Superconnector Studios

Our Co-Founders John Kaplan and Jae Goodman had a thing or ten to say about brands and entertainment!

Our Co-Founder moonlights as Chairman of the Board of Effie Worldwide. We at Superconnector Studios are well aware of Jae's belief that creativity and effectiveness go hand-in-hand. Looks like he's been busy proving it! Congratulations to Effie and to Ascential's Cannes Lions International Festival of Creativity. Wow. This is big!

Lots of questions coming our way! No, "Widow Clicquot" was not produced by us @ LVMH's 22 Montaigne Entertainment. Sometimes a great story about a great brand is just a great story about a great brand, told by great storytellers who just want to tell a great story (that happens to be about a great brand). 🍾🥂

Sonrisa Super Premium Puerto Rican Rum 🇵🇷🥃 is the first of Superconnector Studios' talent-accelerated consumer brands. NOT a "celebrity" brand, but proudly co-owned with Puerto Rican legends Yandel, Martin Maldonado, and Fat Joe, seen here with our Co-CEO Shareef Mark Malnik JD, MBA and friends at last weekend's festivities at Groot Hospitality's Papi Steak in Las Vegas! As we head into this hot summer weekend, maybe say ¡Sonrisa, Por Favor! at your favorite high-end spots in Miami, New York and Las Vegas, with LA and Nashville coming right up! Bars, restaurants and online ordering at SonrisaRum.com . (And, watch this space! Our second talent-accelerated consumer brand launches in October! You'll never guess so don't even try. 🍷😎)

Two thumbs up!! 👍👍…Superconnector Studios is thrilled to share that 2x Jury President and 4x Grand Prix winner Jae Goodman will serve as a Juror for the inaugural Luxury & Lifestyle Lions at 2024 Cannes Lions International Festival of Creativity. This category aims to “set a new standard for work that points to the future of branded communications in Luxury; breaking convention and bridging the gap between culture and commerce in the luxury sector.” We can’t wait for Jae to bring his voice to the Jury room – easy for us to say when we don’t have to listen to it 🤣– and assess the groundbreaking work that will set the new creative benchmark in luxury. #CannesLions2024

https://lnkd.in/dGWsbhGq

Superconnector Studios is now the *exclusive* representative of AB InBev's draftLine Entertainment, the original film and TV studio serving the greatest beer brands in the world. 🍻🎬 In addition to our decade-and-a-half creating premium content and campaigns for AB InBev brands around the world in our roles at Creative Artists Agency and Observatory (now Crispin), we've spent the past few months re-framing and re-orienting draftLine Entertainment to be brand-led in our approach. Hollywood, the Briefs are written and here we come! [Note: The great Jim Holleran and his partners at Reach Agency will continue their remarkable work in Product Placement, Integration and Partnerships, and we look forward to working alongside them!]

Superconnector Studios' John Kaplan and Sophia Rzankowski spotted by WWD at last night's Christian Dior Couture Pre-Fall show! (No, silly, that's Jeff Koons, Karlie Kloss and Anne Pasternak in the front row, buuuuut if you look over their shoulders... 🤣) Thanks, colleagues, for representing us so well and for always supporting our clients!!

All of our clients are tied-for-first, but tonight you'll forgive us if we're going to spend just a little more time with the products of our clients AB InBev, Treasury Wine Estates, the "M and H" in LVMH and our very own Super Premium Puerto Rican Rum with a very apt name: Sonrisa. Responsibly, of course. Sonrisas all around, with a special smile to Fast Company for the recognition. https://lnkd.in/emEkjdD5

Wait, what, Jae Goodman? Superconnector Studios is already a one-year old? We could be walking any day now! (Okay, haha... it's been a full-on sprint since day one and we love it!)