Tugboat Institute

This October, we are celebrating five years since Bo Burlingham wrote his story for Inc Magazine on the Evergreen movement and Tugboat Institute, which so eloquently captured our nascent start. Since then, our community of Purpose-driven CEOs has grown and deepened in connection, our programs and content have expanded to support those leaders and their teams, and our understanding of the importance of their companies to our society as well as their inherent competitive advantages are even more clear. We can say confidently that Evergreen companies represent capitalism at its best. As a team, we look forward to serving Evergreen leaders and companies long into the bright future. https://lnkd.in/gscjkii

At Tugboat Institute®, we celebrate Private, Purpose-driven companies that prioritize their people and long-term success. This week we’re shining the spotlight on Craftsmen Industries, Inc.! For over 40 years, Craftsmen Industries has been a leader in the design and manufacture of custom marketing vehicles, mobile kitchens, and industrial fabrication solutions. Their commitment to innovation and quality has driven their success and growth. As a newly Certified Evergreen® company, Craftsmen Industries exemplifies: - Innovative Solutions: Leading the industry with custom, cutting-edge designs that meet diverse client needs. - Paced Growth: Expanding thoughtfully to ensure long-term success and community impact. - Purpose-Driven Culture: Fostering a workplace where collaboration and customer satisfaction are at the core. Craftsmen Industries doesn’t just focus on their bottom line—they’re dedicated to delivering excellence in every project while supporting their community and employees. Their commitment to innovation, growth, and purpose sets them apart as an industry leader. Want to learn more about Craftsmen Industries' journey to becoming Certified Evergreen? Check out their story in the link below. #CraftsmenIndustries #Innovation #CustomFabrication #TugboatInstitute #EvergreenCEO #EvergreenJournal #CertifiedEvergreen

Family harmony and sustaining an Evergreen® business don’t always align. In his insightful article for the Evergreen Journal ®, John Creighton, President & CEO of High Plains Bank, shares his experiences and lessons learned from navigating the complexities of multi-generational family ownership. John delves into the challenges of maintaining family unity while ensuring the long-term success of an Evergreen business. He emphasizes the importance of clear communication, setting “family ground rules,” and fostering an ownership mindset across generations. His article highlights: → The reality of family discord in multi-generational businesses. → The necessity of clear, ongoing communication. → The importance of defining roles, expectations, and values early on. John’s reflections offer valuable guidance for any family-owned business looking to thrive across generations. 👉 Click the link in the comments to read John’s full article in the Evergreen Journal. #TugboatInstitute #EvergreenCEO #EvergreenJournal #FamilyBusiness #Leadership #GenerationalSuccess #highplainsbank #hpbgo #communitybanks #familybusiness #familyharmony

We were honored to have Denise Pope, Co-Founder of Challenge Success, speak at Tugboat Institute® Summit 2024. Denise’s talk offered a powerful reexamination of how we define success, particularly for our children and future generations. Drawing from years of research and firsthand experiences, Denise highlighted the dangers of the “straight-line path” to success that focuses solely on grades and prestigious universities. She challenged us to think about success in terms of well-being, belonging, and engagement. Her presentation emphasized: → Redefining Success: Moving beyond grades and money to focus on well-being. → Student Well-Being: The critical importance of sleep, balance, and mental health. → Family Time: Simple strategies to foster connection and support at home. Denise’s insights are essential for anyone interested in building healthier, more balanced paths to success for the next generation. 👉 Click the link in the comments to watch Denise’s full presentation! #TugboatInstitute #EvergreenCEO #EvergreenJournal #StudentWellBeing #Leadership #ChallengeSuccess

At Tugboat Institute®, we celebrate Private, Purpose driven companies that prioritize their people and long-term success. This week we’re shining the spotlight on Continental Floral Greens! “It all started with a deep-rooted passion for forestry, farming, and people, driving our journey at Continental Floral Greens from the beginning,” shared Jim Milgard, CEO of Continental Floral Greens. Their success is grounded in a deep commitment to quality, longevity, and innovation. As a newly Certified Evergreen® company, Continental Floral Greens exemplifies: → Purpose-Driven Mission: A relentless focus on enhancing customer service, fostering team collaboration, and ensuring farm stewardship. → People-First Culture: A strong emphasis on teamwork and employee development, ensuring a thriving workplace. → Innovation: Continuously improving processes and products to lead the industry forward. Continental Floral Greens doesn’t just focus on business success—they’re dedicated to preserving the environment and supporting their communities. Their commitment to innovation and a people-first culture sets them apart as a leader in their industry. Want to learn more? Check out their website & read more about this great company in the link below. #ContinentalFloralGreens #FloralIndustry #TugboatInstitute #EvergreenCEO #EvergreenJournal #CertifiedEvergreen

