She’s an icon, she’s a legend, and she is the moment. Throwback to one of our favorite #creator partnerships with rugby powerhouse and #socialmedia icon of the #Olympics, #IlonaMaher. She nailed this one with Zenni Optical!
Canvas+Co
Advertising Services
San Francisco, California 902 followers
Helping brands succeed in a video-first world.
About us
Earning your customer's attention is everything. Nothing can be achieved without it. Only once you've captured it can you ask someone to share, download, subscribe, or buy. We help brands design intentional creative+media strategies that put the science of attention at the core of the approach and increase the impact of video, social, and influencer marketing.
- Website
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https://www.thecanvasandco.com/
External link for Canvas+Co
- Industry
- Advertising Services
- Company size
- 2-10 employees
- Headquarters
- San Francisco, California
- Type
- Partnership
- Founded
- 2020
- Specialties
- Video Marketing, Video Ads, Social Media Marketing, Consumer Insights, Creative Strategy, Creative Testing, Instagram Ads, YouTube Ads, TikTok Ads, Snap Ads, LinkedIn Ads, Influencer Marketing, CTV, and OLV
Locations
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Primary
San Francisco, California, US
Employees at Canvas+Co
Updates
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We know them!! Congrats to All Better Co. and it's amazing co-founders Stacy Bernstein and Merav (Kaplan) Goldman on their upcoming TV debut! We've absolutely loved supporting All Better Co. as advisors and can't wait to see the team shine on Roku.
We are going to be on TV!!!! @getallbetter had the extraordinary opportunity to be featured on the new season of Side Hustlers by @hellosunshine and the Roku episodes start airing Aug 16th! The 5 episode docuseries follows us as we navigate life as full time moms AND full time founders. You will also get to know some other amazing women and founders facing the demands of their own as we all look to build and grow our companies. And get this...these two moms from the valley got to do it with the help of business icons @ashleygraham and @emmagrede. Stream S2 #sidehustlers FREE on the #rokuchannel August 16th. Spread the word and let's make things better together! #allbetterco #betterfirstaid #sidehustle #femalefounders https://lnkd.in/gDQ7na98
Side Hustlers: Season 2 | Official Trailer | The Roku Channel
https://www.youtube.com/
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Canvas+Co reposted this
For our first on-camera event, got my Argent suit on and rocked the on-camera portion of our first webinar. Working with Elyce Kirchner, expert in all things broadcast, and Charlene Tassinari, who knows more about social video than anyone in the biz, the message was clear: it can be intimidating, but getting on camera matters. To make it worthwhile, a few tips: - Be thoughtful on the visual (lighting, location, etc.) - Authenticity matters. Folks would rather hear the real than be bored by the polished - People (your audience, producers, buyers, etc.) are busy AF, so being short and clear is essential - Budgets are lean, but new tools make visual storytelling more accessible As I wade out into these particular waters, what other topics would be good conversations?
This month, we hosted our first-ever webinar on the art of Visual Storytelling, featuring industry experts Elyce Kirchner, Charlene Tassinari, and our very own founder, Martha Shaughnessy (she/her). The session was filled with rich insights and innovative techniques for transforming your brand’s narrative into video gold. Visual storytelling is especially essential in today’s fast-paced, short-attention world. It's a key strategy for engaging and captivating audiences. Whether you want to refresh your brand's approach or start a new campaign, our experts share practical tips you can use today to help create compelling stories that will connect with people and appeal to producers. Want to see more? Email us at [email protected] to get access to the full webinar recording. #VisualStorytelling #BrandStorytelling #MarketingWebinar #DigitalStorytelling #PR
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Canvas+Co reposted this
Join The Key for our first webinar, Thursday, April 4! The Key to Visual Storytelling: Whether you're preparing for a media opportunity or want to build your brand on TikTok, there’s an art and science to telling your story on camera in a compelling way. Our guest speakers and visual storytelling experts, Elyce Kirchner, co-founder of Timeline Media Group, and Charlene Tassinari, co-founder of Canvas+Co, will share the latest tools and techniques to amplify your brand. To RSVP or for more information, visit: https://bit.ly/3UHXzVH
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🚨 Two free passes to join us at the Social Media Strategies Summit. 🚨 The secret to unlocking your brand’s #creative advantage in the age of #AI is not the technology, it’s your people. In this talk, we’ll reveal how great marketing teams will leverage this people-first superpower in order to unlock the full value of AI tools at their fingertips. Comment below and we'll follow up with you directly!
9:00 a.m.–9:45 p.m. PT
socialmediastrategiessummit.com
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As we reflect on another year helping brands transform their #social and #video strategies, we wanted to highlight one of our favorite projects from 2023: 💎 Helzberg Diamonds was looking to break the traditional creative mold set by the diamond industry and connect with their consumer in a way they never had before. 🎯 Canvas+Co analyzed their historical creative performance, organic social and search trends and the competitive landscape to build an insights-backed creative brief that ultimately brought to life our Helzberg Diamond Coach. ▶ Through 5 #longform episodes and 5 #shortform videos, we were able to showcase the power of the 4Cs and answer the most asked ring shopping questions before buyers get into the store. Special thanks to Claire Boeshaar and Tim Sartain for their partnership. And Matt Perry and Genero helping us create the content. Here's to another year of breaking the mold!
Natural or Lab Diamond? | Learn about the 4Cs Ep 5
https://www.youtube.com/
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Curious what #trends will rise ⬆ to the top in 2024? From blue #eyeshadow to eclectic kitchen #decor, Pinterest Predicts has a proven track record of uncovering the not-yet trending, trends with over 80% accuracy. Check out the guide below for what people will shop, try and buy next:
Meet the Emerging Trends of 2024
business.pinterest.com
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💡 New #data to fuel your 2024 plans ▶ YouTube beat TikTok as the most widely used platform by teens for the second year in a row (93% and 63% respectively) With US teens aged 13 to 17: ⬆ #YouTube continues to lead ➡ #TikTok, #Snapchat and #Instagram remain popular ⬇ #Facebook and #Twitter (X) are on the decline
Teens, Social Media and Technology 2023
https://www.pewresearch.org
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Canvas+Co reposted this
#AI is all the rage, but the way that #TikTok, #YouTube and #Meta are using it is very different. Take 5 minutes to check out this quick comparison of how social media platforms are investing in AI to help advertisers simplify the creative and media buying process on their platforms.
AI Tools for Social Media | Short-Form Video Updates for 2024
https://www.youtube.com/
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#AI is all the rage, but the way that #TikTok, #YouTube and #Meta are using it is very different. Take 5 minutes to check out this quick comparison of how social media platforms are investing in AI to help advertisers simplify the creative and media buying process on their platforms.
AI Tools for Social Media | Short-Form Video Updates for 2024
https://www.youtube.com/