TikTok: A Guide for Healthcare Marketers TikTok is a force, changing the way that people search, consume media, and connect. It’s also shifting how we engage with consumers and HCPs alike. CMI Media Group’s guide to TikTok for pharma marketers shares what to know about TikTok including how healthcare marketers can leverage it and what advertising opportunities work best for pharma. Read Here:https://lnkd.in/dptEnbSh
The DHC Group
Technology, Information and Internet
Brooklyn, NY 575 followers
The DHC Group is known for cutting edge research, expert strategy, and analytics-driven insights.
About us
The DHC Group is known for cutting edge research, expert strategy, and analytics-driven insights. Building on the leadership team’s combined 50+ years of industry experience working with innovative companies, brands, and a wide range of pharmaceutical, biotech, and medical device companies, the DHC Group is designed to provide industry thought leaders and innovative organizations a selective opportunity to define the future of digital health and pharmaceutical marketing. The DHC Group also supports the Digital Health Coalition, a 501c3 non-profit, and its mission of educating pharma marketers to enhance innovation of digital health marketing.
- Website
-
http://www.thedhcgroup.com
External link for The DHC Group
- Industry
- Technology, Information and Internet
- Company size
- 2-10 employees
- Headquarters
- Brooklyn, NY
- Type
- Privately Held
Locations
-
Primary
Brooklyn, NY, US
Employees at The DHC Group
Updates
-
🚀 Join a thriving community of over 7,000 DHC newsletter subscribers and stay ahead of the curve! 📈 Our monthly newsletter brings you exclusive interviews, the latest research updates, industry event summaries, and announcements for upcoming events and webinars. With curated content and insights from industry thought leaders, you'll be well-informed on trends and equipped for career advancement. Don't miss out—subscribe today and elevate your industry knowledge! 🌟 #IndustryInsights #CareerGrowth #DHCNewsletter #SubscribeNow https://lnkd.in/eeeD53Y
Newsletter
https://digitalhealthcoalition.org
-
PulsePoint's Clinical and Real-Time Digital Data Foundation to Reach Audiences in Their Digital Journey Leverage PulsePoint's clinical and real-time digital data foundation to reach audiences in their digital journey. Curate dynamic targeting segments, with unmatched audience quality, that engage DTC audiences most relevant to your brand. Download to find out more about our solution. Read Now:https://lnkd.in/dJJkWDKe
PulsePoint Product Guide: Customized DTC Targeting Activation / Bespoke Audiences
go.pulsepoint.com
-
How would you answer the question "What is your process to identify potential social media influencers"? Let us know by taking this brief survey, and we will share the (anonymous) final results with you. https://lnkd.in/dcDPStF3
Social Influencers and Pharma | Social Influencers and Pharma
dhcg.questionpro.com
-
Closing the gap: Tailoring support for patients with obesity Phreesia Phreesia and Klick Health co-authored this study, which explores insights from a survey of nearly 3,000 patients, to better understand the healthcare experiences of people with obesity, including how they feel they are perceived by care teams and what the life sciences industry can do to better serve their healthcare needs. Read Now:https://lnkd.in/dJiwV3QG
Closing the gap: Tailoring support for patients with obesity - Phreesia Life Sciences
https://lifesciences.phreesia.com
-
The Equitable Patient Journey Qualtrics Digital assets are the easy part. Experience is the tougher aspect of readily available resources and doing it well requires a conversation and social contract with your audience driven by feedback and action. Rich Schwartz unpacks this in a newly released blog post. Read Now:https://lnkd.in/d7caK8f2
The Digitally Equitable Patient Journey
Richard Schwartz, MA on LinkedIn
-
Building a Modern Foundation for Marketing Analytics Healthcare advertisers need a sustainable approach to measuring the impact of digital engagement on health outcomes. Having a modern marketing analytics foundation in place leads to better targeting, measurement, and optimization of digital marketing. In this new blog, Asaf Evenhaim, CEO, Veeva Crossix, provides insight into what it takes to build a future-proof data foundation. Read Now:https://lnkd.in/dTN3CDYB
Building a Modern Foundation for Marketing Analytics | Veeva
veeva.com
-
Generative AI is transforming the pharmaceutical industry, and your insights are vital. Take a few minutes to share your perspective in our quick survey—you’ll receive early access to the results and be entered to win an Apple Ultra Watch. Klick Take the survey now: https://lnkd.in/dz5Z8uAj -----
Pharmaceutical Industry genAI Trends and Opportunities | Pharmaceutical Industry genAI Trends and Opportunities
dhcg.questionpro.com
-
Sermo CEO Peter Kirk & Dr. Drew Talk Medical Research Sermo CEO Peter Kirk recently sat down with Dr. Drew on Health Uncensored. Watch Peter and Dr. Drew, internist, addiction medicine specialist and fellow cancer survivor, discuss moving medical research forward through Be Your Possible, Run for Research, and Sermo. Read now:https://lnkd.in/dDiPT2bu
About | Be Your Possible
beyourpossible.com
-
The DHC Group reposted this
Discover the next generation of precise patient and HCP targeting and activation during the HealthVerity + Throtle webinar on August 21 at 12:00 p.m. est and learn how you can gain early access to this data-driven solution https://hubs.ly/Q02KjyCK0 The webinar will explore this closed loop solution that delivers precise patient and HCP targeting, seamless activation, and real-time measurement of actual patient behavior to take your campaigns to the next level.
-