Exciting news: today we’re excited to announce our integration with dedicated healthcare identity resolution provider Throtle. Through this partnership, Anoki and Throtle are proud to set a new standard for effectiveness in healthcare CTV advertising by allowing healthcare marketers to now optimize their media spend, improve audience reach, and drive better outcomes. Read more about the announcement on the Anoki blog: https://lnkd.in/ei8CR2Ut #CTV #healthcaremarketing
Throtle
Advertising Services
Red Bank, NJ 4,175 followers
Your healthcare identity solutions partner.
About us
Partner with Throtle to maximize the impact of your healthcare digital strategy. Throtle offers valuable and effective identity solutions for the healthcare industry. We combine accuracy and reach with compliance at scale to empower your organization and validate patients and HCPs securely.
- Website
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https://throtle.io
External link for Throtle
- Industry
- Advertising Services
- Company size
- 51-200 employees
- Headquarters
- Red Bank, NJ
- Type
- Privately Held
- Founded
- 2015
- Specialties
- Onboarding, Data Onboarding, Offline to Online Data, Marketing Technology, Advertising Technology, Identity Resolution, Customer Identity, Accuracy, Transparency, Customer Service, Data Technology, healthcare, and HCP
Locations
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Primary
141 W Front Street
Suite 312
Red Bank, NJ 07701, US
Employees at Throtle
Updates
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New Press: Throtle has integrated with Anoki to deliver enhanced identity resolution and audience targeting solutions for healthcare advertisers. This integration will help brands unlock new opportunities in healthcare marketing, allowing for more precise and compliant targeting. Read full press release here: https://lnkd.in/eWzPG453 #HealthcareMarketing #IdentityResolution #Throtle #Anoki #AudienceTargeting
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Throtle reposted this
Mastering Healthcare Identity: Download the E-Books Now! 📚 Precision, personalization, and engagement are key when connecting with healthcare audiences. Throtle's E-Books dive into the power of identity resolution, offering insights tailored for both pharmaceutical brands and agencies & providers. Whether you're refining your current strategy or exploring new possibilities, these guides will help you build stronger, data-driven connections with healthcare providers and consumers. 💡 Ready to master healthcare identity? Click the link to download now! ⬇️ https://lnkd.in/d6YbNSZ8 #HealthcareMarketing #IdentityResolution #DataDriven #Personalization #PharmaMarketing
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Throtle President, Chris Neuner, will be joining an exclusive roundtable hosted by The DHC Group to discuss Data Identity Solutions and HCP/DTC Data Integrations. 🎯 This insightful conversation will dive deep into the future of data connectivity, innovations in healthcare, and strategies to enhance data-driven engagement. 📅 Save the Date: Monday, October 28th at 3pm ET Don’t miss out on valuable insights from industry leaders as they explore the evolving landscape of data integration in healthcare! 👉 Register now: https://lnkd.in/ePhFvmPi #DataIdentity #HealthcareData #DTCMarketing #HCPData #Throtle
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Have you heard about zero-party data? It’s a great way to create personalized, privacy-compliant experiences that build trust. At Throtle, we understand the strategic impact of zero-party data in healthcare marketing. Discover how this powerful data is transforming the healthcare industry and how to use it effectively: https://lnkd.in/erm7Cgix #HealthcareMarketing #ZeroPartyData #DataPrivacy #Personalization
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We are pleased to welcome Lisa Bookwalter as Throtle’s new Chief Revenue Officer. With over 15 years of experience in healthcare, Lisa has held leadership roles at renowned organizations such as Healthline and Sharecare on the publishing side, and Twitter (now X) on the tech side. Her expertise in driving significant revenue growth across diverse channels and clients positions her as a valuable asset to our team. Lisa’s passion for harnessing media and technology to deliver positive health outcomes for our clients aligns perfectly with Throtle’s mission.
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Today where data is the lifeblood of digital marketing, identity plays an indispensable role in programmatic advertising, especially in the highly regulated healthcare sector. Learn how identity fuels the engine of programmatic advertising, delivering meaningful engagement and measurable results. Read full blog → https://lnkd.in/efgDhgQq
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We had a fantastic time yesterday joining pharmaceutical brand marketers and digital health experts at the Digital Health Coalition’s Live Summit, hosted in partnership with GSK! It was an inspiring day filled with insightful discussions about the future of healthcare, innovative strategies, and how we can better connect with health consumers in a rapidly evolving digital landscape. We’re excited to continue driving forward the conversation on identity, data best practices, and the changing health ecosystem! #DigitalHealth #PharmaMarketing #HealthInnovation #DHC #GSKSummit
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Take a listen to this podcast - lots of great insights from #DPE last month! Future pharma: Trends and takeaways from Digital Pharma East https://lnkd.in/ewj7auBe
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We’re thrilled to announce that Throtle has integrated with Nativo, taking advertiser capabilities to the next level with advanced identity solutions. 🎯 This powerful partnership enables advertisers to deliver more precise, privacy-compliant campaigns while enhancing audience targeting and performance metrics. Read the full press release here https://lnkd.in/ePdvkjNC