About us
We are where creativity and causes converge. Where media meets message. Where substance meets scale. We are the Ad Council and together we make progress: AdCouncil.org As a non-profit organization, we bring together the most creative minds in advertising, media and tech to address the most worthy causes. Since 1942, Ad Council icons and slogans have woven into the very fabric of American culture. From our earliest efforts including “Loose Lips Sink Ships,” Smokey Bear’s “Only You Can Prevent Wildfires” and “Friends Don’t Let Friends Drive Drunk” to the recent groundbreaking Love Has No Labels, #EndFamilyFire and #SheCanSTEM, the Ad Council’s social good campaigns shift mindsets and spur movements. The Ad Council settles for nothing less than a lasting impact on American life.
- Website
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http://www.adcouncil.org
External link for Ad Council
- Industry
- Advertising Services
- Company size
- 51-200 employees
- Headquarters
- New York, NY
- Type
- Nonprofit
- Founded
- 1942
- Specialties
- advertising, nonprofits, marketing, social media, online media, public relations, and publicity
Locations
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Primary
815 Second Avenue
New York, NY 10017, US
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1707 L Street, NW
Suite 600
Washington DC, DC 20036, US
Employees at Ad Council
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Michael Benedek
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Carol H.
Art director for social good. portfolios.risd.edu/carolhillson
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Heidi Andersen
CMO & CRO | Nextdoor, LinkedIn, Google Currently on sabbatical
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Steven Wolfe Pereira ⚡️
Steven Wolfe Pereira ⚡️ is an Influencer EVP, Chief Client Officer @ TelevisaUnivision • Media & Tech Executive • Board Director • Entrepreneur & Investor
Updates
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As the nation faces unprecedented heatwaves this summer, our most vulnerable are at risk – children. It’s now more critical than ever to learn about preventing child hot car deaths so no more lives are in danger. Along with National Highway Traffic Safety Administration NHTSA and Chemistry, we urge parents to remember to “Stop. Look. Lock.”
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Last chance to join the Ad Council Research Institute and Hearst Magazines in a discussion of key findings on how brands should approach mental health! Join us in person or virtually. https://lnkd.in/ePGwkYEs
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Ad Council reposted this
🎮 Why is gaming the ideal channel for social good? 🌍 Gaming has emerged as a powerful platform for driving social good, and we’re excited to dive into this topic with industry leaders Laurie Keith, VP, Emerging Media and Technology at Ad Council, Boaz Paldi, Chief Creative Officer at UNDP, and Natalia Vasilyeva, EVP Marketing and Strategy at Anzu. Join us live from the Croisette at this year’s Cannes as they share their insights! 🔹 Examples of Social Good Causes in Gaming: - Environmental sustainability initiatives 🌱 - Mental health awareness and support 🧠 - Education and skill development 📚 - Disaster relief and humanitarian aid 🆘 🔹 How Gaming Communities Drive Success: - Strong, engaged audiences ready to support meaningful causes - Collaborative spirit that amplifies impact through shared goals - Innovative use of technology to reach and inspire global players #GamingForGood #IntrinsicAdvertising #SocialImpact #GamingCommunity #Cannes2024
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We are honored to announce that this year’s Public Service Award Dinner honoree will be Disney CEO Bob Iger. Under Bob’s leadership, Disney has continued its longstanding commitment to public service and social impact, and Disney has been a trusted partner of the Ad Council for many years. We look forward to celebrating him on December 5th!
Disney CEO Bob Iger to be Honored at The Ad Council’s 70th Annual Public Service Award Dinner
adcouncil.org
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We are thrilled to welcome YouTube’s Tara Walpert Levy as the new chair of our Board of Directors. A respected leader in the marketing and media industries for almost 30 years, Tara has been a member of our board since 2017, and she has shown an unwavering dedication to social progress. We know her leadership will be critical to our continued work to address our country’s most pressing issues. Learn more: https://lnkd.in/etkPDf3m
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According to NHTSA data, in 2022, there were 3,308 people killed and over 280,000 people injured in motor vehicle traffic crashes involving distracted drivers. This year, we are celebrating the 13th annual Project Yellow Light scholarship competition and are excited to announce this year's winners. Congratulations to Ruth, Lucy, Hannah, Danny, Riley, Todd, Jackson and Hunaina! They all showcased innovation, creativity and a commitment to distraction-free driving by creating impactful work that emphasizes the dangers of distracted driving. Thank you to all of our partners for helping to make this possible: Clear Channel Outdoor, Elephant Insurance, iHeartMedia, National 4H, National Highway Traffic Safety Administration NHTSA and Pix11 News. Learn more at projectyellowlight.com. #ProjectYellowLight #DontDriveDistracted
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Recent data shows that the number of Hispanic adults who own firearms has increased more than 33% since 2017. And yet, despite over a quarter of Hispanic people in the U.S. owning a firearm, there has been a severe lack of information available for Hispanic gun owners on the importance of safe firearm storage. That’s why Brady: United Against Gun Violence, Casanova//McCann, and the Ad Council have partnered to launch the latest End Family Fire campaign: “Da El Siguiente Paso” or “Take the Next Step,” — the first national public education campaign on safe firearm storage created for the Hispanic community. 4.6 million kids live in homes with access to unlocked and loaded guns. By encouraging gun owners to store all of their firearms more securely, we can end family fire and save lives. Visit DaElSiguientePaso.org, or EndFamilyFire.org for more information on how to take the next step to store firearms more safely.
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After our biggest-ever presence at Cannes Lions last week, our very own Laurie Keith shared her experience on the ground for our blog! #CannesLions2024 https://lnkd.in/dXKYjv44