Bummed summer is coming to an end? There is still time for a last-minute summer trip to an #immersiveworld! This summer, we helped create several unique #Roblox experiences - from concerts 🎙️ with Bebe Rexha, to iconic events like the Olympics🏅 Interested in seeing how we build these engaging gaming worlds? Check out our creative studio's work: https://lnkd.in/gwxHGUtp
Super League
Advertising Services
Santa Monica, California 13,050 followers
Leading & Creating The Future Of The Immersive Web
About us
Super League is a leading publisher of immersive games and experiences on digital platforms like Roblox, Minecraft, and Fortnite. Our full suite of services enables global brands to develop, distribute, monetize, and optimize creative solutions to reach and captivate the most sought-after and engaged audiences in the digital space. Our end-to-end tech and capabilities assist top developers and creators, accelerating success in the rapidly growing media industry.
- Website
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http://www.superleague.com
External link for Super League
- Industry
- Advertising Services
- Company size
- 51-200 employees
- Headquarters
- Santa Monica, California
- Type
- Public Company
- Founded
- 2014
- Specialties
- cloud gaming, team gaming, community, content, esports, Metaverse, Minecraft, Roblox, Metaverse Advertising, Content Creators, Cloud-based Video Production, Entertainment, Gaming, and Social Media
Locations
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Primary
2906 Colorado Ave
Santa Monica, California, US
Employees at Super League
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Matt Edelman
President-CCO, Super League | 20+ Year Leader in Content, Media & Emerging Tech | Business Accelerator | Team Development Expert | Strategic…
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Andy Babb
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Raffaella Camera
Senior Executive & Strategic Advisor @ Epic Games | Publicis | Accenture. Intersection of immersive tech, gaming, lifestyle, entertainment, fashion.
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Greg Trani
Updates
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On this week’s B.E.A.M. podcast, President and CCO Matt Edelman talks about three news stories relating to immersive media, marketing and AI. Listen as Matt discusses how luxury brands can engage with the metaverse, and how marketers should replicate their YouTube strategy on #Roblox. Finally, Matt shares how Meta’s new AI tools have boosted their advertising. You won’t want to miss these key insights! https://lnkd.in/e9fibnBS Links to stories discussed: ⭐ How brands are adapting to new luxury consumer demands: https://lnkd.in/eJDK6Zh7 ⭐ How brands from Walmart to L’Oreal are stepping up their game in Roblox in 2024: https://lnkd.in/gFdtgdjZ ⭐ Meta's ad biz booms with AI: https://lnkd.in/eH6Bfqpj Learn more about the podcast and Super League here: https://lnkd.in/g5pZ7CmP #Podcast #ImmersiveWeb #DigitalMarketing
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The 2024 Paralympic Games kicked off yesterday. Experience the magic of the Paralympics for yourself with Olympic World Present by Visa in #Roblox. The fun continues with multiple mini-games, an Olympics Avatar store, the Olympic Museum, and more updates over the course of the games. Thanks to the teams at Visa, International Olympic Committee – IOC, Roblox, and EverGame Media! Check it out now: https://lnkd.in/eMiiZDww
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⭐ Congrats to our partners at Wavemaker and Church & Dwight Co., Inc. for their recent win in ADWEEK's Media Plan of the Year Awards, recognizing our virtual Arm & Hammer Mad Science Lab campaign! ⭐ With a total of 6 million stage visits and 820 million unique lab visits to the mini game in #Roblox's Livetopia world, we loved working with you all to bring #STEM learning and the science fair home via an #immersiveworld. https://lnkd.in/eY9_DY9s
The Arm & Hammer Mad Science Lab is back again with another accolade - Adweek Media Plan of the Year! It's an awesome feeling to have our work recognized alongside so many other great campaigns and brands (not to mention our Audible Wavemaker fam). Sharing in the celebration with the incredible teams from Church & Dwight Co., Inc., Super League and VIA. that also played a role in this multi-award-winning campaign! (article link in comments)
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We're looking forward to today's webinar on #Roblox 101 at 9am PT / 12pm ET! If you're a brand marketer prioritizing #immersiveexperiences in your digital brand strategy, but unsure of how to navigate the space, this one's for you. Haven't signed up yet? It's not too late! Register now: https://lnkd.in/e7cXF3QR
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This week on the B.E.A.M. Podcast, Super League's Matt Edelman is joined by Jacqui Bransky, VP of Web3 & Innovation at Warner Records. They discuss what’s broken about the music industry and how artists can leverage their presence in #immersivespaces like #Roblox and #Fortnite. They also go in-depth on their collaboration for the SOUNDZ experience with Bebe Rexha. Listen for great insights from Jacqui about the role music plays in the metaverse! ▪Spotify: https://lnkd.in/eWerN5it ▪ Apple: https://lnkd.in/edfBEpfB Learn more about the podcast and Super League here: https://lnkd.in/g5pZ7CmP #immersiveworld #podcast #music
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The Olympic Games have come to an end, but for those who are reminiscent around the thrilling global event, our virtual Olympic World on #Roblox is still active! We loved seeing how brands got creative for this year's sporting event, and were honored to be listed as one of the best brand campaigns capturing the spirit of the Games, by The Drum's Audrey Kemp. In just a few weeks, we saw over 7.1 million visits as our Leaguers took on the major task of updating the #immersiveworld live in tandem with the event results. Can't get enough? We'll be continuing the excitement when the Paralympic Games Paris 2024 kick off on August 28. Read more about our partnership with the International Olympic Committee – IOC, Visa, and EverGame Media: https://lnkd.in/eWgAr4e3
Watch: Best 2024 Olympics & Paralympics ads
thedrum.com
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Is your brand ready for the future of digital engagement? Emerging platforms like #Fortnite and #Roblox are becoming essential to #immersivemarketing strategies. Stay up to date on the latest and most robust data points with Super League. Don’t miss our Roblox 101 webinar on Tuesday, August 20 at 9am PT / 12pm ET. We’ll be discussing ways to measure the effectiveness of Roblox campaigns, how to make informed decisions to maximize brand ROI, and more. Join the conversation: https://lnkd.in/e7cXF3QR
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Back-to-school shopping just got more fun with the launch of Old Navy in #Roblox! Players can visit an Old Navy store, shop for digital-twin clothing of current IRL items, plus play mini-games to earn FREE items for their avatars. 👖 Our Pop Up technology helped Old Navy create ONE store, for experiences like ‘Redcliff City’ and ‘Time to Dance 3’ to easily drop it into their games. Shout-out to our partners at Old Navy, Bette Kestin and Devin Schott, and OMD USA, Treva Thimm, Anthony Z., Gabe Heller, Parker Weber, Laura Wade! And great work to our League: Katie Lovato, Lauren Summerford, Bethany Ford, Anthony Thompson, Paul MacNairn, Johnathan Mayo, Kristin Kingsmore Roberts, Devon T., Andy Babb https://lnkd.in/eYsEnp7y
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This week’s B.E.A.M. podcast is here! Join Matt Edelman as he breaks down the latest trends in #GenZmarketing. Topics range from Adidas’ new collaboration with #Fortnite to Duolingo’s unique approach to notifications, and more. Listen now for insights on the intersection of next-gen marketing, and immersive platforms: https://lnkd.in/enKz5ieJ Learn more about the podcast and Super League here: https://lnkd.in/g5pZ7CmP #immersiveexperiences
B.E.A.M.: [NEWS] Adidas on Fortnite, American Eagle's Gen Z Campaign, and Duolingo's Engagement Strategy on Apple Podcasts
podcasts.apple.com