Stotz Equipment saved 65% on employee healthcare costs. How? They switched to reference-based pricing (RBP)... CEO, Tom Rosztoczy knew he had to find a better solution to manage spiraling healthcare costs for his employees. After exploring options, Stotz Equipment decided to offer RBP as a new plan. Three years on… the results are eye-opening: - Lower premium costs - 65% savings on health care costs - Employees empowered to make cost-effective choices Could RBP be the game-changer your company needs? Want to learn more about Stotz Equipment's smart approach to healthcare costs? Read the full Tugboat Institute® article now (link in the comments). #ReferencedBasedPricing #EmployeeHealthcare #CostSavings #TugboatInstitute #EvergreenCEO #EvergreenJournal #CertifiedEvergreen

At Tugboat Institute®, we celebrate Private, Purpose driven companies that prioritize their people and long-term success. This week we’re shining the spotlight on Betts Company! Founded in 1868, Betts Company has mastered California's challenging regulatory landscape. Their secret? — An unwavering commitment to excellence. For over 150 years, Betts Company has led the manufacturing industry with innovation and integrity. They've pioneered cutting-edge equipment and tailored engineering solutions. As a Certified Evergreen® company, Betts Company exemplifies: - Innovative Leadership: Pioneering cutting-edge equipment and tailored engineering solutions. - Paced Growth: Steady, sustainable expansion that prioritizes long-term success. - Purpose-Driven Mission: A relentless focus on making a positive impact through their business. These aren't just values. They're the pillars of enduring success. Through strategic partnerships, Betts Company is redefining business as a force for good. They founded the San Joaquin Valley Manufacturing Alliance, which supports the Valley’s $19.3B manufacturing industry by helping, developing, and training the local workforce. And they've championed PAGA reform, advocating for fair labor practices. Betts Company proves that purpose-driven companies will lead for generations to come. They're not just adapting — they're thriving. Want to learn how Betts is shaping the future of manufacturing? Check out our article from earlier this year (link in comments). #ManufacturingExcellence #BusinessForGood #TugboatInstitute #EvergreenCEO #EvergreenJournal #CertifiedEvergreen

We were thrilled to have Jeffrey Korzenik, author of "Untapped Talent," share his insights at Tugboat Institute® Summit 2024. Jeffrey’s presentation explored the impactful practice of second chance hiring, showing how businesses can benefit from giving opportunities to those with criminal records. Key takeaways from his talk include: → Rethinking Felonies: Breaking down misconceptions about what a felony really means. → Unlocking Potential: How second chance hiring can become a powerful part of your talent strategy. → Real Business Gains: Increased engagement, loyalty, and profitability from a committed workforce. Jeffrey’s insights are invaluable for leaders looking to innovate their hiring practices and tap into a largely overlooked talent pool. 👉 Click the link in the comments to watch Jeffrey’s full presentation! #TugboatInstitute #EvergreenCEO #EvergreenJournal #CertifiedEvergreen #SecondChanceHiring #BusinessInnovation #Leadership #WorkforceDevelopment #untappedtalent

At Tugboat Institute®, we celebrate Private, Purpose driven companies that prioritize their people and long-term success. This week we’re shining the spotlight on Bishop-Wisecarver! For 70 years, Bishop-Wisecarver has been revolutionizing motion solutions. They are driven to deliver reliability and innovation in harsh environments. As the first Northern California company to achieve Certified Evergreen status, they embody long-term vision, family-owned stability, and a commitment to innovation. But they measure their achievements in more than just financial success… Bishop-Wisecarver leads the way in their community: - Hosting Manufacturing Day events since 2011 - Sponsoring FIRST Robotics teams since 2007 - Supporting STEM programs for diverse students And their Wisecarver Innovation Contest awards $250 to student winners and $1000 to schools. A commitment to local and global communities plays a major factor in their continued success. Bishop-Wisecarver proves how Purpose-driven companies can thrive for generations. Want to learn more about Bishop-Wisecarver's 70-year legacy of innovation? Check out their story & learn more about this great company in the link below. #BishopWisecarver #MotionSolutions #TugboatInstitute #EvergreenCEO #EvergreenJournal #CertifiedEvergreen

Tugboat Institute® recently awarded O.C. Tanner with our very first Evergreen Company of the Year™ award. 🎉 This honor highlights their commitment to embodying all Evergreen 7Ps® principles. Founded by Obert Clark Tanner in 1927, this company evolved from making seminary graduation pins to leading the world in employee recognition software and services. Their commitment to innovation and purpose has driven this transformation. What makes O.C. Tanner truly remarkable? - A commitment to Pragmatic Innovation that keeps them relevant and pioneering. - A steadfast dedication to remaining Private, ensuring their culture and values endure. - An authentic Purpose: “We help people thrive at work,” infused in every aspect of their operations. - A People First approach that fosters a supportive and thriving workplace. O.C. Tanner’s journey is a testament to the power of these principles, guided by a visionary Transition Document crafted by Obert Tanner himself. Curious about their incredible story and what makes them deserving of this honor? Click the link in the comments to read the full article and be inspired by O.C. Tanner’s journey. 👇 #TugboatInstitute #EvergreenCEO #EvergreenJournal #CertifiedEvergreen