagram strategy optimized to increase your brand’s reach and sales? Upfluence and HubSpot have joined forces to provide valuable insights on growing your business on Instagram. Here are some key teasers: 🔵 Content Types: Discover the types of content that are most effective for reaching your goals, whether it's increasing reach, interaction, and ROI. 🔵 Driving Revenue: Brands increasingly see creators as vital revenue-generating partners and use them to boost their Average Order Value (AOV) each quarter. 🔵 Posting Volume: Understanding how often other brands post can help you determine the best posting frequency for your team. ✨ Why it matters: In today's fast-paced digital landscape, staying updated with the latest trends and strategies is crucial. These insights will help refine your approach, optimize your campaigns, and grow your sales. And this is just a taste. The report features insightful Instagram statistics to elevate your digital marketing strategy, covering topics like: 🔹 Instagram marketing benchmarks and metrics for brands 🔹 Types of content that engage audiences the most 🔹 What makes a “viral” or high-performing post? 🔹 Social selling metrics 🔹 How Instagram boosts brand mentions and engagement Download the report, for free! https://ow.ly/22Gu50SVx4c #Upfluence #SocialMediaMarketing #digitalmarketing

  • View organization page for Upfluence, graphic

    16,687 followers

    🔒 Make Influencer Payments Effortless and Secure with Upfluence Pay Say goodbye to payment hassles! We bring you secure influencer payments with Upfluence Pay, powered by Stripe 🎯 What are we solving? Lengthy process to fund accounts and send payments Lack of payment methods and versatility Unclear management of fund transfers Limited country or currency availability Unsecured and non-compliant payments Here are 5 ways Upfluence Pay is solving these issues for you: 🔵 Simplified, Stress-Free Payments Simplify and streamline payments easily, saving you time and resources with multiple account support, instant transfers, one-click payments, wire transfers, credit card payments, and Stripe recharge methods. 🔵 No more guesswork on payments. Easily handle all your influencer expenses directly in Upfluence—without intermediaries—thanks to our transparent fees, autonomous refills, and suggested actions. 🔵 Real-Time Payment Tracking With Upfluence Pay’s Transparent Money Management, your expenses are easily tracked in real-time and aligned with your finance department. 🔵 Versatile Payment Methods Upfluence Pay enables you to effortlessly manage all your payments, regardless of method or destination, with support in 120+ countries, and multiple currencies through credit card payments, wire transfers, and bank transfers. 🔵 Secured Payments, Powered by Stripe Ensure payment compliance and relax, knowing your payments are secure with Stripe’s high-standard payment system and 1099 invoices. Discover how Upfluence Pay can streamline your campaign management and enhance your sales funnel here: https://ow.ly/w3QK50SSQjr #Upfluence #securepayments

  • View organization page for Upfluence, graphic

    16,687 followers

    📣 Is influencer marketing part of your marketing mix to increase sales this BFCM? Most business owners recommend starting the preparation as early as the start of August! For this reason, we have created this all-in-one blueprint to help your store maximize sales during this upcoming hectic event. As a starting reminder, have you taken care of the following items? - Is your store’s performance optimized enough to handle the increased traffic and demand? - Have you set up a multi-channel strategy to target customers at every step of the funnel? - Are you targeting the right influencers to drive sales? Now is the time to start working on your marketing campaigns for BFCM, and Upfluence can help you sell through creators thanks to our 9M+ verified influencer database, AI-assisted search and contact tools, and hassle-free compliant payments. ✨ Need a white-glove approach? Our marketing agency team can help you drive the best affiliation campaigns to increase your revenue. Read our in-depth blueprint today: https://ow.ly/X7So50SRfHY #BlackFriday #CyberMonday #ecommercebusiness

    • How to Increase Black Friday E-commerce Sales.
Start your Black Friday and Cyber Monday planning early with these strategies, tested and proven to help e-commerce businesses grow.

Pricing Strategies
Social Media Marketing
Pay-Per-Click Ads
Multi-Channel Marketing
Optimize Website Performance
Use Influencer Collaborations
  • View organization page for Upfluence, graphic

    16,687 followers

    We made our own #Paris2024 Olympics but for… Brands? It’s time to put them to the test! Join Upfluence co-founder Kevin CREUSY and Paul Kahn as they explore the result of their latest Instagram brand mentions study! 🥇 Which company’s social media strategies are getting the gold medal? 🦶 Will last year’s winner keep their champion titles, or is someone nibbling on their heels? 📈 Which companies grew the most compared to the previous year? ❤️ Which firm is capturing customers' hearts the best by generating the most engagement? These answers and much more will be answered in the latest episode of Ready, Set, Click! Listen to it today! Youtube: https://ow.ly/NC0R50SKVVE Spotify: https://ow.ly/wP3X50SKVVC #podcast #upfluence

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  • View organization page for Upfluence, graphic

    16,687 followers

    Are you looking to take your career to the next level? Upfluence is #Hiring a Product Manager in our office in Lyon, France! We are an Influencer marketing B2B platform and are looking for a new Product Manager who is a master in understanding your users’ pain points and needs through qualitative and quantitative research, and using analytical tools to ensure the use and adoption of our features. Interested? Apply Today! https://ow.ly/Yj3g50SC8m8

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  • View organization page for Upfluence, graphic

    16,687 followers

    📈 Trouble increasing traffic on your Amazon store? Learn how to build your store the RIGHT way! While standing out amidst thousands of competing brands and products may be challenging, these strategies have been tried and tested to make your brand shine and can be instrumental in increasing sales and growing your business. For example, consider the following: 🔍 Optimize your listing’s SEO score by utilizing strong keywords effective product descriptions and relevant User-generated Content to capture exactly what your customers are searching for. 📊 Utilize Amazon’s Ad services to promote your products and brand on all of Amazon’s advertising networks! 🤝 Ensure your customer support is well-versed and ready to handle Amazon customer requests. Efficient responses will lead to increased conversions, sales, and referrals. ✨ Make your product even more compelling through online creators to attract quality engagement and drive sales.  With Upfluence, the only influencer marketing platform fully integrated with Amazon, you can stand out amidst the competition with the perfect creators for your brand.  Find creators, scale your outreach, and offset your affiliation costs with Amazon’s Brand Referral Bonus (BRB). We compiled a small sample here, and we have a total of 10 in-depth strategies you can adopt quickly to help your store attract more quality traffic and generate more sales! Read up on them here ⬇️ https://ow.ly/z1CT50SEi0q #upfluence #amazon #ecommercetips

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Funding

Upfluence 2 total rounds

Last Round

Series A

US$ 3.6M

Investors

Isai
See more info on crunchbase